Spotify company profile

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“ It is the worlds largest music streaming service provider.
TABLE OF PLAYLIST This company profile will give you an explained about us. Play Follow OUR LETTER ABOUT US Home Search Create playlist THE STORY Our letter About us The story Page 2 Page 5 Page 3 1

Dear all the people who read this, we are spotify. the largest music streaming services provider. At spotify we want to make easier to the world about music services, and we wont dissapointed all of our users. and day by day we always tryna work our best to make a comfortable to our user spotify and people want use our provided. with all these things, were now streaming over like 200 countries, because we have a great process and stories, we are the largest music streaming provider. and we all say thank you to people that giving a honour to our provided music streaming. thank you for you all sent piece of love from spotify, spotify -

ABOUT US THE STORY MISSION AND VISION STRUCTURE ORGANIZATION SOCIAL CULTURE PRODUCT AND SERVICES FINANCIAL DATA HUMAN RESOURCES PAST, PRESENT, AND FUTURE PERFORM SHORT AND LONG TERM GOALS 03 05 07 09 11 13 15 17 19 21
OUR LETTER 2
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ABOUT US

With Spotify, it’s easy to find the right music or podcast for every moment – on your phone, your computer, your tablet and more. There are millions of tracks and episodes on Spotify. So whether you’re behind the wheel, working out, partying or relaxing, the right music or podcast is always at your fingertips. Choose what you want to listen to, or let Spotify surprise you.

You can also browse through the collections of friends, artists, and celebrities, or create a radio station and just sit back. Soundtrack your life with Spotify. Subscribe or listen for free.

What do you want to know?
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Spotify was founded in 2006 in Stock holm, Sweden, by Daniel Ek, former CTO of Stardoll, and Martin Lorentzon, co-founder of Tradedoubler. According to Ek, the company's title was initially misheard from a name shouted by Lorentzon. Later they thought out a portmanteau

In February , Spotify opened public registration for the free service tier in the United Kingdom. Registrations surged following the release of the mobile service, leading Spotify to halt registration for the free service in September, returning the UK to an invitation-only policy.

Spotify launched in the United States in July 2011, and offered a six-month, ad-supported trial period, during which new users could listen to an unlimited amount of music for free. In January 2012, the free trial periods began to expire,

and limited users to ten hours of streaming each month and five plays per song.18Using PC streaming, you would see a similar structure to what we see today,clarification needed] with a listener being able to play songs freely, but with ads every 7 songs depending on listening

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STORY

The story you should know

The statement

OUR MISSION

Spotify’s mission statement is “to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by these creators.” The mission statement sheds more light on the goals of the company and how it wants these goals to become a reality. It has the following key features:

Improving lives. Spotify satisfies this feature by being an interactive and up-to-date platform that its users can depend on. The company acknowledges how critical digital space is for its target audience in creating sustainable livelihoods for themselves. Within Spotify’s platform, for instance, artists have a better chance of reaching out to a wider fan base. The targeting criteria used by the company ensures that the digital content created by an artist reaches the

Encourages the sharing of digital content. The primary undertaking of Spotify is to provide medium and boost dissemination of content to the users. It actually links the artists to the consumers of their work, something that tremendously encourages sharing. At the basic level, this is what Spotify does, however, it also incorporates commercial elements that ensure the content producers benefit from their work as shown in the first component of the

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OUR VISION

Spotify’s vision statement is “We envision a cultural platform where professional creators can break free of their medium’s constraints and where everyone can enjoy an immersive artistic experience that enables us to empathize with each other and to feel part of a greater whole.” The statement brings to light how strategic Spotify is to an extent of ensuring it offers win-win services for both the artists and the fans such that both not only feel appreciated but also part of the bigger picture or vision of the company. The stateStimulate empathy and harmony. Spotify does not see itself simply as a service provider. The company takes a much bigger role, that exceeds satisfying the on-demand music needs in the industry, to having a more socially rooted role in society. Considering that the company mentions the culturalism within its platform, it is clear the company seeks to weave a sense of linkage creation between people in whatever it does. In this way, is global communities together.

