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Yachting.vg sailboat edition

y l n o he t est b

www.yachting.vg - ISSUE 01 / JANUARY 2012

London show 2012 Dusseldorf boot 2012 CHARTER caribbeans

5TIPS

social media marketing

YACHT BROKERAGE

I N T H E B V I S : YA C H T B R O K E R A G E - YA C H T C H A R T E R - N E W S - E V E N T S


Yachting CONTENTS

6 5 digital marketing commandments

94 Charter listings

12 The Yachting Network

108 Boot Dusseldorf

16 What to include

110 London boat show

22 Yachting & Social Networks

112 Yacht brokerage Solution

31 Charter Destination

120 News & Events

36 Facts to bank on in 2012

126 Design News

yachting marketing platform

in your social marketing strategy media and markerting strategy. French Polynesia

Main changes in social media

40 Sailboats brokerage Listings for the month of january 2012

for the month of janaury 2012 info and features

info and features.

description and features for january 2012 for january 2012


g.vg Olivier Baelde

WELCOME TO YACHTING.VG Charter News, Brokerage News, Events, New Yachts

M Marketing Solutions for Yacht brokerage and Yacht charter companies are our primary focus. We developed over the last 24 months an online platform using the latest technologies in terms of web design, database architecture, cloud hosting.

The Yachting Network platform coupled to our yachting solutions provide an exclusive set of features to yacht brokerage and yacht charter companies allowing them to market worldwide on different medias their yachts for sale or charter fleet.

Furtermore, a very powerful social network integration though APIs allows the brokerage and charter companies using our yachting solutions to gain maximum exposure on a worldwide basis with a minimum of efforts on their side.

We continuously work on improving our platform to provide advanced features not available in third party listings websites.

Then, our montlhy magazines generated through an InDesign CS5 workflow integration allows to generate on a monthly basis magazines for every sites composing The Yachting Network. Magazines are available in printed and electronic versions.

Join us

Olivier Baelde Publisher, Editor London, United Kingdom

editor@yachting.vg

Yachting.vg Editor

Olivier Baelde editor@yachting.vg

Advertising mgr James Blackburn

advertising@yachting.vg

Sales mgr Ian Foster

sales@yachting.vg

Marketing mgr Ian Coleman

marketing@yachting.vg

PR mgr

Antoine Bonvin pr@yachting.vg

Subscriptions mgr Danielle Chiocci

subscriptions@yachting.vg

Social networks mgr Sven Nicklasson

social_networks@yachting.vg

Business dev mgr Glen Coburn

bus_dev@yachting.vg All correspondence should be addressed to: Latitude 26 LTD 88-90 Hatton Garden - Suite 36 London, EC1N 8PN United Kingdom


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JUST LIKE THE LUXURY PRODUCTS and services themselves, the quality of luxury digital marketing relies on ideation and execution. A dress is not inherently luxurious; the difference lies in its design and high-quality manufacture. The same is true of digital marketing media

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5 DIGITAL MARKETING COMMANDMENTS FOR LUXURY BRANDS Lately people are talking about luxury brands and digital marketing.

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ately people are talking about luxury brands and digital marketing. “Is Digital Killing the Luxury Brand?” Invariably, these discussions evaluate the dangers of leveraging a wholly democratic platform in order to promote a wholly exclusive industry. But, as usual, the discussion misses the point. The question is not if luxury brands can safely leverage digital media. The question is how. With that in mind, here are five commandments for marketing luxury brands using the most democratic media in the world.

00 You shall democratize but not downgrade Luxury brands obsess over losing exclusivity in the digital space, but this concern puts the cart in front of the horse. A luxury brand generates exclusivity by cultivating a block of consumers who wish they could buy the brand’s products, but cannot afford them. Simply, if luxury brands want to remain luxurious, they have to engage not only their paying customers, but also people who want but can’t have. This is where the democratizing power of social and new media comes into play. Social media enables luxury brands to build tremendous clout among the aspirational set. In some cases, social media may be the only place aspiring consumers can reach the brand at all. This, in turn, builds tremendous prestige among the affluent set.

In order to democratize without downgrading, luxury brands must maintain the digital conversation by engaging more aspirational consumers and including them in a controlled brand dialogue. On the other hand, the brand must prevent brand downgrading by embracing cleverness and avoiding mimicry, by ensuring innovation and not stealing from their traditional campaigns, and by treating digital media like the marketing powerhouse that it is. All the while, luxury brands must strive toward the highest creativity, elegance and production quality. Only in this way can luxury brands both cultivate desire and maintain exclusivity, and thus, grow in the digital world safely.

00 You shall not kill the conversation Luxury brands worry that if they allow interactivity or user-generated content, if they initiate a conversation between brand and buyer, they will lose control of the brand image. This is simply not true. There are many ways to encourage interactivity while still maintaining control of the brand. Look at Burberry’s “Art of the Trench,” a photo-sharing destination that primarily features Burberry-commissioned, high-end photography of models in the brand’s seminal trench coats. What’s more, it also allows consumers inside access if they upload their own pictures (which are vetted and selected by the brand).

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Yachting.vg myMagazine Therefore, Burberry successfully reaches a significant audience while maintaining brand control. Luxury brands must learn that they can create digital campaigns with embedded brand control. Killing the conversation outright is not the answer.

00 You shall honor digital media If luxury brands indeed fear brand dilution, they must first stop diluting the quality of their digital media. Luxury clients may say, “But it’s just a behind-the-scenes video for Facebook and YouTube! Do we really need to spend that much on production?” The answer is always “yes.” Digital luxury marketing is only as luxurious as the brands are willing to make it. Just like the luxury products and services themselves, the quality of luxury digital marketing relies on ideation and execution. A dress is not inherently luxurious; the difference lies in its design and high-quality manufacture. The same is true of digital marketing media. Luxury brands must decide whether their digital marketing is luxurious or commonplace, and they must commit to making their digital messaging more beautiful, more innovative and more elegant than anything else out there. Only then can they preserve their up-market brand values.

00 You shall not steal from old media The primary reason luxury brands fail at social and new media is because they haven’t bothered to understand it. Luxury brands take media developed and produced for traditional deployment and force it onto their social and new media platforms.

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For instance, they digitize a traditional TV spot by compressing and uploading to YouTube, Having or they post a print ad to Facebook. a marketing This blanket strategy weakens the perception of luxury brands. Just as one wouldn’t put a 30-second static print ad on TV, so should one avoid stealing traditional media by hawking it in the digital space.

strategy is good, but having a marketing strategy that works is great! Using social media requires a careful thought process, strategic planning and flawless execution. ”

Luxury digital media requires a development, production and deployment strategy specific to its digital channels. Nothing less will do.

00 You shall not covet the neighbour’s media channels Just because one luxury brand is successfully utilizing a particular digital approach does not mean another luxury brand should follow the same strategy. “There is a sense of urgency associated with digital platforms,” , but luxury brands must be careful not to embrace a platform just because it’s hot. Only those platforms that spring directly from a core brand ideal or customer need can succeed without diluting the brand itself. Having a marketing strategy is good, but having a marketing strategy that works is great! Using social media requires a careful thought process, strategic planning and flawless execution.


Very often, businesses jump on to Facebook and Twitter without even analyzing what they need out of these social networks. They claim that since their competitors are using social media so they have no other choice but to adopt social media. Sooner than later, such businesses are caught off-guard and their social media ambitions reach a tame end. It is important for businesses to analyze how social media can help them. They need to observe how people use social media and how their competitors are leveraging it. Analyze your business needs and how various social networks like Facebook, Twitter, LinkedIn and others can fulfill these needs.

00 What’s your social marketing strategy’s action plan? Once you’ve determined what you want out of social media, the next important question is how you get it. Businesses need to come up with an action plan with realistic targets and feasible time/ cost estimates. If your action plan takes forever to achieve or if it requires you to invest a fortune, there’s a strong case to revisit your action plan. In such cases, it’s best to start with concrete short-term goals such as I want to have 2,000 Facebook Friends in the first 3 months or I want to close 5 deals with my Twitter followers this month etc.

