YOUR SUPPORT IS SAVING LIVES.
How October 7 emergency funds are being used.
Donations made to the American Friends of Magen David Adom Emergency Fund in the past year have been allocated for war- and terrorism-related response initiatives. This includes purchasing emergency vehicles, medical equipment, and supplies to treat the injured; programs to harden communities and MDA facilities and make them more resilient in future attacks; and initiatives designed to train new EMTs and shorten response times to medical emergencies even further.
Water and fuel trailers, communications equipment, mobile generators, uniforms, and miscellaneous equipment
Protecting communities against future attacks, including Magen Project, equipment trailers, training, and preparedness drills
Bandages, IV equipment, and other disposable medical supplies
Marcus National Blood Services Center for expansion of Israel’s bloodbanking capacity
Trauma kits and re-supplying ambulances, Medicycles, and emergency medical stations
Fortification of National Operations Center and repairs to other EMS stations
Ballistic vests, helmets, and other protective equipment
Ambulances, Medicycles, and other lifesaving vehicles
Specialized vehicles, including armored ambulances, armored command cars, and bloodmobiles
One
year since October 7: Recalling loss, milestones, and selfless compassion.
Since the horrific morning of October 7, 2023, Magen David Adom teams have found themselves on the front lines of both combat and rescue. Over the past year, several of their stories of heroism and resilience have been shared in The Pulse, just a small sampling of the hundreds of stories of courage, rescue, incredible commitment, and loss.
Despite being surrounded by heavy fire, MDA paramedics and EMTs — more than 90% of them volunteers — bravely and tirelessly worked to save lives with endless dedication. They headed to the front lines without hesitation, even when knowing the real danger they faced. They entered areas overrun by terrorists, confronted pain head-on, and risked their lives to save others.
Some did not return from their mission — 36 men and women sacrificed their lives for others either on October 7 or in the ensuing year of war (see pages 6-7). Thirtythree members of MDA have been injured. Twenty of them are still in rehabilitation.
Eighteen ambulances were damaged on October 7, eight of which were completely destroyed. Yet MDA’s response never stopped for a moment. Since the beginning of the war, thanks to the help of American donors, MDA has expanded its fleet by some 600 new vehicles, including 189 ambulances (five of which are bulletproof) and 163 Mobile Intensive Care Units (two of which are bulletproof).
Additionally, 80 Medicycles, 10 blood donation vehicles, a seven-bed Mobile Intensive Care Bus (see page 5), and 41 emergency trailers equipped with lighting and generators
MDA IN ISRAEL
were added. This equipment enables MDA to be present in every corner of the country, providing a rapid and professional response, even under fire.
Since the war began, approximately 5,000 new volunteers joined MDA, including roughly 3,500 youth volunteers aged 15–18. In a time of uncertainty, MDA trained approximately 410,000 civilians in CPR and first aid, aiming to create a human safety net where anyone can be a lifesaver in critical moments.
MDA’s blood donation services collected more than 325,000 units of blood through donation drives across the country. All blood donations were meticulously tested and supplied to hospitals and to the IDF. Israel became the only country in the world to use whole blood directly in combat zones, saving the lives of both soldiers and civilians.
MDA’s Sussman Family Foundation Human Milk Bank provided more than four tons of milk to premature babies in need over the past year. Of that amount, more than half was given to infants directly affected by the war: babies whose mothers were injured, killed, kidnapped, or recruited for IDF duty.
Hundreds of training drills were conducted with MDA teams throughout the country. They prepared for worst-case scenarios, including providing critical care during electrical and communication outages, conducting evacuation exercises by train, boat, and helicopter, and treating the wounded under fire.
The “First Contractions” project was launched (see page 8). Approximately 50 midwives were trained and equipped to provide safe deliveries when other medical care is not available. Since the launch, several babies have been born with the assistance of these midwives, who arrived quickly to every call, bringing new life into the world, even under the harshest conditions.
Also during the war, the Magen Project was initiated, aiming to provide for an immediate response and accessible rapid medical care by community members in peripheral areas and cities. Thousands of emergency
response teams comprised of municipal workers, security personnel, and civilians were trained and equipped with medical supplies and vehicles. They can provide initial medical responses to their communities, serving as the first link in the chain of rescue.
“We are on the front lines in the battle for the lives of Israeli citizens,” said Eli Bin, MDA director-general. “When our people go out to save lives, they don't ask where the threat is or what the risk is — they focus on who needs help here and now. The losses we have suffered are a cause of great pain, but this pain only strengthens our motivation to fight for every person we can save.”
MDA marks one-year anniversary of October 7 with a tribute to its own fallen.
MDA held a ceremony to mark the one-year anniversary of the October 7 massacre. The event was held in memory of the 36 MDA volunteers and staff who were killed on that day or during the Iron Swords war (see pages 6-7). Prayers for the fallen were read by the fathers of Shir Biton (19), z"l, and Yarin Marie Peled (20), z"l, MDA volunteers who fell in battle.
Karina Engel, who was kidnapped on Black Saturday, shared her story. “That morning, the red alert sounded different; it didn’t stop. We locked ourselves in the safe room, and Ronen called his supervisor at MDA to ask where to go.
“Ronen prepared himself, got his gun, his MDA bag, and we began receiving messages that the terrorists were already in the kibbutz. He asked me to go into the safe room and lock the door — and that was the last time I saw him.”
Her husband, Ronen “Tommy” Engel, z”l, left their home that morning to assist the injured as an MDA responder. He fought against terrorists in their yard, was murdered, and his body was taken to Gaza. Karina was taken hostage alone and did not initially know her two daughters were also kidnapped. The girls were badly injured. One had several surgeries in Gaza. All of them, including Ronen’s body, were eventually released.
“Every day, we remember with pain and longing our heroes who fell in battle,” said Eli Bin, MDA directorgeneral. “We lost MDA volunteers, heroes who fell defending the homeland while serving in the security forces. We lost individuals filled with compassion and love for others, some with dreams of a bright future and others with a glorious history of action. We remember who they were, but the real pain is because of who they will no longer be.”
New intensive care bus transfers at-risk preemies in northern Israel to protected hospitals.