Break medium constraints. Within the music industry, the model used by Spotify identifies and addresses a critical element that had stalled the progress of the artists for ages – medium barriers. In response to this, the company came up with an open yet well-regulated option that provides the artists with an opportunity to test their creativity with little worries about the market for the content they

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Structure of

DUSTEE JUNKINS

Founder, CEO, Chairman
PAUL
Chief financial officer
Chief human resources officer
Chief content and advertising business officer
Global head of public affairs
Who is mastermind behind this company ?
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MARTIN LORENTZON

the Spotify

GUSTAV SODERSTROM Chief research and development officer

Global head of business affairs EVE Chief freemium business officer Founder, CEO
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Podcast

Spotify 21 things, 1 hr 28 min

Spotify has a dedicated social team within HR, focused entirely on creating social events for employees. The idea behind this team is to bring people together to come together in a more casual setting. Spotify collaboration amongst teams. Not only does the social team throw on great events, but it also really integrates the HR aspect in instilling a love for working at Spotify. The community-building opportunities celebrate no secret that the company has made strides in innovating on employee experience, even when it grew from 300 employees in 2011 to 3,000 in 2018. Spotify prides itself on creating the best social experiences And this forward-thinking mentality has paid off. The streaming service giant has racked up over 180 million users (including over 75 million paid), and over $5 billion in revenue in 2017. It’s no doubt the company culture mend working there to a friend.

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How Spotify Keeps its Culture Social and Fresh

Spotify prides itself on having “something for everyone”, meaning a diverse lineup of events and experiences for different tastes and preferences. Having engaging events also helps with Spotify’s core value of fostering celebrate achievements, foster belonging, and enhances well-being for employees, all vital elements of the social at Spotify strategy. Spotify is truly at the forefront of creating an awesome company culture of the future. It’s wide range of employees and fostering inclusion through its practices.

culture made a significant contribution to its rapid growth. The company ’s Glassdoor reviews point to a largely positive employee experience, boasting an impressive 86% CEO approval and 76% employees likely to recom-

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like how spotify services to all of the users ?

Product overview

Spotify is the largest paid music streaming service in the world. They are branded as “Music for everyone”, and primarily target millennials ranging from high school students to young professionals. Spotify has created an abstraction to offer any music at anytime and anywhere. Their largest competitors include YouTube, Apple Music, Pandora, and SoundCloud. Currently, a majority of users begin using Spotify as a free member before transitioning over to the paid premium service. The free membership allows users to get a good feel for the product by allowing them to have access to all of Spotify’s music library. Generally, the nuisance of interrupting advertisements and the inability to play particular songs on a mobile device will push a user to subscribe to Spotify Premium.

Users
need Access to large music library at low-cost Discover new music Selectively store offline music Stream music on web and mobile platforms
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Some people only want to pay 5 for music, others 15. This is a surefire sign that the pricing is ripe for differentiation. But Spotify seems to be doing that almost completely wrong. Aside from the main 9.99 month Premium Plan, Spotify has two other payment plans: 1. The Family Plan, which allows up to five users to share an account 2. A Student Plan, for anyone enrolled at a U.S. university PRODUCT AND SERVICES Why go premium? Download music No ads Play any song Unlimited skips Listen anywhere. Enjoy nonstop music. Even on mobile. Just hit next. 14

Financial info

Spotify Technology total assets from 2018 to 2022. Total assets can be defined as the sum of all assets on a company s balance sheet.

Spotify Technology total assets for the quarter ending September 30, 2022 were 7.687B, a 6.73 decline year over year.

Spotify Technology total assets for 2021 were 8. 83B, a 17.39 increase from 2020.

Spotify Technology total assets for 2020 were 7.226B, a 25.97 increase from 2019.

Spotify Technology total assets for 2019 were 5.737B, a 12.03 increase from 2018.

Spotify Technology revenue for the quarter ending September 30, 2022 was 3.058B, a 3.69 increase year over year.

Spotify Technology revenue for the twelve months ending September 30, 2022 was 12.18 B, a 11.57 increase year over year.

Spotify Technology annual revenue for 2021 was 11. 38B, a 27.07 increase from 2020.

Spotify Technology annual revenue for 2020 was 9.001B, a 18.82 increase from 2019.

Spotify Technology annual revenue for 2019 was 7.576B, a 21.97 increase from 2018.