00 Execute your marketing strategy A marketing strategy is only as good as those who see it through. Once you have a social media marketing strategy in place, it’s important to focus on getting the execution right. Very often, businesses need to take a call on whether they can execute their social media strategy themselves or do they need to hire specialist social

media experts? When in doubt, seek help from an expert.

00 Evaluate your marketing strategy Most business follow a simple rule when it comes to adopting new technologies or paradigms – If it boosts my business’ ROI, it’s worth the investment. Social Media is no exception to this rule. Unless, businesses see value addition from social media, they are not going to take the plunge. Therefore, it’s important for businesses to evaluate the impact of their social media efforts. Evaluating social media ROI is easier said than done. There’s no single criteria based on which you can determine the success/ failure of your social media strategy.

00 Refine your marketing strategy The real beauty of social media lies in its dynamism. Social media is changing all the time. For example, if you logged in to your business’ Facebook profile, after a long gap, you would have realized that it’s now a Fan Page. Therefore, it’s important to continuously refine your social media strategy and adopt a flexible approach with the changing social media scenario. Does your business have a social media strategy that works? If so, what are the most important criteria for developing such a marketing strategy? How does your business measure its social media ROI? Do you think it is difficult to track the business value of social media? All good questions which need to be asked on a regular basis.

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00 Observe and analyze your marketing strategy


SUNSEEKER 70 - 2010 6 7 5 0 0 0 £ - TA X N O T PA I D International Yacht Brokerage - John Watts United Kingdom (+44) (0) 1202 440 440 www.iybltd.com

SUNSEEKER 70 Manhattan, 2010, Lymington, Hampshire United Kingdom, £1,795,000 Providing unlimited open-air fun and sumptuous accommodation, the Manhattan 70 sets the standard for high-level entertainment, putting the emphasis on fun and excitement in Sunseeker’s inimitable style. Effortlessly blending luxury with practicality, the Manhattan 70 has a broad beam, graceful profile and extended cruising capabilities. En suite accommodation for eight and self-contained aft crew quarters make the Manhattan 70 a highly versatile vessel.


PRINCESS 54 - 2011 6 7 5 0 0 0 ÂŁ - TA X N O T PA I D International Yacht Brokerage - John Watts United Kingdom (+44) (0) 1202 440 440 www.iybltd.com

PRINCESS YACHTS P54, 2011, Mallorca, Spain, ÂŁ675,000 This Princess P54 was sold by us this year, the owner already wants to upgrade to a larger Princess! This actual boat was on the Princess stand at the London International Boat Show 2011.Specification includes twin 775hp Volvo D12-800 diesel engines, Bow thruster & Stern thruster, Raymarine C120W dual station colour radar / GPS / chart plotter, Reverse cycle Air-Conditioning, Electro-Hydraulic Passerelle, 13.5kW Onan Generator, TV / DVD to saloon & stateroom, iPod docking station in saloon - Walnut woodwork with gloss finish.A fantastic opportunity to own a very nearly new boat with significant savings against the list price!


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ONGITUDE 64

elcome to the Longitude 64 monthly magazine. The primary purpose of this magazine is to present yachts for brokerage and yachts for charter from clients using our yachting solutions. In order to provide them with a competitive advantage, we decided to integrate our online platform called The Yachting Network with the Adobe inDesign workflow. The end result being that all the listings from clients using our online yachting solutions are as well included in our monthly magazines. It brings them maximum exposure as well as brand recognition. We believe that there is still a need for a printed version to allow readers to be able to read offline while traveling for example. Furthermore, it allows our clients to reach potential buyers who are not always willing to stay a long time in front of a computer screen in order to review luxury yachts for sale or charter. A printed version still has its charm.

1 THE YACHTING NETWORK

A new approach to yacht brokerage and yacht charter marketing: integration with social networks.

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Web Platform

We hope you will enjoy reading every month our magazines. In the following months, every site part of The Yachting Network will be integrated in the Adobe Indesign workflow in order to generate monthly magazines adding again some exposure and visibility to our clients listings. The architecture of our platform now comes full circle. We are able to provide to all clients using our yachting and real estate solutions an integrated platform able to deliver online and offline visibility through very efficient web services. Furthemore, our complete integration to over 15 social networks through APIs allows clients using our solutions to post automatically listings updates on their social media accounts.


sites of our clients running one of our yachting solutions and social networks and coupled with a printed version will bring them a very powerful platform to increase the visibility of their listings. Unlike third party listing sites specializing in yachting, clients list their yachts only once on their websites in our yachting solutions and then syndication takes place. It insures that their domain name and web site is the place where all listings are managed, indexed first by search engines and where all inbound traffic goes back to when syndicated to other sites. Over time, this strategy will bring continuous lead generation at a fraction of the cost spent on multiple third party listing sites where listings are lost in the crowd.

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APIs integration  Powerful and integrated APIs: Powerful & Inte-

grated Syndication Services: Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 15 web sites (and growing) targeting the yachting and luxury markets. Yacht Listings are as well distributed in RSS feed format to different subscribers and feedburner. XML feeds are syndicated to generic third party web sites like Olx, Vast, Oodle. It helps in increasing backlinks to the client’s website. Additional XML feeds following the openmarine standard (www.openmarine.org) generate files compatible with The Yacht Market, Boatshop24, Boat 24, Jameslist... completing a very powerful array of syndication tools.

Yachting Solutions

The Yacht Brokerage Solutions for joomla was designed to answer the needs of yacht brokerage or dealership companies. It provides extensive features not found in the competition. The Yacht Brokerage solution includes lead request management to store all yacht requests. The Yacht charter reservation Solutions for joomla was designed to answer the needs of yacht charter companies. It provides extensive features not found in the competition. The Yacht Charter Reservation solution includes reservation requests and quotes management as well as online availability calendars. The Docks & Slips Solution for joomla was designed to answer the needs of real estate agencies specializing in the sale and rental of yacht slips. It provides extensive features not found in the competition. The Docks & Slips solution includes lead request management to store all yacht slips requests.

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Magazines

Several magazines are published on a monthly basis and include all the listings from the clients using our yachting solutions. It adds another promotion alley using a different media. Lisitngs from clients are visible online or offline maximizing the visibility.

COMPLETE YACHTING MARKETING PLATFORM. The Yachting Network has local websites in all european countries. The print version of our magazine brings additional readers and visibility to our clients. Complete integration in social networks maximizes the exposure of yacht listings. Soon to be released, mobile apps will close the circle of a 360 inbound marketing strategy.

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Social Networks We believe that a tight integration between the web


AICON 72 OPEN -2006 6 9 5 0 0 0 £ - TA X N O T PA I D Carine Yachts - Andrew Noble United Kingdom (+44) (01202) 901-721 www.carineyachts.com

JUST REDUCED Aicon (2006 model) with twin Caterpillar engines (1550Hp) each. This is a stunning and sleek looking vessel. Built in 2006 and commissioned in 2008, “JR” is being sold due to the owner up sizing, she is SSR registered and ready for immediate delivery. The owner will consider any reasonable offer.


CAMMENGA DE VRIES - 2011 1 4 5 0 0 0 0 ÂŁ - TA X N O T PA I D Carine Yachts - Andrew Noble United Kingdom (+44) (01202) 901-721 www.carineyachts.com

This Cammenga has had a complete rebuild in 2006 with new interiors, new engine room (engines, generators,etc), new electronics, new passarelle (2008), new paint job and new teak decks. She has an exceptional layout of 4 cabins + crew. The owner is a motivated seller.


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An effective SMM strategy will leverage all quality online social hubs where users and customers meet and converse. A good SMM portfolio includes a presence on diverse and multimedia social sites. Let’s take a look at the key elements of a good SMM strategy.

