Realtor Tips from Florida Experts
IT’S NO SURPRISE THAT THE REAL ESTATE
market in Florida is the busiest it’s ever been. With people flocking to the state for a variety of reasons, and as fewer people leave, inventory is down and homes are being sold at a premium. Many are sold sight unseen as buyers scramble to find any home that’s available. This market can seem like a daunting one for both buyers and sellers. For buyers, securing a home is a bit of an emotional roller coaster. For sellers, the rapid booking of showings and offers can be stressful. But there are ways to be prepared and educated as you tackle the real estate process in Florida. We have compiled a list of tips from some of the best Realtors in the sunshine state. Take a look at their advice and then for more local insight, contact the Realtor who sent you this magazine. They are available to help you as you look for a home or put your current residence on the market.
“The market is interesting because it is a great time to buy and/or sell. The market is unique in that interest rates are still at historic lows, buyers are more qualified for mortgages than ever, and the state of Florida is in high demand. Especially around the coastal and touristy areas, the market is competitive. It’s critical to work with a broker that has a great team to help navigate the showings, offers, financing and has the patience to ensure you get the home that best matches your needs with the best terms possible.” —LINA C.
“Get a professional appraisal before listing and price your home at the appraisal price. This will attract the largest buyer pool in the market which will get you the best offer. I also suggest paying for a high quality video. According to the National Association of Realtors, homes listed with video get four times the inquiries than homes listed without video, especially in a market with so many out of town buyers. Ask your Realtor to put the listing video online. You can get an additional 15,000-20,000 views on social media. I always list homes on Thursday and don’t allow any buyers into the home until the first open house. I instruct the buyers’ agents that no offers will be reviewed until after the open house. Once you begin accepting offers, start narrowing down to the strongest buyers. Let them bid and drive up the offer. Remember: a great offer is not just the price, but the terms!” —JOHN G.
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