Magen David Adom’s new Mobile Intensive Care Bus, the first-of-its-kind in Israel, completed its first mission. Due to the security situation in northern Israel in September, MDA teams transferred premature infants from Carmel Medical Center to a protected underground neonatal unit at the Rambam Health Care Campus in Haifa.
The new intensive care bus was designed and built based on lessons learned from October 7 and is equipped with seven beds and 10 seats. It has room for patients, patient escorts, specifically trained medical teams, and a variety of medical equipment and supplies. Patients are carried onto the bus via a unique hydraulic loading device.
(continued on page 8)
Prayers for the fallen were read by the fathers of Shir Biton, z"l, and Yarin Marie Peled, z"l, MDA volunteers who fell in battle.
Honoring Our Fallen Heroes Killed on October 7 or in the Ensuing War
Lior Arazi, 25
Yonatan Dean Chaim, 25
Aharon Haimov, 25
Osher Simha Barzilay, 19
Amishar Ben David, 43
Lior Levy, 19
Aviya Hezroni, 69 Reef Harush, 20
Dolev Malka, 19
Uriel Bibi, 30
Rotem Dushi, 20
Yakir Levy, 21
Amit Man, 22
Shir Biton, 19
Ronen Engel, 54
Dr. Daniel Levi Ludmir, 34
Saar Margolis, 37
Neria Moshe Cohen, 26
Evgeny Galsky, 34
Roi Avraham Maimon, 24
May Their Memories Be a Blessing
Nitai Meisels, 30
Moshe Ohayon, 52
Moti Raveh, 37
Agam Naim, 20
Yarin Peled, 20
Yitschak Tsayger, 57
Lior Rudaif, 61
Dr. Eitan Neeman, 45
Alina Pravosudova, 23
Itamar Shemen, 21 Amir Tzur, 23
Elkana Neulander, 24
Omer Smadga, 25
Dolev Yehoud, 35
Michel Nissenbaum, 59
Tuval Yaakov Tsanani, 20
(continued from page 5)
The bus is equipped with a sophisticated system that provides oxygen to all patients at once, as well as advanced intensive care medications and equipment, including monitors, ventilation devices, resuscitation units, electric sockets next to each bed, and accommodation for an ECMO machine (a life support system that eases strain on the heart and lungs).
This is the first of three intensive care buses an anonymous contribution made to AFMDA is making possible. “It is our great honor to support MDA's lifesaving mission,” a member of the donor family said. The buses will be stationed in northern, southern, and central Israel. They will be used for transporting and treating a large number of patients or, when necessary, to transfer patients to and from hospitals across the country.
MDA and Israel Midwives Organization team up to provide care for births in the North.
Magen David Adom and the Israel Midwives Organization have embarked on a new project, “First Contractions,” to assist women going into labor. Initially, First Contractions is taking place in Northern Israel, due to the escalations in war there. The project is funded by the Jewish Federations of North America.
“The First Contractions project will enable an early acquaintance between the pregnant women who live in the shadow of war and the midwives in the region,” said Yifat Rubanenko, chair of the Israel Midwives Organization. “This will enable professional and holistic treatment even in the case of a birth developing at home and difficulty reaching a medical center.”
Out-of-hospital (OOH) births present increased risks, and in case of birth complications, the women must be evacuated to the hospital as soon as possible for further treatment.
“A complication in childbirth can end tragically for the woman giving birth and for the newborn, especially when it is an out-of-hospital birth,” said Dr. Raphael Strugo, MDA deputy director-general for medicine.
“As in every emergency medical situation, when there is an experienced caregiver on the scene, and in this case an experienced midwife, the event has a significantly better outcome, and that is the basis for this project.”
MDA has equipped midwives with the required equipment for safe OOH deliveries in routine and emergency situations. The midwives' information has been uploaded into MDA's Command and Control System, allowing for automatic dispatch in case of an emergency.
Two intensive training sessions were held, where some 50 midwives from the Golan Heights region and the Asher regional communities learned how to use the equipment and emergency dispatch system. The project is expected to expand significantly to other regions throughout the country.
In 2023, MDA transported 16,000-plus pregnant women to hospitals. More than 1,000 of them gave birth with help from MDA teams in their homes or on the way to the hospital.
U.N. Ambassador Gilad Erdan becomes MDA global president.
Upon completing an extraordinary and historic four-year tenure as Israel’s ambassador to the United Nations, Gilad Erdan has taken on a new role as global president of Magen David Adom.
“Ambassador Erdan’s passionate defense of Israel — bravely and relentlessly speaking
truth in a place where anti-Israel bias is institutionalized — inspires us all,” said Catherine Reed, chief executive officer of AFMDA.
After the October 7 Hamas attacks, Amb. Erdan became a leading voice for the victims and for Israel’s right to defend itself. At the U.N., he helped pass a resolution against Holocaust denial, marking only the second time an Israeli-led resolution was approved. He also served as vice president of the General Assembly.
“Magen David Adom is the backbone of Israel’s resilience,” he said. “The IDF is charged with protecting the borders. Magen David Adom protects the people inside those borders, including wounded soldiers.”
MDA and Blood Centers of America team up for unique blood drive partnership.
Two urgent needs have birthed a pioneering partnership: the United States needs blood, and Israel needs a blood insurance policy. Magen David Adom has signed an agreement with Blood Centers of America (BCA), the largest organization of independent blood centers in the country. If Israel cannot collect blood from its residents due to war, earthquake, or other unforeseen emergency, BCA will send blood to Israel. BCA has test-piloted getting units of U.S. blood on planes to Israel.
Israel has not yet needed blood from outside its borders, and we hope that remains the case. Low blood-donor participation in the U.S. has created an ongoing blood emergency here. Given this need and the desire by Israel supporters to contribute in meaningful ways to Israel, AFMDA launched the MDA/BCA Blood Drive Partnership.
As of October 15, more than 835 blood donors at 18 drives in nine different states have received certificates of appreciation from AFMDA on behalf of the people of Israel. The vast majority were new blood donors. We expect to have run 23 blood drives in 10 different states by mid-December 2024.
