Published On : 23 june 2025
• Global non-woven facial mask market size was valued at USD 5.16 billion in 2024 and is projected to grow from USD 5.61 billion in 2025 to USD 8.11 billion by 2032, exhibiting a CAGR of 9.1% during the forecast period.
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• Non-woven facial masks are single-use skincare products manufactured from synthetic or blended fabrics like polyester and rayon, processed through methods such as spunlace or spunbond. These materials provide optimal softness and absorption while maintaining breathability. The masks are infused with active serums containing ingredients like hyaluronic acid, collagen, and botanical extracts designed to deliver targeted benefits including hydration, brightening, and anti-aging effects within 15-30 minute applications.
• The market expansion is driven by several key factors: rising skincare awareness among millennials and Gen Z consumers, the proliferation of K-beauty trends globally, and increasing male grooming participation particularly in Asian markets. The convenience factor of at-home treatments and innovations in multifunctional formulations further accelerate adoption. Sustainability initiatives are gaining traction, with brands incorporating biodegradable materials like bamboo fiber and cellulose derivatives to address environmental concerns while maintaining product efficacy.
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• Anti-aging Masks
• Hydrating & Moisturizing Masks
• Brightening Masks
• Acne Treatment Masks
• Soothing & Calming Masks
• Cotton Non-woven Fabric
• Tencel Non-woven Fabric
• Bamboo Non-woven Fabric
• Bio-cellulose Non-woven Fabric
• Others
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• L'Oréal (France)
• Procter & Gamble (U.S.)
• LG H&H (South Korea)
• Shanghai Chicmax (China)
• Estee Lauder (U.S.)
• Dr.LuLuLun Inc. (Japan)
• L&P Cosmetics (South Korea)
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