WHAT TO INCLUDE IN YOUR SOCIAL MEDIA MARKETING

STRATEGY A

well planned and executed social media marketing (SMM) strategy takes you where your users and buyers are. It lets you share the voice of your organization, get real time feedback for your products, create an instant buzz for your new product offerings, build customer loyalty, and reach an informed target audience. The great thing about a well carried out SMM strategy is that it requires very little financial investment from your side.

00 What to include in your social media marketing strategy An effective SMM strategy will leverage all quality online social hubs where users and customers meet and converse. A good SMM portfolio includes a presence on diverse and multimedia social sites. Let’s take a look at the key elements of a good SMM strategy. Social Networking Sites Social Networking SitesThere are various social networking

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Social media marketing strategy A well planned and executed social media marketing (SMM) strategy takes you where your users and buyers are. It lets you share the voice of your organization, get real time feedback for your products, create an instant buzz for your new product offerings, build customer loyalty, and reach an informed target audience.

sites where you can create profiles to connect with your target audience directly. Create a Facebook fan page. Create tweets and retweets on Twitter. Create your organization’s profile on Linkedin. According to statistics released by Facebook, the social networking website has around 500 million active users, of which around 50% log in every day for commenting or browsing. A Facebook fan page thus makes a lot of sense to reach an active online audience. On the other hand, Twitter has real time updates and news-worthy tweets that even search engines

show in their search results. The tweets about your products are quickly read and responded to by other users. A Twitter account to respond to and create a buzz about your product is therefore essential. Linkedin is accessed by a variety of professionals and businesses looking to connect and research for work and business. Hence, a Linkedin account for your organization is great for networking within the industry or with vendors.

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Blogs, Microblogging engadget_logoBlogs give you a wide platform to talk about key issues. Blogs are also a great way of bringing traffic to your main website. For an effective blog, you need to post fresh and relevant content frequently, monitor and respond to comments, create internal links, and build a community of loyal readers. Microblogging through sites like Twitter also lets you send short, crisp updates. Some famous company blogs are www.engadget.com, googleblog.blogspot.com, blog.facebook.com & en.community.dell. com/dell-blogs/default.aspx. If you want blogs related to SEO, you can check out searchengineland.com, www.seomoz.org/ blog or www.searchenginejournal.com. Online Videos Online VideosWebsites like Youtube have created a whole new arena for multimedia interaction. Sharing and viewing videos is now, not just an activity enjoyed by individuals for their own pleasure, but also a great way for an organization to share information about its products. Organizations have found sharing interesting and related videos on Youtube to be a great way of ensuring continual, sustained interest of the target audience.

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You can upload interviews of your top management, share presentations, or even share videos of social or business events in your organization. When Intel uploaded fun and digitally enhanced videos of its Consumer Electronics Show exhibit, it not only created a buzz but also ensured users got to know about its new Core Duo processor. Photosharing, Slide Sharing Photo Sharing Sites Like FlickrSharing relevant and interesting images with your user base also helps in creating pleasant, long-term associations. The images can be about widely anticipated events like a product launch, celebrity associations, or the organization’s internal events. Websites like Flickr have an active user base and can be leveraged for this purpose. Slide sharing, on the other hand, directly appeals to the user’s needs by sharing information that they need and would use in their business. If your organization has conducted any good-to-know research, you can share the findings online. You can also share your presentations, slides, and reports through websites like Slideshare and Scribd.


itunes_podcast_iconAs per Podcast.com, “Podcasting is the method of broadcasting audio files over the internet which can be downloaded and listened to via your computer and/or portable music player. The reason why podcasting is linked directly with the name iPod is due to strictly to the familiarity of origin of the word wherein people first began downloading music audio files to listen to them on their iPods.“. Podcasting can help you reach more users to promote your products and services. Many users find podcasts a great way of staying in touch with new developments while on the move. Websites like Blip let you conveniently share your podcasts. Other famous podcast sites are podcast.com & Apple’s Itunes Podcast.

00 Points to consider before formulating a social media marketing strategy The sites mentioned above are very useful and can change the path of your organization towards tremendous success. However, if done without proper planning these same sites and strategies can backfire as well. The most important thing for you to do before you begin charting out an SMM strategy, is that you first need to fully understand the status quo of your organization’s online presence. Here are a few things to consider before you formulate a social media marketing strategy: Analyze your online presence: ll Use metrics to find out more about your online presence. You need to ask questions like: What is the total count of visitors on my site? Where do they come from? How many of them are directed by search engines? ll Find out how often your website gets linked by other sites. ll Check how often you post fresh content. ll Find out if you have an active presence in target markets. ll Rate yourself vis-à-vis your competitors in the online environment. Find out what your competitors are doing better than you, and also what you are doing better. ll Check your status on social networking sites. Do you have a presence already that needs to be optimized? Or, do you need to start from scratch? Analyze your position Define and analyze your target audience: ll Check where your target audience generally interact more. ll Check what keywords they are using. ll Find out what they need, and where their interests lie.

ll Check the enthusiasm and commitment of your top management and marketing department for having a dedicated SMM strategy. In case the commitment seems inadequate, discuss and educate till you get a dedicated and informed agreement. ll Assign responsibility to the correct department, whether it is PR, marketing, communications, or other. Create a team with well defined goals regarding your SMM strategy. This may mean creating micro-goals like number of blog posts per week, time duration set for responding etc. ll Study the existing sites and find out where you need to focus your attention the most. ll Create measurable target goals of what you want to achieve from your SMM strategy.

00 Monitoring your social media strategy For your SMM strategy to pay you long-term dividends, you need to make sure you have practices and checks in place that ensure efficient execution and a quick response. The following measures will help you ensure responsiveness and professional interaction:Monitor your progress closely A query, tweet, or a comment requiring clarification on the Facebook page, blog, or other portals must be replied to within 24 hours. Blog posts, tweets must be of high quality and value and/or knowledge enhancing. The content in your posts should be good enough to get linked by other sites. Blog posts must be frequent enough to sustain interest. In case of critical comments, it’s better to respond to them immediately and fairly. Negative comments need not always be deleted or removed. If you suspect trolls or deliberate misinformation, one way of ensuring more transparency is by creating a Login requirement for posting comments on your blog. Start your journey now! Remember, the beginning may be slow. It takes time to engage your audience and build loyalty. Keep your interactions transparent, fair, and timely. With a continual engagement in diverse social media tolls, you will be soon rewarded with a vibrant, online community for your organization.

Identify and analyze what you want from your SMM strategy:

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Podcasting


SUN ODYSSEY 42 DS -2008 1 8 7 0 0 0 E U R O S - TA X PA I D Nautic Avenue - Yannick JAFFART France (+33) ((0)9) 54 22 80 56 www.nautic.avenue.com


SUN ODYSSEY 43 DS -2000 1 6 8 0 0 0 E U R O S - TA X PA I D Nautic Avenue - Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 www.nautic-avenue.com


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YACHTING & SOCIAL NETWORKS STRATEGY While it’s useful to get into the details and tactics of social media, a solid marketing strategy should work no matter the medium. The smartest companies will focus on strategy because in the world of Web 2.0, the tools are constantly changing. companies Make With Strategy: Some of the most common mistakes companies make with social media revolve around making decisions that aren’t consistent with having good business sense. Because social media tools are free, some companies tend to take the wrong approach: use all tools to see what sticks. Here are some of the most common mistakes to avoid with social media strategy:

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00 Perfecting a social media strategy

00 Not developing a social media strategy

00 Gathering followers rather than building a network

ommon Mistakes

Because social media is the hottest trend in marketing, companies assume that all they have to do is set up a Twitter account and a Facebook fan page. This is the equivalent of pulling random magazines out of off the rack and purchasing full page color ad in each one, then throwing together a quick and dirty PowerPoint flyer to run. Just like any other communication medium, social media requires a well-thought out marketing strategy plan.

