CV & Portfolio (fashion stylist)

Curriculum Vitae & Portfolio

Selected Work

by Adinda Caturludy

2017-2020

Personal Information

Adinda Caturludy 27 july 1996 • Jakarta, ID

Education SMA PLUS YPHB Bogor Social Telkom University Majoring in Textile Craft

2011 - 2014 2015 - 2019

and Fashion (S.Sn) • GPA 3.68

Work Experience Imaji Studio Internship Selia Scents Creative Director Chocochips Fashion Stylist

2018, 2 Month 2019 - Present 2020, 3 Month

Skill and Competence Adobe Illustrator Adobe Photoshop Adobe Lightroom Corel Draw

Curicullum Vitae

adindacaturludy@gmail.com

+62 813 2000 5927

Assigment • College

Artworks

Splendens Demi - Couture

05

Kalana Fashion Merchandise

09

Selaras Loka Final Project

12

Imaji Studio • Intern

15

Fashion Stylist for Photoshoot Creating Content for Social Media

Work

Table of Content

adindacaturludy@gmail.com

Selia Scents

17

Chocochips

19

+62 813 2000 5927

Splendens

Tugas “demi-couture”. Terinspirasi dari ikan betta splendense, Ikan petarung dengan sirip yang indah ini merepresentasikan perempuan cantik dan tangguh. Busana ini menggunakan material kain taffeta dengan beads embellishment.

Selected Work

Portfolio

Design & Fashion Stylist by Adinda Caturludy Pattern making by Adinda Caturludy Director by Vira Pritalia Model by Nabhila Anastri Photographer by Adhiguna Ilyasa

05

Splendens

Selected Work

Portfolio

06

Splendens

T M 2 Pcs Size M

Selected Work

Portfolio

07

Splendens

Selected Work

Portfolio

08

Splendens

Selected Work

Portfolio

09

KaLana

Tugas “fashion merchandise” Desain swimwear terinspirasi dari rasa ketidakpercayaan diri perempuan terhadap bentuk tubuhnya sendiri, terutama ketika menggunakan bikini. Detail pada swimwear berfungsi sebagai “point of view” agar pemakainya lebih merasa percaya diri karena, merasa kekurangannya tidak menjadi fokus. Material yang digunakan adalah scuba dan lycra.

Selected Work

Portfolio

Swimwear Design by Adinda Caturludy Social Media planing by Adinda Caturludy Creating Content for IG by Adinda Caturludy Model by Zsazsa Photographer by Adhiguna Ilyasa

09

KaLana

Selected Work

Portfolio

10

KaLana

Selected Work

Portfolio

11

Selaras Loka

Karya tugas akhir saya, yang memiliki arti “tempat yang seimbang” busana ini terinspirasi dari pola hidup selaras alam yang diterapkan oleh masyarakat suku baduy. Material yang digunakan adalah kain tenun baduy bodasan dan penerapan teknik bordir “line art”. Pada tugas akhir ini saya membahas tentang, orang-orang dengan gaya hidup “conscious living” terhadap busana menggunakan material serat alam.

Selected Work

Portfolio

Concept & Design by Adinda Caturludy Fashion Stylist by Adinda Caturludy Model by Firsi Alda Graphic Design by Hari Yoga Photographer by Windyaprln

12

Selaras Loka

Selected Work

Portfolio

13

Selaras Loka

Selected Work

Portfolio

14

Imaji Studio

Merupakan local brand fashion asal Jakarta. Pada project magang ini saya berkontribusi dalam pembuatan konsep untuk product photoshoot, stylist untuk Lagom RamadhanCollection Photoshoot, dan pembuatan content Instagram story dan feeds untuk Imaji Studio X WTF.

Fashion Stylist for main Collection & Catalogue by Adinda Caturludy Photoshoot Concept by Adinda Caturludy Model by Cinta Ruhama Photographer by Leo

Selected Work

Portfolio

15

Imaji Studio

Selected Work

Portfolio

16

Selia Scents

Merupakan brand home scents yang dirintis sejak 2019. Pada project ini saya membuat konsep untuk product development, product photoshoot, dan developing social media strategy.

Selected Work

Portfolio

Concept by Adinda Caturludy Photo product & Editing by Adinda Caturludy Social Media Planning by Adinda Caturludy Graphic Designer by Hari Yoga

17

Selia Scents

Selected Work

Portfolio

18

Chocochips

PT Kita Global Niaga atau Chocochips merupakan local brand asal akarta yang berdiri sejak 2008. Selama bekerja di Chocochips saya menempati posisi Fashion Stylist dan Visual Merchandiser.

Tugas saya meliputi: • Research model dan negosiasi dengan model agency • Perencanaan konsep, mood foto, make up, pose, set up, dan lokasi foto • Styling foto katalog dan lookbook • Koordinator photoshoot, memberi arahan kepada model dan fotografer • Styling untuk konten mingguan (ig feed, ig tv, ig live, tiktok) • Styling atau set up untuk foto produk instagram feed Perencanaan dan menentukan produk new arrival atau new collection yang akan di display • Visit store untuk memberikan product knowledge kepada pic store • Membantu koordinasi dengan pic store dan memastikan product display yang berada di store Jakarta, Medan, Surabaya, Bandung

Selected Work

Portfolio

19

Chocochips

Selected Work

Styling for Lookbook Photoshoot

Portfolio

Fashion Stylist by Adinda Caturludy Model by Sofia Photographer by Try Hansen Videographer by Teddy

20

Chocochips

Styling for Instagram Live

Fashion Stylist by Adinda Caturludy Model by Sofia Photographer and Videographer by Try Hansen

Click here https://www.instagram.com/p/CAMsm3tjWNQ/?utm_medium=copy_link

Selected Work

Portfolio

21

Chocochips

Selected Work

Styling for Lookbook Photoshoot

Portfolio

Fashion Stylist by Adinda Caturludy Model by Sofia Photographer and Videographer by Try Hansen

22

Chocochips

Selected Work

Photoshoot Concept & Set up

Portfolio

Photoshoot concept by Adinda Caturludy Model by Putri Setiawan Photographer and Videographer by Try Hansen

23

Chocochips

Selected Work

Portfolio

24

Chocochips

Selected Work

Styling for Product Photoshoot

Portfolio

Product stylist by Adinda Caturludy Model by Putri Setiawan Photographer by Try Hansen

25

Chocochips

Selected Work

Styling for Product Photoshoot

Portfolio

Fashion stylist by Adinda Caturludy Photographer by Try Hansen

26

Chocochips

Styling for Instagram TV

Fashion Stylist by Adinda Caturludy Model by Jaclyn Ariandra Photographer and Videographer by Teddy

Click here https://www.instagram.com/tv/B93iNNUFzmm/?utm_medium=copy_link

Selected Work

Portfolio

27

Chocochips

Styling for Instagram Live

Fashion Stylist by Adinda Caturludy Model by Tere Lie & Richelle Photographer and Videographer by Try Hansen

Click here https://www.instagram.com/tv/B-jmSzLjyn7/?utm_medium=copy_link

Selected Work

Portfolio

28

Chocochips

Styling for Instagram Weekly Content

Fashion Stylist by Adinda Caturludy Model by Natasha Photographer and Videographer by Try Hansen

Click here https://www.instagram.com/tv/B-L6SVyj2Zy/?utm_medium=copy_link

Selected Work

Portfolio

29

Chocochips

Selected Work

Display Store

Portfolio

Location

Mall Taman Anggrek Jakarta Lippo Mall Puri Jakarta Central Park Jakarta

30

Thank you

You can reach me here P. +62 813 2000 5927 E. adindacaturludy@gmail.com