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The market faces challenges from competition with traditional irons and the need for educating consumers on proper steamer use. Opportunities exist in creating travel-sized steamers for the frequent traveler market and developing eco-friendly steamers with water-saving features. With the average U.S. household spending 1.5 hours per week on ironing and garment care in 2023, there's strong interest in time-saving alternatives. The market benefits from the rise of "casual professional" dress codes in workplaces, increasing demand for quick touch-up solutions for lightly wrinkled clothing.
United States Household Small Garment Steamer market size was valued at US$ 231.5 million in 2024 and is projected to reach US$ 302.8 million by 2030, at a CAGR of 4.6% during the forecast period 2024-2030. CAGR of 4.6%
(2022 – 2029)
Handheld
Vertical
•Jiffy Steamer
•Conair
•Rowenta
•Pure Enrichment
•Steamfast
•Black+Decker
•Reliable Corporation
•Sunbeam
•Including or Excluding key companies relevant to your analysis.