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Even though a social media strategy is important, don’t wait for the strategy to set up your company’s accounts. Reserving your company’s name on various social media sites is of the utmost importance. Furthermore, because it takes time to build social media accounts, every minute you waste by not being there is followers you could be losing.

There are no shortcuts in social media, and the bottom line is companies have to build relationships with their customers before they can sell anything. Social media may seem free, but the hidden time costs to build relationships Social media is not a quick way to make more sales; in fact, social media actually adds cycle time to the sales process. Just like any other process, a company


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must consider how much of its resources to invest.

00 Putting all eggs in one basket It’s exciting to see extraordinary results on one form of social media, and tempting to invest all your resources into what’s working. Try to resist. With the speed at which technology changes, social media is starting to look similar to the fashion cycle: one day you’re in, the next day you’re out. Tools fall in and out of fashion all the time – remember Friendster, and more recently, MySpace? Companies that build a large equity on one tool will find themselves with nothing if the tool loses popularity. While having a social network presence through Facebook, Twitter and other social networks proves mandatory nowadays, a new concept tested by our yachting solutions is to benefit from Facebook groups and social activity by bringing back “friends and followers“ to the company’s website in order to propose targeted services and features pertaining to your business activity.

00 Facebook On Facebook for example, the new graph API allows to post update statuses about listings, upload images in albums , post events in calendar.. As well, you can use the facebook user authentication to login into your site and read or contribute to your content. The advantage is that you can at the same time know more about this person and propose a subscription to your newsletter. When he connects to your site with his facebook’s user id , you will be able then to send messages directly through the facebook graph API. It will allow you to keep this user informed about your company activities automatically through your website. It provides an extra

level of possibilities since you no longer need a user to subscribe to your newsletter. While you manage your own facebook groups , you can post automatically news to the groups and invite all new friends automatically to join the groups through the APIs.

00 Friends and Followers

By inviting your “friends and followers” to visit and connect to your site using their facebook user id , you give them the possibility to share information and recommend other users to connect with you. On the new site www.yachting.vg, we are currently experimenting with several new functionalities of the Graph API. Integrating your site more tighly with external social networks will allow you to communicate faster new information to be given to followers and groups. You will be able to provide a constant flow of information and news through automated tasks. When users

There are so many ways to use social media to communicate with the customer, and as social media goes mainstream companies are finding new ways every day. All of these purposes for communication fall into three main functions: public relations and marketing, sales, and customer services.”

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myMagazine visit your website, your can control the information given to them as well as getting their feedback on specific polls or through a comment system. You can inform your groups, friends and followers that the newsletters generated every month is available on your website. The important point in this social network integration with your website is to keep the channels open and regularly communicate to provide new information and news. Readers will be more likely to visit your site on a regular basis if they get weekly news from your site. This could be fastidious if you had to do it manually , but by creating automated tasks to post automatically on a regular basis for example a new yacht listing or price reduction offer, you keep the flow going.

00 Common Mistakes Companies Make With Messaging Every social media user has a very clear idea of what social media means to them, and how they want to be approached by companies on social media. Most companies don’t realize that the way they approach social media sends its own message to consumers. Here are some of the most common mistakes companies make with messaging:

00 Creating impersonal accounts Users don’t follow companies; they follow engaging people who work at companies. Unless the tool is meant specifically for companies to use (i.e.: Facebook fan pages), every account should be an actual person who has a name and a title that clearly signifies him or her as a face of the company. This person should write with a conversational tone and respond to other participants in the conversation. Automated accounts or accounts that

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are updated with a stream of links do not produce results.

00 Controlling the message Social media is not about controlling a message. In fact, the very nature of social media is such that no one person or organization can control the message. Because social media is a medium to share information through a network, companies must realize that once they put the message out there, they have no control anymore. Users can choose to edit the message, inject their own opinions into the message, share the message, or ignore the message. Furthermore, companies can’t even control where the message starts: a user can also create a message about a company without having any affiliation to them. Because of the nature of social media, companies that try to control the message will have difficulty reaping any of the benefits of the medium.

00 Not controlling the message While companies should be careful about trying to exercise too much control over the message, there is also the opposite end of the spectrum to avoid. Companies often cite “control over message” as a reason not to participate in social media, but the truth is that companies have lost control of the message whether they participate or not. This is because, as mentioned earlier, users can create a message and drive the conversation surrounding that message. So how can companies exercise some control over a message and still reap the benefits of social media (rapid diffusion of information through people sharing messages with their networks)? The answer is that companies need to participate in the conversation. Responding to complaints and stressing the benefits and what the company does well; these are all ways for companies to control the end-consumer’s perception of its services.

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00 Abusing permission Abusing permission is a fast way for companies to lose credibility, damage relationships, and generally make a bad name for themselves in social media. So where do you draw the line with abusing permission? Unfortunately, this question is similar to asking where comedians draw the line with potentially offensive jokes. The truth is that different users have different levels of tolerance. Just like a comedian might experiment with messaging based on the feedback he or she is receiving from the audience, your company must experiment with the right level of communication, erring on the side of unobtrusive.

00 Strategy definition The framework for developing a social media strategy consists of three potential functions: public relations and marketing, sales, and customer services. Social media can be used to further goals within just one of these three functions, two these functions, or a


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Every social media user has a very clear idea of what social media means to them, and how they want to be approached by companies on social media. Most companies don’t realize that the way they approach social media sends its own message to consumers.�

company could use social media to satisfy the needs of all three of these functions. These three functions feed each other in a cycle, and companies can create a fairly comprehensive social media strategy by taking each into consideration.

00 Find your audience Very few social media tools will work for every company; however, if your company is just starting out with social media, you can find plenty of people by sticking to the biggest social media sites. Generally, the strategy for finding an audience is looking for groups of people with similar interests to keywords that make sense for your company.

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RIVA 75 VENERE - 2006 1 9 9 0 0 0 0 E U R O S - TA X PA I D Yacht Showroom - Nicolas Valin France (+33) (6) 16110577 www.yachtshowroom.com

The Riva 75 Venere provides luxury accommodation for up to 8 guests in 4 cabins, plus 3 crew in an additional 2 cabins. This Riva 75 Venere is a well-equipped and well maintained example. The stunning model benefits from an extensive interior refit and hull painting in 2008. She is in private ownership, has never been chartered and has only been used June-August 2008, for 5 weeks during summer 2009 and only a few days since 2010.


AZIMUT 105 -2008 5 0 0 0 0 0 0 E U R O S - TA X N O T PA I D Yacht Showrrom - Nicolas Valin France (+33) (6) 16110577 www.yachtshowroom.com

The yacht Azimut 105 is designed from the most famous yacht producer Azimut. The yacht has a length of 31.40 meters, which is equals to 103 feet. The beam of Azimut 105 has also a beam of 6.98 meters and draft of 1.97 meters. These measurements are giving the displacement of 122 metric tons of the yacht.


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French Polynesia

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rench Polynesia sprawls over an area of 5.2 million sq. km (2 million sq. miles) in the eastern South Pacific. That’s about the size of Europe, excluding the former Soviet Union countries, or about two-thirds the size of the continental United States. The 130 main islands, however, consist of only 3,885 sq. km (1,500 sq. miles), an area smaller than the smallest American state of Rhode Island. Only about 260,000 souls inhabit these small specks. The territory’s five major island groups differ in terrain, climate, and, to a certain extent, people. ith the exception of the Tuamotu Archipelago, an enormous chain of low coral atolls northeast of Tahiti, all but a few are “high” islands; that is, they are the mountainous tops of ancient volcanoes eroded into jagged peaks, deep bays, and fertile valleys. All have fringing, or barrier coral reefs, and blue lagoons worthy of postcards.