At each MDA/BCA blood drive, donors replenish the local supply, providing needed blood here at home, while ensuring BCA can deliver on an insurance policy we hope Israel never needs. Community leaders across the U.S. have reached out to organize blood drives, and BCA liaison Chaim Lebovits has provided guidance and introductions to local blood centers.
Blood donor David Winter expressed the palpable enthusiasm at these drives, stating he was “proud to give blood in support of American Friends of Magen David Adom and future needs in Israel.”
David Winter at The Chai Center in Dix Hills, N.Y.
AFMDA Board Member Isaac Pretter donates blood at B’nai Jacob Sha’arei Zion in Baltimore, Md.
AFMDA supporters visit Israel in solidarity.
In May, more than 20 people participated in an AFMDA National Solidarity Mission to Israel. Going to Israel during ongoing war and in the midst of continued pain and heartbreak was not easy, however, the participants came with love and support, ready to bear witness.
The journey began with an invitation to the VIP Yom HaShoah (Holocaust Remembrance Day) Ceremony at Yad Vashem, attended by Israel’s president and prime minister. Listening to the leaders and six Holocaust survivors against the backdrop of the current conflict was deeply moving, underscoring the significance of Israel's existence as the world's only Jewish state.
The trip ventured to the south to tour Kibbutz Nir Oz and the Nova Music Festival site. There, participants stood in Mor Tzarfati's torched kitchen, listening to her recount that dreadful day, when she held shut the broken door handle to her family’s safe room for nine excruciating hours, saving her family, as her home was set ablaze by terrorists.
The group also met with hostage families and with families of those who did not survive on October 7. Attendees prepared meals for soldiers and visited with MDA’s Medevac Unit. They toured the William H. Bloomberg Jerusalem MDA Emergency Medical Station and the Marcus National Blood Services Center, which became fully operational just one day after the start of the war.
The five-day whirlwind trip ended with a meeting with President Isaac Herzog at his private residence. He praised Magen David Adom and the vital work its 36,000 men and women do caring for the people of Israel.
Mission participants with Israeli President Isaac Herzog (front center).
Mor Tzarfati recounts her story of survival in the kitchen of her torched house.
AFMDA mourns the passing of Bernie Marcus, z”l.
American Friends of Magen David Adom mourns the passing of Bernard “Bernie” Marcus, an inspirational philanthropist and masterful businessman who left a profound legacy of dedicated giving to Israel and the Jewish people.
One of our most significant supporters, he and his wife, Billi, provided the lead gift for the construction of the Marcus National Blood Services Center in Ramla, the world’s first underground blood bank.
Bernie’s insight to the vulnerability of MDA’s old blood bank in Ramat Gan during a weeklong conflict with Hamas in 2012 was his inspiration to support the new blood services center. “On a visit many years ago to Israel’s blood bank, amid the missile and rocket attacks, I realized how delicate and vulnerable the blood system was,” he said.
“I am happy that we participated, from the very start, in the construction of this wonderful building, where Israel’s blood supply will be protected for all its citizens, Jews, Christians, and Muslims alike.”
The lives of countless Israelis have been saved thanks to the generosity of Bernie and Billi Marcus, and their transformational gift to MDA. The Marcus Center protects Israel’s blood supply from missiles, biological and chemical attacks, and earthquakes. Its expanded size allows MDA’s Blood Services Division to double the national annual blood supply. The Marcus Center also houses the Sussman Family Foundation Human Milk
Bank. While various departments began working in the center after its dedication in May 2022, the Marcus Center became fully operational just a day after the October 7, 2023 brutal Hamas invasion.
“Bernie Marcus was an extraordinary man of great compassion, a devoted friend, a passionate supporter of Israel, and a visionary philanthropist,” said Catherine Reed, AFMDA’s chief executive officer. “He loved the State of Israel and was dedicated to its advancement, safety, and security. He will be sorely missed, but the impact of his legacy will endure for generations.”
Born into a Russian Jewish immigrant family in 1929, Bernie grew up the youngest of four children in a tenement in Newark, New Jersey. Though his family was poor, his mother taught him the value of tzedakah and giving back.
His dream was to become a doctor, a psychiatrist, specifically, after attending pharmacy school, but restrictions against Jews in medical schools led him to a business career. He went on to found the world’s largest home improvement retailer, The Home Depot, in 1979, a company that revolutionized the home improvement business. Bernie served as The Home Depot’s first CEO and was chairman until his retirement in 2002.
Bernie Marcus at the construction site of what would become the Marcus National Blood Services Center.
Billi and Bernie Marcus
DEDICATIONS
Drs. Michael and Sheila Abiri Family Foundation — Bryn Mawr, Pa.
The Abiri Family sponsored a Life Support Ambulance and dedicated it as they marked a special day celebrating Emma's bat mitzvah. The ambulance was sponsored in loving memory of Rebi and Shamsi Abiri and Pauline Westerfeld, z”l
Edie Alexander — Falls Church, Va.
Surrounded by close friends and family at Temple Rodef Shalom, Edie Alexander dedicated an ambulance in memory of her parents, Paul and Lilly Rubin Kroo, z”l, who were Holocaust survivors, while also celebrating the naming of her first grandchild.
Atlanta
Community
Families from Atlanta joined forces to raise funds for an ambulance. Special thanks to the Ratner, Riley, Robinson, Ellerine, Zieman, Allen, Chazanow, Garvett, Holland, Isakow, and Katz families, whose incredible efforts secured two ambulances for Israel.
City of Aventura — Florida
The City of Aventura sponsored a Mobile Intensive Care Unit for its sister city, Modi’in, Israel. Mayor Howard Weinberg along with city council members and lawmakers, including Senator Rick Scott, welcomed Modi’in's mayor, Haim Bibas, who made the special journey to accept the generous gift.
Golda and Nathaniel Berlin — Glen Head, N.Y.
Golda and Nathaniel Berlin dedicated a Life Support Ambulance they sponsored at their home with their children and grandchildren.
Beth El Synagogue — Durham, N.C.
Beth El achieved record-breaking success in their fundraising goal to sponsor an ambulance. The community celebrated the vehicle’s dedication during their annual Beth El Day, honoring the strength of Jewish unity and the spirit of giving back.
