TYLER Quarterly Economic Dashboard - AUG2025 (NEW-V3)

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ABOUT TYLER

ECONOMIC DASHBOARD

The Tyler Economic Dashboard is published quarterly. It provides regional and local data on demographics, socioeconomic conditions, the economy, taxes, the labor market, housing and office markets, and gasoline prices.

This report is a collaborative effort between the Tyler Economic Development Council and the Hibbs Institute for Business and Economic Research. Its primary goal is to deliver timely, relevant information to the general public and community leaders, supporting well-informed and strategic decisionmaking.

Demographics and Socioeconomic Drivers

Population in the Tyler MSA (2010 -2023)

2023, the

MSA’s

Demographics and Socioeconomic Drivers

Distribution of Annualized Household Income (2023)

11,260,645

81,987 Households Households Households $69,810 $66,252 $66,887

131,332,360

The Tyler MSA has a larger share of households earning between $75,000 and $99,999 than the state and the national averages, but a smaller share earning more than $100,000.

Per Capita Personal Income (2023)

Source: 2023 ACS 1-year estimates, and U.S. Bureau of

Economic Drivers

Real Gross Domestic Product (2023Q1 - 2025Q1)

Percentage change from preceding quarter

Source: U.S. Bureau of Economic Analysis $12,494,743

In 2023, the Tyler MSA’s GDP grew by 4.2% in 2023 outpacing the national rate of 2.8%, but trailing Texas’s 7.4% reflecting a steady local growth.

GrossDomesticProduct(GDP)

TheGrossDomesticProduct(GDP) measuresthetotalvalueofgoods and services produced within a country,state,orlocaleconomy It excludes intermediate goods and services used in the production processtopreventdouble-counting ChangesinGDParewidelyusedas an indicator of a region’s overall economichealth.

Economic Drivers

Real Gross Domestic Product Over Time in the Tyler MSA

Percentage change from preceding year (2012 - 2023)

Professional and business services, Educational services, and Real estate, rental and leasing drove the Tyler MSA economic growth over a decade. Industries that contracted include Wholesale trade, Arts, entertainment and recreation, and Mining, quarrying, and oil extraction.

Real Gross Domestic Product Across Industries in the Tyler MSA

Percentage Change (between 2013 and 2023)

Economic Drivers 07

Economic Drivers 08

Cost of Living Index in the Tyler MSA

In 2024, Tyler’s cost of living dropped to 93.5 6.5% below the national average with housing and miscellaneous goods accounting for 60% of household expenditures.

Share of Costs by Categories in the Tyler MSA

Source: Council

Economic Drivers

Cost of Living Index in Selected Texas MSAs, Relative to Tyler’s 2024 Annual Average Data

Among nearby East Texas metro areas, Longview’s cost of living is almost identical to Tyler’s, at just 0.2% higher. In contrast, living in Plano is 17.6% more expensive, while Harlingen and Amarillo are 12.9% and 11.2% cheaper, respectively.

Source: Hibbs Institute and TEDC's

Source: Texas Comptrollers

Taxes Drivers

Hotel Occupancy Tax Revenue

Tyler MSA (in dollars)

Hotel tax revenue in Tyler remain steady at $3.4 million in 2024, while monthly sales tax collections reached a record high of $6 million in early 2025.

Monthly Sales Tax in the city of Tyler and Smith County

3-month moving average (March 2019 through July 2025)

Labor Market Drivers

Labor Market Drivers

Number of Jobs in Tyler MSA (2025 Q1)

Labor Market Drivers

Job PostingSituation

Housing Market Drivers

U.S. Mortgage Rates Weekly averages as of 08/07/2025

30-year mortgage rates climbed to 6.63%—more than twice their 2021 low—signaling continued affordability challenges for homebuyers.

Source: FreddieMac (08/07/2025) (01/07/2021) (07/29/2021) (10/26/2023) (10/26/2023)

Housing Market Drivers

Single Family

2-Family

Housing Market Drivers

3-4 Family

Average valueperdwellingunit

5+ Family

Home Sales and Median Housing Price in Smith County (December 2024 - June 2025)

In June 2025, home sales totaled 216 units, and the median sale price reached $336,000—up 0.4% from the annual median in 2024.

Active Units (Listing) Homes listed (June 2025)

1,521

Closed Units YTD Homes closed (June 2025)

1,231

Average Sales Price YTD Homes Prices (June 2025)

$362,766

$315,000

Median Sales Price YTD Homes Prices (June 2025) Source: Greater Tyler

Commercial Market Drivers

19

Building Permits by Type and Subtype in Tyler, TX

Data as of August 13, 2025

Over the past 12 months, the City of Tyler issued 731 building permits, with Certificates of Occupancy making up more than half of the total. Among construction and renovation permits, commercial projects accounted for about 23%, while remodels and renovations represented about two-thirds of all permits issued.

20 Commercial Market Drivers

Proportion of Commercial Building Permits in Tyler, TX by Subtype (2024)

Others

Offices,Banks,and Professional

Total 101

HealthClubandSports Facilities

Restaurant

StoresandCustomer Service

ServiceStationand RepairGarage

Offices, Banks & Professional buildings accounted for 27% of all commercial permits in 2024, while subtypes such as restaurants and stores represented between 5% and 8% each.

Source: the City of Tyler.

Office Market Drivers

TYLER ECONOMIC DASHBOARD

Data Sources

Demographic Variables

U.S. Census Bureau. 2022 ACS 5-year estimates. https://data.census.gov/

Gross Domestic Product variables

Bureau of Economic Activity. Gross Domestic Product. https://www.bea.gov/data/gdp/gross-domestic-product

Cost of Living Variables

Council for Community and Economic Research. https://www.coli.org/

Taxes Variables

Texas Comptroller. https://comptroller.texas.gov/taxes/sales/

City of Tyler. https://www.cityoftyler.org/

Labor Market Variables

Bureau of Labor Statistics. https://www.bls.gov/

Chmura Economics and Analytics. https://www.chmura.com/software

Housing Market Variables

Freddie Mac. https://www.freddiemac.com/

Greater Tyler Association of REALTORS® | GTAR . https://www.gtar.com/

Burns Commercial Properties. https://burns-commercial.com/tyler-tx-commercial-realestate-market-trends/

Texas Real Estate Research Center https://trerc.tamu.edu/

Commercial Permits Variables

City of Tyler Costumer Service Department

https://www.arcgis.com/apps/dashboards/685888e63a484b1b9d10bfd77ee26aa6

Gasoline and Diesel Variables

AAA Gas Prices. https://gasprices.aaa.com/

TYLER ECONOMIC DASHBOARD

A collaborative effort by the team:

President / CEO

Scott Martinez, CEcD

Senior Vice President, Economic Development

Mary Alice Guidry

https://tedc.org/

Director and Research Analyst

Manuel Reyes, D.E.D.

Junior Research Analyst

Cecilia Cuellar, Ph.D.

https://www.uttyler.edu/hibbs-institute/ Research Assistants

Pedro Gallardo-Toledo

María Rodríguez

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