• The health beverage industry has seen significant growth over the past decade, driven by a rising consumer focus on health and wellness. The global Health Beverage market was valued at US$ 295200 million in 2023 and is projected to reach US$ 405540 million by 2030, at a CAGR of 4.7% during the forecast period.
• Consumers are heeding the proliferation of linking food and beverage consumption with health. Owing to this factor, consumers are increasingly shifting toward maintaining a healthy lifestyle that aids in sustaining fitness while reducing the chances of lifestyle diseases. This factor, coupled with other factors, such as rising healthcare expenditures and increasing urbanization rates, drives the demand for sports nutrition products. New formulations and improved marketing schemes fuel the health drinks like functional water.
• Type of Beverages:
• Functional Drinks: Including energy drinks, sports drinks, and fortified juices, constitute about 40% of the market. These beverages are popular for their added vitamins, minerals, and other nutrients.
• Plant-based and Organic Beverages: Represent 30% of the market. The demand for organic and non-GMO products is rising, driven by increasing health consciousness.
• Fermented Drinks: Such as kombucha and kefir, make up 20% of the market. These beverages are favored for their probiotic benefits.
Email: help@24marketresearch.com
Bottled Water
Juices
Probiotics
Energy Drinks
Ready to Drink Tea and Coffee
Others
Dr. Pepper Snapple
Britvic