Boston Community
Inspired by the heroic and lifesaving work of Magen David Adom, Boston area families came together to sponsor two Life Support Ambulances that were dedicated in memory of loved ones.
Chicago Area Synagogues
Five Chicagoland synagogues joined together to raise funds for a Life Support Ambulance. Some 100 people gathered at Beth Hillel Bnai Emunah in Wilmette, Ill., to dedicate the lifesaving vehicle.
Cleveland Community
The Cleveland community sponsored an ambulance that was dedicated at Congregation Mishkan Or in Beachwood, Ohio.
Robert Cohen and Debbie Peikes — Lafayette Hill, Pa.
Robert Cohen and Debbie Peikes sponsored a Mobile Intensive Care Unit ambulance in honor of Sharon Schmidt, bringing together family and friends.
and Harvey
Harvey and Belle Cole, along with their family, dedicated an ambulance in memory of Donna Cole, z”l
Steve Collis brought together colleagues, friends, and family to dedicate the Life Support Ambulance he sponsored.
Belle
Cole — Palm Beach Gardens, Fla.
Steve Collis — Conshohocken, Pa.
DEDICATIONS
Daily Giving — New Rochelle, N.Y.
Daily Giving hosted a gathering of more than 100 supporters from Westchester County to dedicate a Life Support Ambulance they sponsored.
Deshe and Diamond Families — Bal Harbour, Fla.
National Board Member Ann Deshe, Ari Deshe, Susie Diamond, Jon Diamond, and their families dedicated a Mobile Intensive Care Unit in Aspen, Colo. It was dedicated to those impacted on October 7: the fallen, the survivors, the heroic rescuers, and the IDF and MDA medics who serve the State of Israel.
and Beverly Diamond —
Beverly and Milton Diamond sponsored a Life Support Ambulance in honor of their granddaughter's bat mitzvah. The dedication occurred before the service, where family and close friends gathered.
Feilbogen Family — Scarsdale, N.Y.
The Feilbogen family gathered at their home for the dedication of a Life Support Ambulance they sponsored.
Feldman and Wehn Family — Pepper
Pike, Ohio
National Board member Barry Feldman and Paul Wehn sponsored a Life Support Ambulance that was shipped directly to Israel.
Arthur Fredman, his family, and Congregation B’nai Israel’s Men’s Club hosted their dedication of a Life Support Ambulance at the synagogue with a ceremony and breakfast.
Milton
Woodcliff Lake, N.J.
Arthur Fredman — Millburn, N.J.
Harriet and Greg Friedman — Potomac, Md.
More than 60 friends and family members came together at B’nai Israel Congregation to celebrate the dedication of the Friedman family’s Life Support Ambulance.
Rosalyn and Ira Friedman — Teaneck, N.J.
Rosalyn and Ira Friedman sponsored a Life Support Ambulance in honor of their daughters and in memory of their parents. The dedication was held in Stamford, Conn.
Stanley Friedman — Lake Forest, Ill.
Stanley Friedman, Ava Smith, and his family gathered for a dedication of the Life Support Ambulance sponsored in memory of Stanley’s late wife, Monique L. Friedman, z”l.
Elle and Herman Gans — Boca Raton, Fla.
Elle and Herman Gans dedicated an ambulance in loving memory of their daughter, Risa Gans, z”l, on October 7, 2024. They gathered to commemorate that tragic day a year ago by honoring the memory of the Israelis who lost their lives with a lifesaving ambulance.
Howard Goldstein — Pompano Beach, Fla.
Howard Goldstein dedicated an ambulance in the presence of his daughter, Cyndi Goldstein, and four generations of his family and friends in Baltimore, Md., in honor of his parents, Sam and Florence Goldstein, z”l.
Gordon Family Dedication — Valley Stream, N.Y.
On a sunny summer day at Temple Hillel Southside Jewish Center, a special dedication took place in memory of Sheldon (Shelly) Gordon, z”l, lovingly honored by his family: Marsha, Mark, Scott, Jay, Shari, Emily, Rebecca, Amy, Ben, and Hallie.
DEDICATIONS
Great Neck Synagogue — Great Neck, N.Y.
Following October 7, 2023, the Great Neck Synagogue mobilized to raise funds for emergency vehicles for Israel. Nearly a year later, more than 100 congregants gathered to dedicate a Medicycle and Mobile Intensive Care Unit ambulance they sponsored.
Loren and Dr. Alan Greenfield — Island Park, N.Y.
The Greenfields honored Loren’s father by sponsoring a Mobile Intensive Care Unit ambulance, highlighting the profound impact of supporting Israel in a meaningful way.
Jewish Federation of Western Massachusetts
The Western Mass. Jewish community came together to sponsor a lifesaving ambulance. This dedication embodies the generosity and care that defines the community and their support of Israel.
Jewish Motorcycling Association
The JMA, with chapters across the U.S. and Canada, sponsored two Medicycles that were dedicated at their 2024 annual event in Toronto. Ken Bell, fundraising chair, is seated on the Medicycle.
Ken and Rhoda Israel, along with longtime friends, Richard and Sharon Goldman, joined together to sponsor an ambulance. The Israels dedicated the ambulance in honor of their sons, Moses and Charles.
The Kann family gathered to dedicate a Life Support Ambulance they sponsored in loving memory of Margot and Fred Kann and Mimi and Emil Weingarten, z”l
Rhoda and Ken Israel — Golden Beach, Fla.
Sharon and Richard Goldman — New York, N.Y.
Kann Family — Suffern, N.Y.
Karp Family — Scarsdale, N.Y.
Patrice and David Karp, together with their children Chloe, Daniel, and Ethan, dedicated a Life Support Ambulance at their home.
Sherryl
and Michael Kaufman — East Brunswick, N.J.
Mickey and Sherryl Kaufman dedicated a Medicycle at their home in New Jersey.
Montammy Golf Club — Alpine, N.J.
The Montammy Golf Club launched a campaign after October 7 to raise funds for a Life Support Ambulance, culminating in a dedication this past spring.
Jason Nehmad and the Jersey Shore Jewish Community — Deal, N.J.