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SOUTH

PACIFIC ISLANDS The most strikingly beautiful The most strikingly beautiful and most frequently visited destinations in the South Pacific are the Society Islands, so named by Capt. James Cook, the great English explorer, in 1769 because they lie relatively close together. These include Tahiti and its nearby companion Moorea, which are also known as the Windward Islands because they sit to the east, the direction of the prevailing trade wind. Tahiti is the most developed island in French Polynesia. Don’t be surprised when you take the freeway from the airport into the noisy, bustling capital of Papeete. Chic bistros and high-rise shopping centers long ago replaced the city’s stage-set wooden Chinese stores, and the glass and steel of luxury resorts out in the suburbs have supplanted its cheap waterfront hotels. If you’re into cities, Papeete will be right up your alley. Even if you’re not, Tahiti is well worth seeing, especially its fine museums devoted to the painter Paul Gauguin, the writer James Norman Hall, and the islanders themselves. Most modern visitors bypass these jewels and quickly head to Moorea, just 20km (12 miles) west of Tahiti. The short journey is like being transported to another world. Moorea’s mountain peaks and fingerlike bays are world-renowned for their awesome beauty.

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Tahiti and Moorea Even though parts of Moorea are beginning to seem like Papeete suburbs, the island still retains more of old Polynesia than does Tahiti. It also has numerous whites and beaches, which are in short supply on Tahiti, where most sand is of the black volcanic variety. To the northwest lie Bora Bora, Huahine, Raiatea, Tahaa, Maupiti, and several smaller islands. Because they are downwind of Tahiti, they are also called the Leeward Islands. One of the Bora Bora Huahine Raiatea Tahaa world’s top honeymoon destinations, Bora Bora is French Polynesia’s tourism dynamo, with more resorts than any other island.


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Rangiroa Huahine is almost as beautiful as Moorea and Bora Bora, but with only a handful of hotels, it retains much of its old Polynesian charm. The administrative center of the Leeward Islands, Raiatea lacks beaches, but the deep lagoon it shares with Tahaa makes it the sailing capital of French Polynesia. Tahaa has only recently opened to tourism, with one of French Polynesia’s top resorts now sitting out on a small reef islet. Virtually unscathed by tourism, but a favorite retreat of French residents of Tahiti, Maupiti has a few locally owned pensions. It can be visited on a day trip from Bora Bora.

Tuamotu Archipelago Moruroa Fangataufa Across the approaches to Tahiti from the east, the 69 lowlying atolls of the Tuamotu Archipelago run for 1,159km (720 miles) on a line from northwest to southeast. The early European sailors called them the Dangerous Archipelago because of their tricky currents and because they virtually cannot be seen until a ship is almost on top of them. Even today, they are a wrecking ground for yachts and interisland trading boats. Two of them, Moruroa and Fangataufa, were used by France to test its nuclear weapons between 1966 and 1996. Others provide the bulk of Tahiti’s well-known black pearls. Rangiroa, the world’s second-largest atoll and the territory’s best scuba-diving destination, is the most frequently visited. Neighboring Tikehau, with a much smaller and shallower lagoon, also has a modern resort hotel, as does Manihi, the territory’s major producer of black pearls.

To the south, the reef at Fakarava encircles the world’s thirdlargest lagoon. Out here you’ll find marvelous snorkeling and diving in massive lagoons stocked with a vast array of sea life. The atolls may seem anticlimactic after you’ve seen the high islands, so I suggest visiting them before exploring the Society Islands.

Marquesas islands Made famous in 2002 by the Survivor television series, the Marquesas are a group of 10 mountainous islands some 1,208km (750 miles) northeast of Tahiti. They are younger than the Society Islands, and because a cool equatorial current washes their shores, protective coral reefs have not enclosed them. As a result, the surf pounds on their shores, there are no encircling coastal plains, and the people live in a series of deep valleys that radiate out from central mountain peaks. The Marquesas have lost their once-large populations to 19th-century diseases and the 20th-century economic lure Papeete; today, their sparsely populated, cloud-enshrouded valleys have an almost haunting air about them. Archaeological sites with their ancient tikis are prime attractions in the Marquesas. Of the six inhabited islands, only Nuku Hiva and Hiva Oa have international standard hotels, and only they and Ua Huka and the incredibly beautiful Ua Pou have airports. The Marquesas are best visited via Aranui 3 cruises, which visit all the inhabited islands including Fatu Hiva, another dramatic beauty.

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SUNSEEKER 64 - 2002 5 4 5 0 0 0 ÂŁ - TA X N O T PA I D International Yacht Brokerage - John Watts United Kingdom (+44) (0) 1202 440 440 www.iybltd.com

The Manhattan 64 is a perfect example of a boat that packs innovation, luxury and performance into an exceptionally graceful frame. The hull form has been designed to take a more traditional shaft option but now includes the option of IPS drives - the latter produces fantastic results in performance, handling and economy. Interior options offer upper deck or lower deck galley, three or four staterooms with a midships full-beam master and very large hull-side windows. Saloon and entertainment space has been increased and enlarged and panoramic superstructure windows ensure a feeling of openness.


SUNSEEKER 82 - 2004 1 5 5 0 0 0 0 ÂŁ - TA X N O T PA I D International Yacht Brokerage - John Watts United Kingdom (+44) (0) 1202 440 440 www.iybltd.com

We are delighted to present this beautiful example of a Sunseeker Yacht 82 M/Y Tickey Boo. Skipper maintained from new, full Med spec, watermaker - Engines serviced / Antifouled June, invoices available for inspection. Presented with the Jr Master suite layout and large VIP double with a further double guest cabin and 1 twin berth + Crew. White hull, cherry gloss interior and MCA coded for charter (chartered very lightly) with only 800 hrs approx. The absolute best example on the market and priced to sell. Bring offers!


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FACTS TO BANK ON IN 2012 A new year on the calendar means new hope, new opportunities, new products, new trends and, most important of all, new budgets for many marketers. And while you’ll get served your share of predictions for the year ahead, here are five things you can bank on happening in social media.

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T

he Face of Facebook Pages is Changing. Again: The new Facebook Timeline began rolling out to individual user profiles last month and is designed to be the “journal of your life.” Timeline is also coming to Pages, likely soon. While it’s unclear exactly when it is coming or how similar it will be to what we’ve already seen, we should expect the rollout to begin early this year. While brands’ core strategy of creating content and messaging fans in their own newsfeed will not change, the content journey and user experience most certainly will. Facebook has already removed the restriction that prevents non-fans from interacting with Pages, and it would not be surprising to see them do away with “like gate” landing tabs as well. If that is the case, the approach to applications will change significantly and will be accessible only via paid media or engaging wall post messages.. In their place, expect to see the proliferation of open graph applications that aggregate on the Timeline. Spotify, Rdio, Yahoo! and The Wall Street Journal gave us a preview of how verbs and objects can take over a newsfeed meaning that the most important verb this year might just be “build” (as in “build an entirely new application to support our brand on Facebook”). Google+ Is Not Going Away: If Facebook accounts for 1 in every 7 minutes spent online (according to comScore), that means there are six other minutes still up for grabs! New platforms and technologies continue to pop up on a seemingly daily basis. Last year saw the emergence of Tumblr and Pinterest with millions of users, not to mention the longawaited arrival of Google+. Despite the steadily growing importance of Facebook and Twitter, you cannot ignore the potential of Google+ to impact your SEO and media business. That is, if Google is something that is important to your target consumer (hint: It is). Google+ just passed the 65 million user mark, with a quarter of that coming in December. Invest-


ing in building and maintaining a Google+ Profile for your business or brand won’t require as much time to “do right” as, say, Twitter, but that doesn’t mean it should be a carbon copy of your Facebook Page, either. With different features to try out, take advantage of the opportunity to reach new and existing consumers with unique content. We can also expect Google to roll out an enhanced, integrated Analytics offering that will help us better understand the user journey across and beyond their network. We’ve been saying all along that you cannot evaluate the impact of New Media tactics using Old Media metrics, and Google is poised to take a giant step forward in answering our ROI questions in 2012. Paid and Earned Media Work Best Together: The days of building your Facebook fan count and Twitter following without paid media support are over, plain and simple. This isn’t really news. However, if your media strategy is strictly focused on fan acquisition to “get X million fans by the end of the year,” then you are still missing out on the potential of what brand-consumer relationships can do for your business. Sure, total fans and followers matter, but only in the context

