Aussie Home Loan Holdings Pty Ltd: Case Study

2 The government also abolished the capping of interest rates charged by companies in order to allow for added competition. This move has seen service penetration, particularly in the insurance sub-sector rise up considerably while costs charged by companies have gone down. The financial services have growingly become affordable to majority of Australians as more people today continue to seek for house loans and other security services. However, Australia’s position comparatively lags behind in the region as well as compared to other countries with similar economic size to Australia’s. Currently there are industry players of almost the same magnitude which have continued to effectively compete against each other in quest for establishing strong market leadership. The government has established regulations that ensure healthy competition between players as well as protection of consumer interests and rights.

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Aussie Home Loan Holdings Pty Ltd: Case Study

Published on Jun 29, 2023

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Aussie Home Loan Holdings Pty Ltd operates in Australia serving in the financial sector where it provides numerous services such as mortgage provision, general insurance, asset investment, securitisation, stock registry and shares, and credit cards. The Australian financial sector has previously been under the strong services of major banks but the government moved to liberalise the sector by allowing other players, including non-bank institutions to as well service it. AHL, thus, is a non-bank company but effectively competes with banks to provide services to the market. The government’s move of liberalisation helped the industry to improve on its overall services as competition intensified and players sought for added quality services to attract more customers.