La Boisson A Thematic Zone for Nightlife

People struggle to come to terms with their afflictions towards drinking and, it is not because they are not seasoned drinkers. It has to do more with how the experience of drinking is presented. Alcohol is one of those things that bears hypocrisy among individuals. Historically, India has had a love-hate relationship with liquor. As much as India looks down upon drinking, ironically, it is one of the most profitable industries in the country, being the second largest source of State’s Own Tax. So, how does an industry that bears a phenomenal amount of prejudice contribute so generously to a country’s economy?

Although a rather pleasing experience, the manner in which it is perceived carries a negative light. Places that are conducive to make drinking enjoyable are fewer in number and fail to give premium experiences through diverse spaces. As a result, the idea of relishing a universal beverage is relatively unknown to the masses, which makes drinking condemnable. This thesis aims to bring a variety of experiences under the umbrella of a thematic zone

- La Boisson.

Alcohol - More than just, prejudice: Prejudiced perspective aside, there is more to alcohol than one can think of. Alcohol is more than just a chemical compound. There are thousands of varieties in it, and a thousand more in each one. Beer, Wine, Whiskey, Rum, Sake, each one is different in their method of production, raw materials used etc. An extraordinary amount of effort goes into producing each bottle of drink. The more one learns about it, the more one realizes how much they do not know, and the more one realizes how much it should be appreciated.

La Boisson - An Ode to Drinks: This thesis aims to bring a variety of experiences under the umbrella of a thematic zone - La Boisson. La Boisson, French, literally means “The Drink”. It is an attempt to shine light on the not-so-prejudiced side of drinking. It will pave way for people to stop, learn, appreciate and celebrate the oldest beverage in human history.