Social is mobile

of having as many active fans as possible. What if I told you that less than 5% of your fans, on average, actually see any of your content and engage with it in some way? Wouldn’t a richer goal be to increase your number of active fans from 5% to 10%? Only a media strategy that combines fan acquisition and fan engagement tactics can make this happen. Thanks to Facebook’s improved Insights tool, enhanced premium ad targeting and Sponsored Stories can drive fan growth AND participation in 2012. Social is Mobile and Mobile is Finally Social: It feels like we’ve been waiting and waiting for the “mobile revolution” to hit social marketing, when in reality a mobile evolution has already reached a critical mass. Twitter has become a go-to platform on the “second screen” while in the home as well as on the primary screen when outside the home. According to comScore, Twitter grew

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Google+ is not going away

Move fast or move out of the way 59% last year and now reaches more than 10% of internet users worldwide. Location-based services like Foursquare, photo quick-hits like Instagr.am and many other mobile applications require either Facebook or Twitter for amplification and sharing. Android and iPhone sales are driving Google+ and Twitter sign-ups at an astonishing rate. No matter what trends emerge in mobile, from check-ins to search to money transfer and payments, social is already at the center. Good marketing these days means giving your consumers what they want -- information, customer service, coupons, access, coupons, a voice, personalized experiences or just to be heard -- wherever they are. Move Fast, Or Move Out of the Way: Giving your consumers what they want no matter where they are is synonymous for giving it to them when they want it. Doing so will require a paradigm shift in how you plan, act and react. In the time that you’ve been reading this, anywhere between one and a thousand people mentioned your product or brand in a social context. And while you may have missed it, their friends and the people they influence certainly did not. That is the power of social. The old media-planning model where budgets and allocations are set a year in advance just doesn’t work anymore. Consumers don’t care when your budgets are finalized or when you have to have creative locked down. Thanks to social media, we have access to insights and data almost instantaneously, meaning real-time marketing is the new imperative. We must be flexible, agile and responsive, able shift directions, change the message, move money around and operationalize it all not in months, but in minutes.

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MANGUSTA 86 FLY - 1998 1 4 0 0 0 0 0 E U R O S - TA X PA I D Yacht Showroom - Nicolas Valin France (+33) (6) 16110577 www.yachtshowroom.com

Indulgence of Poole is most probably the best opportunity on the market for a 4-cabin flybridge yacht of 86-feet. Built in 1998, she has been always perfectly maintained by her 2 owners, and in the past 2 years virtually every part of the yacht has either been fully serviced or replaced. Since 2008, her current owner has invested a lot of time,effort and money in the yacht, hiring a full-time crew of 3 to take care of her and making sure that the yacht is maintained to the highest standards. Indulgence of Poole is also a successful charter yacht, MCA SVC compliant. In 2011 she has had an exceptional season with over 10 weeks charter already reserved


AZIMUT 55E - 2008 7 9 0 0 0 0 E U R O S - TA X N O T PA I D Yacht Showrrom - Nicolas Valin France (+33) (6) 16110577 www.yachtshowroom.com

Azimut 55 year 2008 in immaculate condition. 3 cabins / 3 bathrooms version. Extremely well looked after boat, constantly upgraded, professionally maintained, fully serviced and ready to go.


SAILBOATS BROKERAGE

Table of Contents

KELT KELT 7.60, 1980, 14.500 €........................................................................ 335

EPS, 1998, £1,495..................................................................................................... 292

VAN DE STADT Etap 28, 1980, 12.900 €....................................................... 338

GULET, 2006, 800.000 €....................................................................................... 294

VAN DE STADT PLAN VAN DE STADT acier, 1981, 65.500 €............. 337

AFEP MARINE MANATEA 350 DI, 2004, 151.900 €............................... 293

WAUQUIEZ CENTURION 40, 1987, 88.000 €........................................... 340

ALOA ALOA 27, 1979, 10.000 €....................................................................... 296

WAUQUIEZ WAUQUIEZ ELIZABETHAN 29, 1969, 12.000 €............ 339

ALOA ALOA 43 PROTOTYPE, 1984, 63.000 €.......................................... 295

WRIGHTON YACHTS BILOUP 89, 2002, 39.000 €................................... 342

AMIETTE SLOOP NORVEGIEN, 1955, 9.990 €.......................................... 298 BAVARIA 32, 2004, 61.000 €.............................................................................. 297 BENETEAU FIRST 285, 1990, 32.000 €......................................................... 300 BENETEAU FIRST 345 CENTENNIAL , 1984, 39.500 €......................... 299 BENETEAU OCEANIS 350, 1990, 47.000 €................................................. 302 BENETEAU OCEANIS 351, 1994, 69.000 €................................................. 301 BENETEAU OCEANIS 361, 1999, 69.000 €................................................. 304 BENETEAU OCEANIS 411 CLIPPER, 1998, 89.900 €............................. 303 BENETEAU OCEANIS 440, 1993, 92.000 €................................................. 306 CATALINA CATALINA 42 LUXE, 1993, 126.000 €................................... 305 CNSO SHELLFISH, 1965, 9.500 €.................................................................... 308 CUSTOM CHALLENGER HORIZON, 1986, 9.900 €................................ 307 CUSTOM COQUILLIER RADE DE BREST, 1971, 180.000 €................ 310 CUSTOM PLAN JACQUES FAUROUX , 1988, 100.000 €.................... 309 CUSTOM PROTOTYPE ALUMINIUM, 1979, 755.800 €........................ 312 CUSTOM VATON 57, 1994, 399.000 €.......................................................... 311 DEHLER DEHLER 36 SQ, 2008, 159.000 €.................................................. 314 DEHLER DEHLER 44 SQ, 2008, 350.000 €.................................................. 313 DOMINIQUE PRESLE HALF- TONNER, 1971, 11.500 €....................... 316 DUFOUR Dufour 27, 1974, 10.000 €............................................................. 315 DUFOUR DUFOUR 31, 1978, 23.500 €........................................................ 318 DUFOUR DUFOUR 36, 2003, 59.000 €........................................................ 317 DUFOUR DUFOUR 36, 1987, 41.900 €........................................................ 320 DUFOUR DUFOUR ARPEGE, 1968, 29.900 €........................................... 319 DUFOUR DUFOUR SAFARI, 1971, 10.500 €.............................................. 322 GIBERT MARINE GIB SEA 31 DL, 1981, 26.000 €.................................... 321 GIBERT MARINE GIB SEA 442 MASTER, 1988, 89.000 €..................... 324 HANSE HANSE 342, 2007, 83.500 €.............................................................. 323 HANSE Hanse 400 E, 2006, 159.000 €........................................................... 326 HANSE HANSE461, 2005, 211.900 €............................................................ 325 HUNTER MARINE 356, 2002, 78.000 €........................................................ 328 HUNTER MARINE HUNTER 31, 2006, 64.900 €....................................... 327 JEANNEAU ARCADIA, 1985, 28.500 €......................................................... 330 JEANNEAU FANTASIA, 1991, 17.500 €......................................................... 329 JEANNEAU RUSH, 1980, 19.800 €.................................................................. 332 JEANNEAU SUN LEGENDE 41, 1987, 55.900 €....................................... 331 JEANNEAU SUN ODYSSEY 36, 1993, 60.000 €....................................... 334 JEANNEAU SUN ODYSSEY 43 DS, 2000, 168.000 €............................. 333 JEANNEAU SUN ODYSSEY 44DL, 1992, 105.000 €.............................. 336