Dr. Jason Nehmad hosted the Deal Jewish community and MDA Global President Gilad Erdan, former Israel ambassador to the U.N., at the DSN Beach Club to dedicate an ambulance.
Edith Newman — Golden Beach, Fla.
Edith Newman, surrounded by her family, dedicated an ambulance in honor of her children and grandchildren and in memory of her beloved parents, Noel and Elsa Shapiro, z”l.
Ruth Stein Sack — Hallandale Beach, Fla.
Ruth Stein Sack, inspired by her late sister, Binnie Stein, z”l, and parents, Joseph and Esther Stein, z”l, who were deeply committed to the State of Israel, resolved on October 7, 2023 to sponsor an ambulance in their memory, which was recently dedicated.
DEDICATIONS
Safar Family — Livingston, N.J. and Stamford, Conn.
The Safar family organized a campaign involving their relatives, colleagues, and friends to raise funds for a Life Support Ambulance in memory of a family member who passed away too soon.
San Diego Community
The San Diego Community came together following October 7 to fundraise for a Life Support Ambulance. The ambulance was dedicated at Fairbanks Ranch Country Club prior to a community event.
Families of Sandy Springs, Ga.
Liora and Sherwin Krug, Irit and Graeme Bean, Stacey and Mitchel Kopelman, and their families, along with Emma’s Foundation, gathered to celebrate the ambulances they sponsored together. The three vehicles were shipped to Israel on October 7.
Alissa and Howard Shams — Bradley Beach, N.J.
Alissa and Howard Shams dedicated a Life Support Ambulance and Medicycle in memory of Howard’s father, Nathan Shams, z”l, with a ceremony surrounded by family.
Friends and family gathered to dedicate a
The
a
Constance Smukler sponsored a
Sidewater Family Foundation — Gladwyne, Pa.
Life Support Ambulance in memory of Steven J. Sidewater, z”l
The Silberschein-Hurwitz-Miller Family — Rye, N.Y.
family sponsored
Life Support Ambulance dedicated in memory of victims of the Shoah.
Constance Smukler — Philadelphia, Pa.
Life Support Ambulance that was dedicated in memory of Joseph Smukler, z”l
Mary Anne Teperson — Williams Island, Fla.
In honor of her late husband David, z”l, Mary Anne Teperson donated an ambulance to continue his legacy of caring for others.
Marshall and Rhoda Tobin — Orchard Lake, Mich.
Rhoda and Marshall Tobin dedicated a Mobile Intensive Care Unit at the Maccabi Games in Detroit. Rabbi Aaron Starr of Congregation Shaarey Zedek in Southfield, Mich., gave a special blessing.
Elizabeth Wagner — Rockville, Md.
Elizabeth Wagner of the Wagner-Braunsberg Family Foundation dedicated an ambulance in honor of her parents, Yvonne Braunsberg Wagner and K Peter Wagner, z”l, who were longtime MDA supporters and Holocaust survivors.
Weinrauch Family — New York City, N.Y.
The Weinrauch family dedicated a Life Support Ambulance in memory of Dr. Harry Weinrauch, z”l.
Weinrib Family — San Diego, Calif.
In a heartwarming tribute to their beloved grandmother, Eileen Weinrib, the Weinrib family sponsored a Medicycle in her honor, celebrating her enduring spirit and their love and appreciation.
Boulevard Temple (WBT) — Los Angeles, Calif.
In the wake of October 7, WBT mobilized a campaign that ultimately funded seven Life Support Ambulances and essential ambulance maintenance. The ambulances were dedicated at a private ceremony prior to a large community event on October 7, 2024.
The
Wilshire
American Friends of Magen David Adom is proud to acknowledge our generous corporate and institutional supporters who have partnered with us since October 7, 2023. *
Admirals Cove Foundation
The Gallatin Foundation
High Ridge Charitable Foundation
The logos on this page are representative of institutions and companies that have given explicit permission at the time of printing to be included in this edition of The Pulse.
*Through October 7, 2024
The Maschler Family Foundation
Laurie and Ike Perlmutter
The Laura & Ike Perlmutter Foundation
Shear Family Foundation
DONOR SPOTLIGHTS
The Singer family comes together in support of Israel.
In the aftermath of Hamas’ brutal attack on October 7, 2023, members of the Singer family heard about the multiple Magen David Adom ambulances that were destroyed during those first few days of the invasion. They felt compelled to come together as a family and do whatever they could to show their solidarity and support to help our brothers and sisters in Israel.
The family immediately reached out to American Friends of Magen David Adom to sponsor three Life Support Ambulances and to contribute funds to purchase essential
medical supplies and equipment. The ambulances were donated in memory of beloved family members: Bernice and Irving Singer, Gary Singer, Gail Singer, and Jordan Singer.
Passionate supporters of Israel, the Singers are spread out across the Eastern United States: New Hampshire, Massachusetts, New Jersey, Pennsylvania, and Florida. But distance does not deter their commitment to one another or to Israel.
The Singer family credits their immense commitment and devotion to the Jewish community to their beloved parents, Bernice and Irving Singer. Bernice and Irving taught their seven children, by example, to take care of one another and to take care of their Jewish community and the greater Jewish community at large.
“Our family believes it’s an honor to donate these ambulances to ensure that Magen David Adom is ready and able to continue its exceptional and heroic work for the people of Israel,” said Joy Singer Sydney.
Jane and Mark Wilf are champions for Israel and the Jewish people.
Jane and Mark Wilf, through the Wilf Family Foundations, are unwavering in their support of Israel and deeply committed to AFMDA’s mission of saving lives in wartime and peace. They have been champions of Magen David Adom for many years. Their generous contributions include supporting the construction of the Marcus National Blood Services Center and providing training opportunities for paramedics and first responders via the Wilf Education Center in Ramla, Israel.
As recognized supporters and leaders of numerous charitable organizations, the Wilfs’ decision to get involved
with AFMDA and support the blood center was personal.
“My mother, Lois, initially motivated us to get involved,” said Jane. “From her fundraising with AFMDA’s Dinner Committee to her investment of countless hours in support of MDA’s lifesaving efforts in Israel, my mother’s passion for this work was and continues to be an inspiration.
