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Brand Colour Palette
Primary Colour
Palette
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Colour plays a vital part in our brand’s visual identity. The Pride Action North colour palette is full of lively, complimentary and gender neutral colours with an uplifting and revitalising nature.
The colours were chosen due to their rich, complimentary and striking tones. All primary colours are used within the full colour logo design in separate gradientswhichmakesuptheicon,creatingflowand movement.
Usage
The Primary colours should be used strategically within any design as they are stand alone colours, so should be used either against a white or dark grey backdrop, or themselves with white overlaid. This stands for all internal and external representation of the business.
Colour Codes
CMYK
Web
Colour tones
RGB
Colour tones
Orange
: C000 M066 Y098 K000 RGB : R252 G120 B031 Web : #FC781F
CMYK