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EPS, 1998, £1,495 poole, DOR, United Kingdom EPS, 1998, poole, Dorset United Kingdom, £1,495 Laser eps 1998 a skiff-like single-handed sailing dinghy. Sharp bow, flat stern, a true planing hull form. A high aspect-ratio rudder and centreboard provide high lift and low drag. A fully battened 9.4 m2 and 8.4 m2 mylar sails with large roach gives the power. - Specs: LOA:4 metres Beam:1 metres - N/A Other Web id: 507 - Price: £1,495 Tax Paid

Carine Yachts Robert Bettel United Kingdom (+44) ((0)78) 86 526 775 Visit www.yachting.vg for full details - Web id: 507

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GULET, 2006, 800.000 € Poole, DOR, United Kingdom GULET, 2006, Roma, Italy, 800.000 € Ciacco 24 Metre 'Santa Lucia' (2006 model)with twin MAN D28866 LXE40. The warmth of wood, the quality of the finishing, the comfort of travel, the excitement of the sea: this is the gulet Santa Lucia. Built in 2006, along 24 meters of superior quality, offers a perfect combination of tradition, elegance and cutting-edge manufacturing and security guaranteed by the most modern technologies. Both the hull and the interior, treated in detail by skilful craftsmen, are made entirely of mahogany. On board you will find comfort, services, water games and a series of unique equipment that will make your experience on gulet, a trip intensely lived moment by moment.This luxury yacht is ideal for charter and has been meticulously maintained from new. With a fully comprehensive specification and many luxurious extras, this vessel is very impressive throughout... - Specs: LOA:23 metres Beam:6 metres Draft:2 metres - MAN 340hp - Diesel Web id: 227 - Price: 800.000 € Tax Paid Carine Yachts Andrew Noble United Kingdom (+44) (01202) 901-721 Visit www.yachting.vg for full details - Web id: 227

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AFEP MARINE MANATEA 350 DI, 2004, 151.900 € Fréjus, PR, France AFEP MARINE MANATEA 350 DI, 2004, Provence Côte d'Azur France, 151.900 € Etat neuf livrable immédiatement T.E 0,60/2,10 construction très soigné. A VOIR - Specs: LOA:10 metres Beam:3 metres - VOLVO 900hp Diesel Web id: 715 - Price: 151.900 € Tax Paid

Nautic Avenue Nadine Regnier France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 715

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ALOA ALOA 43 PROTOTYPE, 1984, 63.000 € Fréjus, PR, France ALOA ALOA 43 PROTOTYPE, 1984, Provence Côte d'Azur France, 63.000 € Ketch de bonne facture, pret à accueillir tout amateur de croisière confortable. Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:11 metres Beam:4 metres Draft:2 metres - VETUS 900hp - Diesel Web id: 627 - Price: 63.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 627

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ALOA ALOA 27, 1979, 10.000 € Fréjus, PR, France ALOA ALOA 27, 1979, Provence Côte d'Azur France, 10.000 € Idéal petit budget. votre contact : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:7 metres Beam:2 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 596 - Price: 10.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 596

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BAVARIA 32, 2004, 61.000 € Frejus, PR, France BAVARIA 32, 2004, Frejus, Provence Côte d'Azur France, 61.000 € Bavaria 32 de propriétaire méticuleux . Version quille plomb . Modèle 2004 livré décembre 2003 - Specs: LOA:9 metres Beam:3 metres Draft:1 metres - VOLVO 19hp - Diesel Web id: 639 - Price: 61.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 639

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AMIETTE SLOOP NORVEGIEN, 1955, 9.990 € Fréjus, PR, France AMIETTE SLOOP NORVEGIEN, 1955, Provence Côte d'Azur France, 9.990 € Bateau de constuction solide , tout est d'origine , classique, pour connaisseur et amateur du bois . - Specs: LOA:6 metres Beam:2 metres - BERNARD 900hp - Diesel Web id: 592 - Price: 9.990 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 592

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BENETEAU FIRST 345 CENTENNIAL , 1984, 39.500 € Fréjus, PR, France BENETEAU FIRST 345 CENTENNIAL , 1984, Provence Côte d'Azur France, 39.500 € Bateau rapide,marin et confortable le First 345 à tout pour plaire. - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 619 - Price: 39.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 619

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BENETEAU FIRST 285, 1990, 32.000 € Fréjus, PR, France BENETEAU FIRST 285, 1990, Provence Côte d'Azur France, 32.000 € Valeur sûre de l'occasion, ce bateau vous raviera pendant vos croisières. Grace à un entretien permanent, ce bateau est pret au départ. Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:8 metres Beam:2 metres Draft:1 metres - VOLVO 900hp Diesel Web id: 604 - Price: 32.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 604

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BENETEAU OCEANIS 351, 1994, 69.000 € Fréjus, PR, France BENETEAU OCEANIS 351, 1994, Provence Côte d'Azur France, 69.000 € Version proprietaire , cabinet de toilette avec douche séparée , moteur 40CV,enrouleure de grand voile. premiere main excelent état. - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 615 - Price: 69.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 615

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BENETEAU OCEANIS 350, 1990, 47.000 € Fréjus, PR, France BENETEAU OCEANIS 350, 1990, Provence Côte d'Azur France, 47.000 € Bateau très polyvalent dont les qualités ne sont plus à prouver. Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 618 - Price: 47.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 618

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BENETEAU OCEANIS 411 CLIPPER, 1998, 89.900 € Fréjus, PR, France BENETEAU OCEANIS 411 CLIPPER, 1998, Provence Côte d'Azur France, 89.900 € L'oceanis 411 à rencontré un succes mérité. Un grand classique de la construction française. - Specs: LOA:12 metres Beam:3 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 631 - Price: 89.900 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 631

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BENETEAU OCEANIS 361, 1999, 69.000 € Fréjus, PR, France BENETEAU OCEANIS 361, 1999, Provence Côte d'Azur France, 69.000 € - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 620 - Price: 69.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 620

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CATALINA CATALINA 42 LUXE, 1993, 126.000 € Fréjus, PR, France CATALINA CATALINA 42 LUXE, 1993, Provence Côte d'Azur France, 126.000 € Un bateu de luxe pour la grande croisière. - Specs: LOA:12 metres Beam:4 metres - YANMAR 900hp - Diesel Web id: 632 - Price: 126.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 632

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BENETEAU OCEANIS 440, 1993, 92.000 € Fréjus, PR, France BENETEAU OCEANIS 440, 1993, Provence Côte d'Azur France, 92.000 € Bateau de croisière confortable avec des amménagements spacieux, entretenu très méticuleusement. Avec ses 6 à 8 couchages sans se géner, vous profiterez d'une vie à bord agréable. Amateurs de navigations plaisantes, venez le voir ! Votre contact : Yannick JAFFART (06 70 25 11 34) - Specs: LOA:13 metres Beam:4 metres Draft:1 metres - VOLVO 75hp - Diesel Web id: 635 - Price: 92.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 635

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CUSTOM CHALLENGER HORIZON, 1986, 9.900 € Fréjus, PR, France CUSTOM CHALLENGER HORIZON, 1986, Provence Côte d'Azur France, 9.900 € bateau vendu avec sa remorque double esssieux Area. - Specs: LOA:7 metres Beam:2 metres - YAMAHA 900hp - Diesel Web id: 594 - Price: 9.900 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 594

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CNSO SHELLFISH, 1965, 9.500 € Fréjus, PR, France CNSO SHELLFISH, 1965, Provence Côte d'Azur France, 9.500 € Bateau rénové en 2008 , moteur diesel volvo , largeur raisonnanble permettant de réduire le budget de place port. Vente d'une place à saint laurent du var 18000 € - Specs: LOA:8 metres Beam:2 metres - VOLVO 900hp - Diesel Web id: 605 - Price: 9.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 605

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CUSTOM PLAN JACQUES FAUROUX , 1988, 100.000 € Fréjus, PR, France CUSTOM PLAN JACQUES FAUROUX , 1988, Provence Côte d'Azur France, 100.000 € Bateau à déplacement léger avec une coque alu et un pont polyester. C'est un bateau idéal pour de la croisière rapide et confortable. Votre interlocucteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:13 metres Beam:4 metres Draft:2 metres VOLVO 75hp - Diesel Web id: 633 - Price: 100.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 633

