African Business Review - Media Kit 2014

advertising rates and specifications

2014 Media Kit MAXIMISE BRAND EXPOSURE Through Our Enhanced Digital Outlets

ORIGINAL CONTENT Delivered Across Cutting-Edge Platforms

EXCLUSIVE INSIGHT From Top Business Leaders

About Us

Making an Executive Decision

Africa has become a continent full of investment opportunities and booming businesses. African Business Review seeks to be a reliable source of news, information and expert views to keep you up-todate with the latest goings on in the continent.

Our African Business Review platform delivers true insight into the operations, innovations, financial strategies and other business practices implemented by the most successful companies. Its unique and innovative design delivers high quality content through the use of the latest developments in digital media, ensuring its readers access anytime, anywhere, and on an array of platforms.

The African Business Review platform offers its audience exclusive insight into the corporate business decisions that drive the African economy. Subscribers gain access to interviews with leading professionals, updates on developing technology, the latest industry news and current trends.

They gain an inside look at business markets around Africa.

Our portfolio places your business directly in front of the men and women behind the companies that drive the global business sectors.

Statistically, 95% of our subscribers fulfil executive and decision making roles within their organisation(s) – an attractive audience for entrepreneurs, established businesses in the market for expansion, or those who simply want to spread the word.

2 | FOR INQUIRIES: advertise@wdmgroup.com Corporate Site | www.wdmgroup.com

2014 Media Kit

Demographics Readership

Seniority Executives 73%

South Africa

40%

Mid-Management 22%

Nigeria

9%

Non-Management 5%

Ghana

7%

Zimbabwe

18%

Industry Sectors

Algeria

1%

Mining

Kenya

10%

Renewables

Zambia

2%

Oil & Gas

Namibia

2%

Utilities

Botswana

2%

Manufacturing

Uganda

2%

Construction

Tanzania

2%

Food & Drink

Other

5%

Supply Chain Healthcare

2% 2% 2%

Retail

2%

2% 5%

Technology

Company size (employees) 0-49 6%

10%

40%

1%

50-99 27% 100-499 62% 500+ 5%

18% 7%

9%

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Advertising and Editorial Profiles

Full Page Editorial Profile (250 words)

Double Page Spread Advertisement

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Platinum Ad size: 420mm x 297mm

Rates USDollar Double Page Spread Advertisement with Full Page Editorial Profile (250 words) $10,995 1

Full Page Advertisement

Full Page Advertisement with Editorial Profile (120 words) $7,995 2

Half Page Advertisement plus website Editorial Profile $5,495 3

Quarter Page Advertisement $2,995 4

All prices are exclusive of tax/VAT

4 | FOR INQUIRIES: advertise@wdmgroup.com Corporate Site | www.wdmgroup.com

Editorial Profile (120 words) 2

Gold Ad size: 210mm x 297mm

2014 Media Kit

Half Page Advertisement

Advertising Specifications Here are the specifications for the artwork to be placed into your allocated space within our publication: • Double Page Advert Size (Platinum) 420mm(w) x 297mm(h)

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Silver Ad size: 196mm x 137mm

• Full Page Advert Size (Gold) 210mm(w) x 297mm(h) • Half Page Advert Size (Silver) 196mm(w) x 137mm(h) • Quarter Page Advert Size (Bronze) 97mm(w) x 137mm(h)

Quarter Page Advert

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Bronze Ad size: 97mm x 137mm

Regardless of which package you have opted for, all artwork must adhere to the following requirements: • Minimum type size 12pt • No bleed required as we are a digital publication • High resolution PDF Please supply by the deadline specified.

Please send finalised artwork to: advert@wdmgroup.com If the file is larger than 10MB then please go to www.wetransfer.com and send your file from there.

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Editorial Calendar 2014/15 LEADERSHIP

FINANCE

FEBRUARY

SPOTLIGHT: Business Leader Interview

Africa’s Growing Economies

MARCH

SPOTLIGHT: Business Leader Interview

Mobile Money

APRIL

SPOTLIGHT: Business Leader Interview

Investment Opportunities

MAY

SPOTLIGHT: Business Leader Interview

CSR

JUNE

SPOTLIGHT: Business Leader Interview

Venture Capitalists

JULY

SPOTLIGHT: Business Leader Interview

The Evolving Role of CFOs

AUGUST

SPOTLIGHT: Business Leader Interview

Risk Management

SEPTEMBER

SPOTLIGHT: Business Leader Interview

Mergers & Acquisitions

OCTOBER

SPOTLIGHT: Business Leader Interview

Cross-­Border Tax

NOVEMBER

SPOTLIGHT: Business Leader Interview

Business Travel Costs

DECEMBER

SPOTLIGHT: Business Leader Interview

African Industries Hot for Investment 2015

JANUARY 2015

SPOTLIGHT: Business Leader Interview

Setting Up Shop in Africa

6 | FOR INQUIRIES: advertise@wdmgroup.com Corporate Site | www.wdmgroup.com

2014 Media Kit

TECHNOLOGY

MARKETING

TOP 10

Online Security

Event Marketing

Wealthiest Africans

Best Tech for Small Businesses

Travelstart (African Company with 1m Facebook Likes)

Companies

Tailored Tech for Remote Businesses

New Marketing Trends

CEOs

Mobile Phones

Growing Africa’s Tourism Industry

African Economies

Outsourcing

Branding

Tourist Destinations

Electronic Payment / Payment Apps

PR & Communications

Government Leaders

Solar Power

Website Optimization

Brands

IBM’s Kenya Research Center

Social Media Marketing

Female Leaders

Telecommunications

Biggest Advertising Campaigns

Smartphones

Big Data

Cashing in on the Festive Season

CEOs Under 30

E-­Commerce

Giving Back

Executive Gadgets

Cloud Computing

Fresh Marketing Strategies 2015

Business Apps

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Advertising Sales

Distribution

For more information contact:

With more than 165,000 readers, African Business Review is an innovative, forward-thinking digital magazine and web platform aimed at bringing business executives up-to-date with the latest news, information and trends from across the continent.

Aimed at informing, engaging, educating and interacting with business leaders, African Business Review takes an in-depth look at prominent industries, trade and tourism, investments and developments, success stories and lessons to be learned in business.

Oliver Bishop Sales Director UK: + 44 (0)1603 217541 SA: +27 (0) 21 403 6352

+27 (0) 21 403 6301 oliver.bishop@wdmgroup.com To view our monthly digital magazine, click here.

You can also follow us on Twitter (@AfricaBizReview), ‘like’ our Facebook page and download our app.

To contact the Editor, please email: sheree.hanna@wdmgroup.com

Grosvenor House 112/114 Prince of Wales Rd Norwich, Norfolk NR1 1NS United Kingdom