1 Recycling Plastic Cups Executive Summary Many governments and industries are championing the change to a circular economy as a means of achieving enhanced and lasting human development and sustainability. With a particular focus on plastic cups, this paper seeks to propose a model for achieving a circular economy. It defines the opportunities for circularity of the product, a model for a circular economy of the product, government regulation concerning the product, as well as challenges to achieving the circular economy. A circular supply chain that encompasses the eliminate, innovate, and circulate model has been proposed to replace the "take, make, waste model."
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