Th(e) Influencer ®
BEATRICE DUPIRE
Alternative Thinking BIOGRAPHY Béatrice Dupire is an International Consultant based in New York. Founder of the International Festival of Fashion Photography, she is now the publisher of “Th(e) Influencer”(distributed by DAP), Director and Producer of commercials as well as Strategist Advisor for international groups. Béatrice Dupire’s work is based on anticipation, alternative strategy and unique thinking (“Th(e) Influencer” Methodology & Team). Connected with emerging artists and an extraordinary network of “influencers”, she achieves vision and projects for high profile clients. wwww.beatricedupire-influencer.com
SELECTED WORK:
Th(e) Influencer www.the-influencer.com
A laboratory decoding and analysing the cultural movements and lifestyle through a network of international experts in constant relationship with emerging artists and visionaries. A platform for anticipation to develop aspirational strategies and promote inspirational visions. A methodology of alternative thinking where art & business interact.
EARTH TALENT
EarthTalent: An innovative social network for local accomplishments Brand Strategy and Visual Identity
Earthtalent Women Network: Bolloré Holdings Group/Havas Strategist and Brand Director
BE DELICIOUS-DKNY
BE DELICIOUS-DKNY
Client: Estée Lauder: DKNY Be Delicious: 3D commercial - Creative Director/Executive Producer
MARILYN MAGAZINE
CATCH ME IF YOU CAN NEW YORK
Erin Heatherton, Megan McNierney, Margaryta Senchylo
At the moment, Marilyn’s models are cruising. Caught between the world of Robert Mapplethorpe and On the Waterfront, they change poses as fast as British fashion photographer Jason Kibbler can shoot, which is pretty fast. OK, so it’s 2008 and even though we’re on the West Side Highway and the building’s been enormously re-vamped to have that smooth, modernist look, the studio feels like the 70s minus the danger. The music is pumped to the max, so it doesn’t really matter that you can hardly hear a word. Irena Lazareanu is at the center of the line-up. Her cap slips down over her face like she’s hiding from the law and then she tips it back slightly enough as if to say
“Play with me. I’m playing with you.” Kibbler, who shoots for Vogue Nippon and V, downloads images to his on-set computer, giving me a mega-minute to chat with the “girls.” (It’s 2008, and the girls, well, they’re still girls.) Marilyn looks on, smiling, ever observant and happy. She has cultivated a rare group of fashion models in New York and Paris who are in a class by themselves. The shoot seems to operate by an unabashed pleasure principal. Like Mapplethorpe’s world, the poses touch on that strange combination of the classic and the erotic. The girls look natural, instinctive and very raw. Among the fifteen models in the shoot are Caroline
Trentini, Emmina Cunmulaj and Irina Lazareanu. Trentini moves like a gazelle. She’s so sure of herself that once the Brazil native did a Dior show completely masked. “I just kept walking back and forth, but I couldn’t see a thing.” Where will she be tomorrow? Trentini admits: “I’ve always been organized, but I never know where.” Emmina Cunmulaj, an Albanian American from Montenegro, reveals: “It’s not easy to get all the girls looking beautiful at the same time, in the same pose and having fun, but we did it today. It’s a combination of a great photographer, makeup, styling, music— Before you get on the set, you don’t know much.”
So what makes all this work? (Marilyn at MARILYN and an incredible team of agents.) As Emmina observes: “Marilyn has a close bond with the girls and she makes sure they feel comfortable before anything happens.” Irina Lazareanu, the current “it” girl of the fashion world, moves from innocence to nymph in a mega-second. A good trait, considering she often has to fly across the Atlantic four times a week. As she confesses: “Marilyn keeps a calendar for me, they run my life, they tell me which airport to go to next. Luckily, they send a car and directions.” Where will Irina Lazareanu be next? Catch her if you can!
Liu Wen by Liz Collins – www.artandcommerce.com
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MARILYN GIRLS VIDEOS
Client: Marilyn Agency - Creative Director, Publisher of Marilyn Magazine and Video Producer Magazine
BOTTEGA VENETA
Laurence Sackman, New York 1977 – www.photographysalley-gallery.com
CATHERINE MALANDRINO
Creative Director - artist: Wendelien Daan