“Today, we remain involved because we have witnessed firsthand MDA’s positive impact on the lives of Israelis.
Following October 7, the need for their blood services and emergency aid has only increased, and it has been an honor to contribute to AFMDA in times of great need.”
Long renowned for their philanthropy, the Wilfs strive to ensure the welfare and vitality of the Jewish community in North America, in Israel, and worldwide. Jane and Mark are guided by the values instilled by their parents and continue to honor their legacies through philanthropy and advocacy for the ever-changing needs of the Jewish people, wherever they may be.
Three ambulances were sponsored in memory of (from left): Jordan, Irving, Bernice, Gail, and Gary Singer.
MIDWEST REGION
AFMDA plays a special role in Maccabi Games.
AFMDA was proud to cheer on 1,200 teen athletes as they participated in the Detroit-hosted JCC Maccabi Games®, the largest Jewish youth event in the world. The Games’ opening ceremony featured a moving dedication of a Mobile Intensive Care Unit ambulance, generously donated by Marshall and Rhoda Tobin (see page 19).
Rachel Orloff, an alumna of the MDA Overseas Volunteer Program, originally from Farmington Hills, Mich., welcomed the teens along with her service dog, Charlie. The next day, she and Charlie came to the J in West Bloomfield to raise even greater awareness of MDA’s lifesaving work. Rachel hosted a card-writing session with the teens for MDA’s paramedics and EMTs who worked bravely under the line of fire on October 7 and beyond. Dozens of teens wrote special cards of love and support.
Jewish and Hindu communities in Austin learn disaster response.
In partnership with Shalom Austin, members of the Jewish and Hindu communities participated in a First 7 Minutes training led by Aryeh Myers, senior paramedic and MDA deputy director of international relations. Participants learned what to do after a violent attack or disaster in the first seven minutes it typically takes before first responders arrive.
Rhoda and Marshall Tobin (right) with Rachel Orloff and therapy dog Charlie.
MDA IN THE U.S.
Cleveland community supports MDA.
More than 50 AFMDA donors from the Cleveland area attended a meeting hosted by National Board member Barry Feldman and Paul Wehn. Yaakov Katz, former editor-in-chief of The Jerusalem Post and Aryeh Myers, MDA deputy director of international relations, gave remarks.
Houston brunch supports MDA.
A Women’s Game Day was held at Beechmont Country Club in Cleveland to a sold-out crowd. Proceeds from the event went toward the sponsorship of a Life Support Ambulance.
Detroit remembers MDA’s fallen.
AFMDA was deeply grateful to be invited to participate in the Jewish Federation of Detroit's October 7 commemoration program. The event welcomed more than 3,000 local supporters to Congregation Shaarey Zedek, where the names and faces of Magen David Adom medics who were killed on October 7 or during the war were featured. May their memories be for a blessing.
More than 50 people attended the Fall Houston Brunch hosted by Margaret Berman and Avril Danziger held at the Evelyn Rubenstein Jewish Community Center. Leah Braunfeld Premazon and her daughters, Alyssa Rosenthal and Shelly Sorkin, shared about Leah’s granddaughters’ experiences as MDA volunteers in 2022 and 2023.
Margaret Berman; Aryeh Myers, senior paramedic and MDA deputy director of international relations; and Avril Danziger.
NORTHEAST REGION
The New York Gala Is Back!
After a five-year hiatus, the New York Gala made a triumphant return in September, drawing nearly 600 attendees for a truly unforgettable and inspiring evening. From the moment guests entered Cipriani 42nd Street, they were transported to the bustling and vibrant atmosphere of an Israeli shuk (marketplace), where they indulged in an authentic culinary experience.
Hosted by actress and Israel advocate Debra Messing, the event celebrated the unwavering dedication and generosity of the evening’s supporters. Noa Cochva, a former Miss Israel and current IDF combat medic trained by MDA, shared her inspiring story of service during Operation Iron Swords.
The highlight of the night was a heartfelt tribute to MDA paramedic Amit Man, who was gunned down by terrorists while bravely working to save the lives of others. Fellow paramedic Oshrit Hadad traveled from Israel to honor Amit’s memory, sharing her personal reflections of her close friend’s legacy of courage and compassion.
Philanthropist and former N.Y. Mayor Michael Bloomberg was honored for his monumental matching gift contribution of $44 million following October 7, and
Bank of America was recognized for its significant support and commitment to combating antisemitism.
Newly appointed MDA Global President Gilad Erdan, former Israel ambassador to the U.N., expressed his pride in leading the organization; the Shvesters captivated the audience with their powerful musical performances; while actor and Israel advocate Nate Buzz brought the evening to a close, leaving the audience both entertained and inspired to continue supporting MDA’s lifesaving mission.
South Jersey supports MDA.
More than 300 supporters gathered at the Chabad in Cherry Hill, N.J., for a memorable evening hosted by Meir Rozalis in support of Magen David Adom. The event attracted both new and longtime friends, including many who helped sponsor two Life Support Ambulances in partnership with the Jewish Federation of Southern Jersey. The evening featured Mosab Hassan Yousef, the son of a Hamas founder and a key intelligence operative for Israel. Northeast Region Board member and Chevra Hatzalah paramedic Michael Strongin, who flew to Israel to volunteer with MDA after October 7, shared his impactful experience.
MDA Global President Gilad Erdan, Debra Messing, Noa Cochva, and Nate Buzz.
Former Deputy Consul General Israel Nitzan in discussion with Mosab Hassan Yousef.
MDA IN THE U.S.
Westchester County inaugurates the Spring Soiree.
The Feilbogen family, event hosts, with Lizzy Savetsky, Caroline
SOUTHEAST REGION
Some 150 people gathered at a beautiful private residence in Scarsdale, N.Y., for the first official AFMDA event in Westchester County: the Spring Soiree. Special guests Lizzy Savetsky and Caroline D’Amore spoke passionately about their online advocacy for Israel and their mission to bring people together around positive causes. The conversation was moderated by former Tablet journalist Stephanie Butnick. MDA Chief of Staff Uri Shacham shared how MDA is responding to current challenges in Israel, especially in its most vulnerable communities. The event demonstrated solidarity, unity, and commitment to Israel during this critical time.
