The new Spring Summer 2016 collection of A fish named Fred has a brand new structure.
Both men's and ladies collection are created in different color worlds.
The AFNF Amsterdam Creative Collective existing of Mart van den Nouwland, Mirella de Bruin and Rob Schalker have prepared a very creative selection of prints and patterns that are outstanding in brightness and detail. And most of all they are very unique. What you see in the A fish named Fred collection you will definitely not find anywhere else.
Men's collection
Next to the shirts and formal jackets there is a good choice in polo's, tees, waist-coats, knitwear, trousers, shorts and swim trunks.
Structure
To make life a little easier for both consumer and retailers, A fish named Fred has prepared 7 different color groups. Coral Red, A touch of White, Jungle Fever, Cool Khaki, Denim Dreams, Arctic Aqua and Midnight Blues. Each color group fits well together and has an optimal balance to present as a theme in store or online.