Meet the New Owners Behind Wrightsville’s Half Nuts Popcorn Co. BY BRENDAN SALYARDS I MANAGER, ECONOMIC INITIATIVES
In the Spring of 2024, Wrightsville’s Half Nuts Popcorn Co. relaunched with new ownership and just a few feet south of its former location on South Front Street, in Wrightsville. Gina Frey-Jones and her husband Tim sold Half-Nuts Popcorn Co. to Lori and Jason Capello at the end of 2023. Along with the brand, the popcorn, making equipment, and the recipes, the business also came with the single-story ranch-style house at 498 S. Front Street (just next door to Half Nuts Popcorn Co’s former location).
When Gina began considering plans to sell Half Nuts Popcorn, a business that she built for over 10 years, Lori and Jason leapt at the opportunity to purchase the business and keep Half Nuts Popcorn alive in Wrightsville. Gina and Tim worked to ensure a seamless transition and they introduced Lori and Jason to long-time customers and business partners in Wrightsville. “[Gina] and Tim are both just a phone call or a quick walk next door if we find ourselves with last minute and often “Half Nuts” questions (pun intended),” shared Lori.
20 • YoCo CONNECT | FALL 2024 • Meet the New Owners Behind Wrightsville’s Half Nuts Popcorn Co.