2017 2018 2019 2020 2021 $5.0B $10B $1 B $100M $900M $4,623B $7.0B $7,576B $6,211B $9,001B $11,438B 2017 2018 2019 2020 2021 $5.0B $8.0B $1 B $100M $900M $3,512B $7.0B $5,737B $5,121B $7,226B $8,483B ASSETS REVENUE AND PROFITS How much asets and profits that spotify get? 16

HR

Information about human

This is how we collect people data and put it to work

At Spotify, we take data very seriously and we try to make every decision data-informed. When it comes to people data we have collected all the relevant components in one team, to make sure all sources and analysis can feed into each other and nothing falls between the cracks. Our HR Insights team includes the People Analytics team, but also the teams that own our HR and Compensation & Benefits systems. Together, they build our data and insights foundation, they manage dashboards, make predictions and merge data from different systems to find patterns that are not possible to discover when each source is looked at separately. When the rest of the HR professionals go about their work, they base their actions on data and “intuition” (also known as experience). Most of the time they take it from a dashboard or an existing source, or by setting up a new analysis that they share with the rest of the organization for best practice reuse. If they need support they turn to the HR Insights team for specialist help. We bring the people data into all types of meetings and projects, it’s an integrated part of what we do whether it’s an HRBP managing long term strategic challenges with a lead team, or a Talent Acquisition partner looking to automate a process and improve the candidate experience. We predict that any remaining lines between HR, HR Systems and People Analytics will keep getting more blurred over the years to come. We already see that the insights from combining our different systems and data sources make our HR work more efficient and effective.

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THE PODCAST S5E7: Talent Marketplace Dec 5 HR Over the counter PREVIEW With Love, human resources. 18

Past, Present, Future perform.

Spotify has finally filed its paperwork with the SEC ahead of its direct listing on the New York Stock Exchange. A very long time coming indeed, the prospect of the market-leading streaming firm finally becoming a publicly-owned business, with all the extra scrutiny that comes with that status, has led to a flurry of opinion editorial pieces about Spotify in particular and the streaming music business in general. Most of those articles sing the praises of Spotify from a consumer perspective, but then declare that streaming is bad news for artists and/or that Spotify’s business is doomed to fail. A few then propose solutions to those problems. With all that in mind CMU Trends takes a speedy look at the Spotify story to date, what the SEC filing tells us, and what the streaming company of the future might look like.

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Public playlist

PAST, PRESENT, FUTURE

Custom plan

TITLE EXPLAINAITION

Spotify has arguably led the way in establishing a paid subscription model for the music industry, a fundamentally different way of doing business compared to selling physical discs or a la carte digital tracks.

THE FUTURE

Spotify to an extent has proven that an access subscription streaming service – with a freemium level to upsell premium packages – can work. As well as the tech giants who have moved into music streaming.

Spotify cannot rely entirely on the continued growth of premium subscriptions. The company will need to find alternative revenue streams to complement the money that comes in from those who can be persuaded to pay to stream.

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Three technical capabilities provided by Spotify to meet the goals:

To increase the number of active users from it has currently, it has 24 million users and it can

be increased through promoting different music tastes as per customer requirement. The second goal is to increase the revenue and profits in music industries. The third goal is to increase the number of labels and Spotify’s artist in order to attract a large range of customers for using streaming services.

Free tier and premium tier to listen to the songs offline: Spotify offers a variety of free music to its users and has an advantage over iTunes that offers to pay individually for each song that its custom er wants to listen. The Premium pay offers access to songs without internet or Wi-Fi by downloading the artists and playlists.

Selection of specific songs: Spotify offers its customers the facility to select a particular song on any device such as computers and tablets Furthermore, the premiums users of the company can access songs and videos from any other source of devices as well.

Digital operations: It includes streaming the operations that allow the customers to listen to the songs without downloading.

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Goals.

Long term, the company highlights its efforts to establish itself as a marketplace where musicians can reach fans directly instead of working through a music label.

Spotify's early progress in the area is promising, having grown its Spotify for Artists platform to 200,000 musicians -- a doubling over the last six months.

Spotify is building various tools to help artists promote and market their albums, songs, merchandise, and live shows. It's also building career management tools for independent artists. Eventually, Spotify thinks it could replace the record label for many artists. That would significantly cut down on royalty payments because there wouldn't be any third party taking its cut. Spotify's happy, artists are happy, and everybody that doesn't work for a record label wins.

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Regeringsgatan 19 SE-111 53 Stockholm Sweden Reg no: 556703-7485 o ce@spotify.com Community. Help site. Get fast support from expert Spotify users. If there isn’t already an answer there to your question Check out our help site for answers to your questions and to learn how to get the most out of Spotify and your music.

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