Alliance Automotive Group UK & Ireland is a leading distributor of passenger and commercial vehicle parts to over 40,000 independent motor factors, garages, franchise networks and public services throughout the UK and Ireland.
Our strategically designed network, supported by acquisitions, positions us as a market leader in providing automotive parts distribution services to the aftermarket.
Supported by a market-leading logistics network comprising over 300 local stores, 20 Regional Distribution Centres, our stateof-the-art 1 million square foot National Distribution Centre, and a workforce of over 6,000 colleagues, our business model prioritises maintaining an extensive and readily available product range to uphold the quality of our service offerings.
Take a look through our 2025 Media Pack to find out what publication opportunities are available to you throughout the year. Packed with valuable information, statistics, and insights, this comprehensive guide will give you an in-depth look at our audience, our reach, and how each opportunity can benefit your business.
1,000,000
40,000
3,000
Connect Online
Gain maximum exposure and reach over 900 customers by featuring in our weekly newsletter.
Sent to all GROUPAUTO, UAN and CAAR members, containing the latest news from approved suppliers.
Showcase your company updates, New to Range products, promotions, and webinars in this prime marketing opportunity, completely free of charge.
Requirements:
• Headline of 4-6 words
• Body content up to 30 words
• Link to website or document (if relevant)
• Artwork dimensions - 600x200px
What’s included:
• Personalised banner with your logo
• Your update featured in a prime location at the top of the newsletter
Deadline: 5 working days before publication date.
Refinish Solutions
Refinish Solutions is a monthly newsletter distributed to over 1,000 GROUPAUTO, UAN and Refinish members, and Refinish members, providing them with the latest updates on all things automotive refinishing.
The email contains the latest news from approved refinish suppliers and serves as a platform for refinish-specific promotions, offers, and news.
As an approved supplier, it provides an excellent opportunity to showcase your products to a wide audience, maximising your exposure to potential customers and strengthening your brand presence.
Requirements:
• Headline of 5-6 words
• Body content up to 50 words
over 15,000 copies printed
Workshop World / Workshop Express
Take advantage of this exclusive opportunity to promote your offers to over 15,000 Trading Group members and their garage customers.
Workshop World and Workshop Express are bi-monthly workshop promotions that will ensure your offer stands out to the right audience.
Each member subscribed to the promotion is provided with personalised versions of the promotional brochures.
Dimensions:
• Full Page Advert – 210mm (w) x 297mm (h) size = £1,000
Preferred Artwork Format: PDF supplied with a 3mm bleed (300 dpi minimum).
The Marketing Portal
Our exclusive marketing portal provides our customers with access to millions of designs via a simple search, enabling them to customise, create, and build their own marketing material.
If you want to feature, simply send us editable versions of your promotional and awareness flyers that you wish to be accessed by GROUPAUTO, UAN and CAAR members.
We will then upload your editable materials to our Marketing Portal for all members to access and utilise for their own campaigns.
£100 per flyer for 12 months
Feature opportunities
£100 per flyer for 12 months
Feature opportunities
Advert Full Page £1,000
Advert Half Page £500
Product Promotions on prior request/ recommendation
CCA+
A bi-monthly publications sent to the customers of Alliance Automotive Logistics (AAL) designed to promote its car care and accessory offering. The 24 page promotion features product promotions, advertising and new product launches for products available through AAL.
Product Promotions - on prior request/recommendation
• Full Page Advert – 210mm (w) x 297mm (h) size
• Half Page Advert - 210mm (w) x 140mm (h) size
Preferred Artwork Format: PDF supplied with a 3mm bleed (300 dpi minimum).
Circulated to over 5,000 recipients via print and email
Are you looking to run a promotion? Or maybe you want to let customers know about a new product offering or technology advancement.
We can support by sending out your bespoke campaign to your chosen audience, from independent motor factors and Trading Group members, to our extensive garage network.
All you need to do is send us the copy and high-res assets you want to be included, and we will build the email, send for your approval, and circulate to the target audience.
We will also support with the following:
• Inclusion in relevant supplier focused email on given weeks (Connect Online, Refinish Solutions, etc)
• Distribution of any promotional material as required
• Sell out leaflets made available as required
Deadline: 6 weeks before promotion date.
Bespoke Email Campaigns Workshop Promotions
Feature opportunities
£1,000 per email
Monthly email sent to all LV and CV GROUPAUTO and UAN members (member price)
Monthly email sent to all AAUK Subsidiaries garages, excluding Northern Ireland (trade price)
Do you have a garage equipment deal you would like to promote? Workshop Pro is the fit out and equipment solution within Alliance Automotive Group, a one-stop-shop offering solutions for all things workshop.
Circulated to over 700 Trading Group members and over 34,000 garages.
Feature opportunities:
• Monthly email sent to all LV and CV GROUPAUTO and UAN members (member price)
• Monthly email sent to all AAUK Subsidiaries garages, excluding Northern Ireland (trade price)
Circulated to over
Contact the Workshop Pro Sales team on sales@workshop-pro.co.uk
700 Trading Group members and over
34,000 garages
F:Drive
F:Drive is an online platform available to all Alliance Automotive Logistics customers, where they can purchase parts directly from their local RDC and NDC. We have a variety of advertising opportunities available on the site, from a rotating banner on our Maintenance and Accessories page, or a product advert on the Components page.
Dimensions and costs:
• LV/CV Homepage – 488 x 437 – £200 per advert per monthly
• CCA Rotator – 692 x 510 - £100 per advert per week
• Parts Page – 277 x 270 - £100 per advert per week
• CV Rotator – 692 x 510 - £100 per advert per week
Available on a first come first served basis, limited spaces available.
Circulated to over 600 recipients via print and email
CAAR Trade Talk
Trade Talk is an exclusive magazine for CAAR members, which provides the group’s valued suppliers with a tailored opportunity to target messages, incentives and promotions to a specific audience of active customers.
Dimensions:
• Front Cover Sponsorship Strip –210mm (w) x 27.75mm (h) size = £1,725
• Full Page Advert – 210mm (w) x 297mm (h) size = £985
Contact CAAR TradeTalk on Editorial - Donna Clapp / Steve Coombes 07789 078710 | donna@chicane.marketing 07899 063913 | steve@chicane.marketing Commercial – Paul Dearing 07808 077611 | paul@aftermarketmediasolutions.co.uk
Preferred Artwork Format: PDF supplied with a 3mm bleed (300 dpi minimum).
Garage Networks Bulletin
Want to feature in our monthly bulletin sent out to AutoCare and United Garage Services members?
Take advantage of this opportunity to showcase special offers to members, inform them about industry changes, or feature your latest product releases or NTR.
Deadline: 5th of the month prior
Circulated to over 1,200 members
Events
We are looking forward to another year of events in 2025, providing the opportunity to exhibit and engage with our extensive network.
Take a look at some of our highlights below:
• Spring Event 2026
• NAPA Auto Parts Conference
Further information will be sent to all approved suppliers in due course, however, please contact aagevents@allianceautomotive.co.uk for all future booking enquiries.
We can’t wait to share more details soon!
Connect
Booking Information
Book your opportunities by clicking or scanning the QR code and filling in the form.
Once a booking has been submitted, you will receive an email confirmation from our marketing team. Please ensure all content for your booking is sent to marketing@allianceautomotive.co.uk by the deadline stated when booking. Invoices for bookings will be raised in March, June, September, and December 2025
