BARBARY WOLFBERRY
FRUIT EXTRACT
MARKET OVERVIEW
The Barbary Wolfberry Fruit Extract market refers to the global trade and consumption of extracts derived from the Barbary wolfberry, scientifically known as Lycium barbarum.
Commonly recognized as a key ingredient in traditional medicine, food supplements, and cosmetics, Barbary wolfberry fruit (also known as Goji berry in some regions) is celebrated for its potential health benefits.
MARKET SIZE AND GROWTH
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MARKET SIZE (2024):
APPROXIMATELY USD 237.50
MILLION
PROJECTED MARKET SIZE (2032): AROUND USD 336.42
MILLION
COMPOUND ANNUAL GROWTH RATE (CAGR): 5.10% DURING THE FORECAST PERIOD.
MARKET SEGMENTATION
REGIONAL ANALYSIS
Study focuses on evaluating the market landscape, consumer trends, and competition pertinent to the new product.
MIDDLE EAST & AFRICA
Emerging demand for natural supplements.
NORTH AMERICA
Largest market (~35%), strong in nutraceuticals and cosmetics.
EUROPE
~30% share, driven by natural health trends.
ASIA-PACIFIC
Fastest-growing, boosted by traditional medicine use.
KEY PLAYERS
Martin
Bauer
BIOFORCE
Sabinsa
IndenaSPA
Naturex