South Florida celebrates MDA in Colorado.
Some 350 people, many of whom were from South Florida and spend their summer in Aspen, Colo., came together for MDA in the Mountains. Spearheaded by leadership from South Florida, the evening featured a compelling discussion between Mosab Hassan Yousef, the son of a Hamas founder turned Shin Bet informant, and Israeli journalist and “Fauda” creator Avi Issacharoff.
Before the program, the Deshe and Diamond families dedicated a Mobile Intensive Care Unit ambulance (see page 14), setting the tone for a night of impactful giving. Significant funds were raised to support the Magen Project, training and equipping community-based rescue teams, as well as for a new “Pony,” an electric-powered compact rescue vehicle. We are grateful to the attendees from all over the country and organizers, especially the host committee and Chabad of Aspen. At this time of uncertainty and escalating violence in Israel, your support is deeply appreciated.
UPCOMING EVENTS
February 27, 2025: Porto Vita Annual Dinner
March 12, 2025: Boca Delray Community Event
April 3, 2025: Palm Beach Gala
D’Amore, and Stephanie Butnick.
Avi Issacharoff in discussion with Mosab Hassan Yousef.
MDA IN THE U.S.
WESTERN REGION
Los Angeles community and Wilshire Boulevard Temple commemorate October 7 a year later.
On October 7, 2024, AFMDA partnered with Wilshire Boulevard Temple (WBT) to commemorate the horrific day and highlight the impact of philanthropy by showcasing the positive support of the Los Angeles community. Within one week of the tragedy of October 7, more than 435 congregants and families of WBT made it possible to sponsor seven ambulances. The synagogue’s ambulance campaign was led by Rabbis Steve Leder and Joel Nickerson. Leadership matches were made by Jaime and Andrew Schwartzberg and the Karen and Russell Goldsmith Family Charitable Trust.
Before being shipped to Israel, three of the seven ambulances spent the day in Los Angeles, driving across town, beginning with visits to the WBT West schools, stopping at the October 7 Memorial Square in Beverly Hills, and concluding at the WBT Glazer Campus to visit with the East Campus and for the commemorative event. The ambulances were formally dedicated in a private ceremony (see page 19), followed by a community event with hundreds of attendees, which featured songs and prayers as well as remarks by Senior Rabbi Joel Nickerson; MDA’s Director of International Relations Yoni Yagodovsky; and congregants, including actress Ginnifer Goodwin.
Marin County supporters share a night of community and compassion.
More than 60 people gathered at the home of Alyssa Taubman and Robert Rothman in Ross, Calif., in September to raise funds for a new Life Support Ambulance. The event united longtime supporters, healthcare professionals, and many new members of the Ross Jewish community in a spirit of solidarity and action.
Senior paramedic Aryeh Myers, MDA deputy director of international relations, shared compelling stories about the challenges faced on October 7. Dr. Steven Sloan, who volunteered with MDA during this critical time, offered observations of his experiences.
October 7 Memorial Square in Beverly Hills.
Robert Rothman and Alyssa Taubman with Aryeh Myers.
MDA IN THE U.S.
Vail, Colo. community provides lifesaving vehicles.
AFMDA celebrates Phoenix-area supporters.
A VIP donor appreciation event was held at the home of Keryn Bickman-Solomon and Eric Solomon in Scottsdale, Ariz., for 100 Magen David Adom donors. The event was particularly memorable as it marked Ambassador Gilad Erdan’s first appearance as the global president of MDA. He provided a brief overview of his former work with the U.N. and shared his vision for MDA. Paramedic Michael Strongin spoke about his experiences as a volunteer for MDA after October 7.
In August, Congregation B’nai Vail celebrated the culmination of their fundraising efforts for MDA that began after October 7, 2023. The community sponsored two Medicycles and a “Pony,” a compact electric emergency vehicle. Paul and Joyce Krasnow and Rabbi Joel Newman inspired the congregants to provide the lifesaving vehicles to MDA’s fleet.
San Diego holds special fundraiser featuring the “Green Prince.”
AFMDA held an inaugural fundraising event in San Diego at the Fairbanks Ranch Country Club. Prior to the event an ambulance sponsored by the San Diego community was dedicated (see page 18).
Mosab Hassan Yousef, the son of a founder of Hamas, was the keynote speaker. Dubbed the “Green Prince” by the Shin Bet to denote the color of the Hamas flag and his pedigree as the son of one of the movement’s founders, the once-key undercover agent for Israel kept the 300 attendees spellbound.
Dr. Roneet Lev, chief medical officer for the Center of Community Research, was the event’s honoree. In response to October 7, Dr. Lev traveled to Israel twice to serve as a medical volunteer with MDA. Additionally, MDA paramedic Lior Levi gave an account of treating the injured under fire on October 7, followed by a touching video message from a patient he saved.
Thank you to community leader Dan Feder for moderating the conversation with Mosab and to the entire San Diego Advisory Board for working tirelessly to make this event a reality.
AFMDA’s Phoenix Division Board with MDA’s Global President Gilad Erdan and Michael Strongin (center).
The Shteremberg family at the San Diego event.
Paul Krasnow sits astride the Medicycle sponsored by the congregation.
MDA IN THE U.S.
Las Vegas community gathers in support of Magen David Adom and Israel.
Californians learn about MDA on October 7 and beyond.
Yoni Yagodovsky, MDA’s director of international relations, visited California for a series of special meetings and events to provide a broad perspective of the work of MDA since October 7, 2023. A group of supporters welcomed him to a salon event in Beverly Hills, and he met with the trustees of Alfred E. Mann Charities. Cathy Lebovitz hosted a dessert reception at her home, and a Santa Barbara-based philanthropist hosted her birthday party to benefit MDA on the Channel Cat, a luxury catamaran. There, Yoni shared the work of Magen David Adom with a crowd of more than 100.
Raphael Herbst, a senior paramedic and instructor, addressed a group at the home of Avrille Krom. Attendees had the privilege of hearing personal stories and experiences about MDA’s lifesaving work following October 7.
