HIGHLIGHTS 2022-2023

Events And Meetings

October: STA Europe attended the OTT Future Gazing seminar in Central London During the event the team was able to hear from OTT CEO Julia Feuell, Chief Economist Peter Morris, OTT Events Director Ali Ball, Head of Proposition, Air and Ancillary Services at agiito Jessica Gallimore, OTT Product Director Louise Honan as well as Bob Earth Founder Linzi Boyd

November: STA Europe attended the 2023 edition of the World Travel Market in London as a visitor and and met up with various tour operators and medias to give them an update on Samoa.

December: STA Europe attended the ANTOR Conference in Central London and heard from various keynote speakers about sustainability, communities, diversity and inclusion

January: STA Europe attended ANTOR Annual Review in Central London Various keynote speakers presented a variety of topics and trends: how digital media is faring against traditional, consumer trends for 2023, the future of the airline and tourism industry by the UK Cahir of the Star Alliance, Julie Murphy as well as an update from the UK’s largest independent travel agent group, Advantage Travel Partnership

February: STA Europe joined the representative for the Cook Islands and Fiji Tourism and exhibited at Fespo, Switzerland’s largest consumer trade fair taking place in Zurich and attracting 63,000 visitors over 4 days Various Swiss tour operators selling Samoa were also exhibiting and featured Samoa in their brochures. Partners Dreamtime and Ozeania conducted destination presentations attended by 50 consumers interested in the destination.