2025 portfolio

Page 1


PORTFOLIO Creative

Hello,I'm

ABIGAIL HICKEY

ABOUTME

Hi, I’m Abi, I’m a bright, enthusiastic and motivated individual. Im passionate about a career in marketing in a dynamic, fast paced environment, where i can learn, thrive and grow.My journey so far has been through my initial apprenticeship, but also self driven. I have taken o additional work with The British Motor Show and Portsmouth Digital City Project (including being invited to events hosted by Canva & Google)

EDUCATION

CAMSHILLSCHOOL,2017-2022

Cams Hill School was the beginning of my education, here i studied nine GCSEs and even sat my English Literature a year early in 2021.

BARTONPEVERILSIXTHFORM,2022-2023

In September 2022 i joined Barton Peveril Sixth Form, and started studying Politics, English Language and Sociology. During my time here i realised i needed something more hands on.

BALTICAPPRENTICESHIPS,2023-2024

In 2023 i joined a Level 3 Digital Marketing Apprenticeship and the placement company.During this apprenticeship I gained a City & Guilds online and offline marketing certificate. My apprenticeship was withdrawn due to the company i was placed in not being suitable to carry apprentices.

PROMOTIONSINTERACTIVE

THEBRITISHMOTORSHOW

PORTSMOUTH:THEDIGITALCITYPROJECT

KIWIEDUCATION

YUZUTRAINING

GOOGLEDIGITALGARAGE-THEFUNDAMENTALS OFDIGITALMARKETING

CITY&GUILDS-PRINCIPLESOFONLINE/OFFLINE MARKETING

SPRINGPOD-SOCIALMEDIAMARKETING

SKILLSPersonal

EXPERIENCECREATINGB2BCONTENTONVARIOUS SOCIALPLATFORMS.

CONTENTSCHEDULING&WORKFLOW OPTIMISATION

EXPERIENCECREATINGANDEDITINGWEBSITES USINGWORDPRESSANDWEBFLOWSOFTWARE.

FANTASTICCOMMUNICATIONSKILLSBOTH WRITTEN&VERBAL,ALONGWITHGREAT INTERPERSONALSKILLSINTIMEMANAGEMENT. ABLETOPRIORITISE&MANAGEMULTIPLE DEADLINES.

EVENTMARKETING EVENTPLANNING

CUSTOMERSERVICEEXPERIENCE INFOGRAPH PHOTOGRA

PROFICIENTINEDITINGIMAGES&VIDEOS, ALONGWITHCREATINGLOGOS&POSTERS ONSOFTWA PHOTOSHO

Digital Marketing Apprenticeship

My responsibilities included analysing Google Analytics for the website, maintaining and creating content for the company's LinkedIn account. I also researched and created blogs and infographics to share insights on what the business does, industry topics and product specific features.

PROMOTIONS INTERACTIVE THE BRITISH MOTOR SHOW

B2B Content Creation

While working at The British Motor Show I have been helping with their B2B marketing efforts on social media platforms especially LinkedIn, as well as thinking of new ways to promote the show. Not only helping with marketing efforts within the company I have also been helping across different areas of the team from customer service to event planning.

PORTSMOUTH: THE DIGITAL CITY PROJECT Content Creation

Through my network I was given the opportunity to attend BETT2024 with the team at Portsmouth: The Digital City Project, to film and create contenet for them to use for future marketing purposes. I aslo attended An Evening at Google and learnt about accessibility needs.

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