Ido Rosenblat, MDA’s chief information officer and a senior paramedic who also serves in the Medevac Unit, came to La Jolla to present MDA’s work. He shared compelling and emotional stories that occurred during the recent events. Thank you to the Soumekh family for hosting and opening their home.
UPCOMING EVENTS
March 2, 2025
Annual Hope Gala Phoenix, Ariz.
March 5, 2025
Meet the Green Prince Newport Beach, Calif.
Mosab Hassan Yousef also spoke at a gathering of more than 600 people at Temple Beth Sholom in Las Vegas in early July. The event brought together leadership and members of Temple Beth Shalom, Temple Sinai, Congregation Ner Tamid, and Midbar Kodesh Temple. Thank you to Rabbi Felipe Goodman and the entire Las Vegas community for your heartwarming support for Magen David Adom and Israel.
Rabbi Felipe Goodman interviews Mosab Hassan Yousef.
Santa Barbara community members with Yoni Yagodovsky and Janet Morgan, director of strategic philanthropy, Western Region (right).
Ido Rosenblat with the Soumekh family.
Danielle Avidan’s commitment to philanthropy honors her mother’s legacy.
For Danielle Avidan, life is a tapestry woven with friendships, family, joy, and purpose. A longtime Magen David Adom donor, she has dedicated herself to supporting Jewish causes that create a meaningful impact in the U.S. and Israel. Her philanthropic journey is deeply influenced by her desire to invest in future generations and celebrate the artistic legacy of her late mother, Anna Mireille Abitbol, z”l. Born in Morocco and educated in France, Danielle’s early career included work in advertising at Revlon-Paris and public relations for the Hilton Hotel in Morocco. After moving to the U.S. and marrying Bernard Avidan, she continued her global career following his passing in 1994.
In retirement, Danielle, who lives in Los Angeles, focused on honoring her mother’s artistic achievements. Abitbol’s oils and watercolors are now housed in the Getty Museum and at UCLA, ensuring her talent is preserved for future generations.
For more than 18 years, Danielle has been a steadfast supporter of Magen David Adom. Her commitment is reflected not only in her years of giving but also in her decision to include AFMDA as a beneficiary of her estate.
As a proud member of the Legacy Circle, Danielle’s story is a powerful reminder that philanthropy is about ensuring our values endure even beyond our lifetime. Through her generosity, she honors her mother’s legacy while investing in the future of Israel, creating a brighter tomorrow for generations to come.
Magen David Adom: Protecting, Saving, and Giving Life
Scan the QR code, send a donation in the enclosed envelope, or visit afmda.org/pulse to make a gift today. Thank you for your support!
Contact Us
Magen David Adom is Israel’s national emergency services system. A leader in mass-casualty response and EMS technology, Magen David Adom treats and transports nearly 1 million people to hospitals every year; collects, tests, and distributes nearly all the blood to Israel’s hospitals and the IDF; and responds to disasters around the world.
NATIONAL HEADQUARTERS
20 West 36th Street, Suite 1100
New York, NY 10018
Toll-Free: 866.632.2763
Tel: 212.757.1627
info@afmda.org
NORTHEAST REGION
20 West 36th Street, Suite 1100
New York, NY 10018
Toll-Free: 866.632.2763
Tel: 212.757.1627 northeast@afmda.org
SOUTHEAST REGION
4371 Northlake Blvd., #361
Palm Beach Gardens, FL 33410
Toll-Free: 800.626.0046
Tel: 561.835.0510 southeast@afmda.org
MIDWEST REGION
3175 Commercial Avenue, Suite 101 Northbrook, IL 60062
Toll-Free: 888.674.4871
Tel: 847.509.9802
midwest@afmda.org
WESTERN REGION
6505 Wilshire Blvd., Suite 650
Los Angeles, CA 90048
Toll-Free: 800.323.2371
Tel: 323.655.4655 western@afmda.org
ESTATE AND PLANNED GIVING
American Friends of Magen David Adom
20 West 36th Street, Suite 1100
New York, NY 10018
Tel: 212.757.1627
msternemas@afmda.org legacy.afmda.org
AFMDA NATIONAL OFFICERS AND DIRECTORS
National Chairman
Mark D. Lebow
Chief Executive Officer
Catherine L. Reed
Vice Chairs
Daniel Dobin
Kurt N. Schwartz
Gershon W. Trimpol
Treasurer
Neil Fox
Secretary
Barry S. Feldman
Audit Chair
Isaac Pretter
Development Chair
Robert Picow
Directors
Donna Fried Calcaterra
Jenna D. Calcaterra
Ann S. Deshe
Dave Dias
Herbert Donner
Annetta Weller Epstein
Jacqueline Goldman, z"l
Michael Goldman, z"l
Morris Goldfarb
Albert Kalimian
Fraeda Kopman
Ronit A.J. Neuman
Barak Raviv
Daniel Schwarzwalder
Kent M. Swig
Chairman of MDA Executive Board
Rabbi Avraham Manela
MDA Global President
Ambassador Gilad Erdan
Director-General
Magen David Adom in Israel
Eli Bin
AFMDA Advisory Board
Seymour Brief, z"l
Martin Cohen
Paula Blaine Cohen
afmda.org
facebook.com/afmda
twitter.com/afmda
vimeo.com/afmda
@magen_david_adom_america
linkedin.com/company/american-friends-of-magen-david-adom
20 W. 36th Street, Suite 1100 New York, NY 10018
Please remember AFMDA in your will.
Time Is Running Out!
Smart Ideas for Year-End Benefits
The end of the year is a perfect time to make a meaningful impact in Israel while at the same time save you money. With the right tools you can:
Save taxes. Increase year income. Help others while helping yourself.
There are many ways we can help you fulfill your philanthropic goals while enjoying tax savings and income advantages:
• Direct money from your IRA to fulfill your required minimum distribution.
• Make a gift of appreciated assets.
• Fund a charitable gift annuity.
• Establish a charitable remainder trust.
• Make a gift of life insurance.
Learn more about how you can benefit from these gifts while helping save lives in Israel. Join the Legacy Circle.
Marilyn Stern Emas Director of Estate