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CUSTOM COQUILLIER RADE DE BREST, 1971, 180.000 € Fréjus, PR, France CUSTOM COQUILLIER RADE DE BREST, 1971, Provence Côte d'Azur France, 180.000 € Bateau de tradition en bois de type Coquillier Rade de Brest en excellent état construit, entretenu et bichonné par son propriétaire charpentier de marine à la retraite avec beaucoup des soins et d'amour. Avec ce bateau sans aucun travaux à prévoir, naviguez dans la grande tradition des bateaux anciens. - Specs: LOA:11 metres Beam:4 metres Draft:1 metres - RENAULT 900hp - Diesel Web id: 626 - Price: 180.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 626

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CUSTOM VATON 57, 1994, 399.000 € Fréjus, PR, France CUSTOM VATON 57, 1994, Provence Côte d'Azur France, 399.000 € Superbe unité entièrement renové en 2002, grosse révision moteur 2010 .Quille relevable 2.50-1.40 . Literie sur mesure Victoria . Prêt à partir - Specs: LOA:17 metres Beam:5 metres Draft:1 metres - YANMAR 55hp - Diesel Web id: 638 - Price: 399.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 638

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CUSTOM PROTOTYPE ALUMINIUM, 1979, 755.800 € Fréjus, PR, France CUSTOM PROTOTYPE ALUMINIUM, 1979, Provence Côte d'Azur France, 755.800 € Atypique, ex voilier de course au large transformé en bateau de charter. Aménagements soignés et nombreux. Amateur de grand voyages, ce bateau est pour vous ! - Specs: LOA:17 metres Beam:5 metres Draft:3 metres - PERKINS 55hp Diesel Web id: 698 - Price: 755.800 € Tax Paid

Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 698

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DEHLER DEHLER 44 SQ, 2008, 350.000 € Cannes, PR, France DEHLER DEHLER 44 SQ, 2008, Cannes, Provence Côte d'Azur France, 350.000 € Superbe bateau de course croisière soigneusement préparé , suivi à l'année par skipper . Prêt pour programme régate et croisière. Peinture d'origine préparé par les peintre de la société wally. Produit unique - Specs: LOA:13 metres Beam:3 metres - VOLVO 55hp - Diesel Web id: 691 - Price: 350.000 € Tax Paid

Nautic Avenue Cedric DIBIANCA France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 691

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DEHLER DEHLER 36 SQ, 2008, 159.000 € Fréjus, PR, France DEHLER DEHLER 36 SQ, 2008, Provence Côte d'Azur France, 159.000 € - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 622 - Price: 159.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 622

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DUFOUR Dufour 27, 1974, 10.000 € Fréjus, PR, France DUFOUR Dufour 27, 1974, Provence Côte d'Azur France, 10.000 € - Specs: LOA:8 metres Beam:2 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 602 - Price: 10.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 602

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DOMINIQUE PRESLE HALF- TONNER, 1971, 11.500 € Fréjus, PR, France DOMINIQUE PRESLE HALF- TONNER, 1971, Provence Côte d'Azur France, 11.500 € Bateau pour amateur du bois , construction solide - Specs: LOA:9 metres Beam:2 metres Draft:1 metres - VETUS 900hp - Diesel Web id: 611 - Price: 11.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 611

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DUFOUR DUFOUR 36, 2003, 59.000 € Fréjus, PR, France DUFOUR DUFOUR 36, 2003, Provence Côte d'Azur France, 59.000 € - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 659 - Price: 59.000 € Tax Paid

Nautic Avenue Patrick Baert France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 659

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DUFOUR DUFOUR 31, 1978, 23.500 € Fréjus, PR, France DUFOUR DUFOUR 31, 1978, Provence Côte d'Azur France, 23.500 € Bateau bien équipé et bien entretenu avec son guindeau électrique, son pilote automatique ses petits sièges de balcon arrière. Possibilité de place de port à la location. - Specs: LOA:9 metres Beam:3 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 612 - Price: 23.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 612

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DUFOUR DUFOUR ARPEGE, 1968, 29.900 € Fréjus, PR, France DUFOUR DUFOUR ARPEGE, 1968, Provence Côte d'Azur France, 29.900 € Bateau de charme entièrement refait en 2009 (voiles, gréement, électronique,..). Bonne opportunité a voir . Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:9 metres Beam:3 metres Draft:1 metres - VETUS 900hp - Diesel Web id: 609 - Price: 29.900 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 609

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DUFOUR DUFOUR 36, 1987, 41.900 € Fréjus, PR, France DUFOUR DUFOUR 36, 1987, Provence Côte d'Azur France, 41.900 € Construction robuste pour la croisière ou le voyage, remotorisé - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - LOMBARDINI 900hp - Diesel Web id: 616 - Price: 41.900 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 616

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GIBERT MARINE GIB SEA 31 DL, 1981, 26.000 € Fréjus, PR, France GIBERT MARINE GIB SEA 31 DL, 1981, Provence Côte d'Azur France, 26.000 € - Specs: LOA:9 metres Beam:3 metres Draft:2 metres - YANMAR 900hp - Diesel Web id: 613 - Price: 26.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 613

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DUFOUR DUFOUR SAFARI, 1971, 10.500 € Fréjus, PR, France DUFOUR DUFOUR SAFARI, 1971, Provence Côte d'Azur France, 10.500 € Ideal comme premier bateau . - Specs: LOA:8 metres Beam:2 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 600 - Price: 10.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 600

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HANSE HANSE 342, 2007, 83.500 € Fréjus, PR, France HANSE HANSE 342, 2007, Provence Côte d'Azur France, 83.500 € BATEAU RECENT, FONCTIONNEL, EQUIPE HAUTURIER ET PRET AU DEPART IMMEDIAT. BATEAU VENDU AVEC OU SANS PLACE DE PORT - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 617 - Price: 83.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 617

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GIBERT MARINE GIB SEA 442 MASTER, 1988, 89.000 € Fréjus, PR, France GIBERT MARINE GIB SEA 442 MASTER, 1988, Provence Côte d'Azur France, 89.000 € Belle cabine avant propriétaire, rangements importants grâce à sa soute avant et ses nombreux coffres et équipets ainsi que ses volumes d'eau et de carburant exceptionnel en font un excellent croiseur confortable. Bateau de propriétaire première main. - Specs: LOA:13 metres Beam:4 metres Draft:1 metres - PERKINS 75hp - Diesel Web id: 634 - Price: 89.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 634

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HANSE HANSE461, 2005, 211.900 € Fréjus, PR, France HANSE HANSE461, 2005, France, 211.900 € - Specs: LOA:14 metres Beam:4 metres Draft:1 metres - YANMAR 75hp - Diesel Web id: 709 - Price: 211.900 € Tax Paid

Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 709

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HANSE Hanse 400 E, 2006, 159.000 € Fréjus, PR, France HANSE Hanse 400 E, 2006, Provence Côte d'Azur France, 159.000 € Bateau immatriculé fin 2006 mis à l'eau et utilisé à partir du printemps 2007 . Nombreuses améliorations techniques( Guindeau plus puissant et ancre mieux dimentionnée, 3ème bande ris ,parc batterie supplémentaire...) Coque epoxy - Specs: LOA:11 metres Beam:4 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 628 - Price: 159.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 628

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HUNTER MARINE HUNTER 31, 2006, 64.900 € Fréjus, PR, France HUNTER MARINE HUNTER 31, 2006, Provence Côte d'Azur France, 64.900 € Hunter 31 de propriétaire en excellent état. Le hunter 31 bénéficie de beaux volumes avec un grande cabine arrière. L'arceau protège le cockpit de la bome et apporte un règlage facile de la grand voile . Le hunter 31 avec ses sièges de balcons arrières offre un confort supplémentaire que l'on retrouve pas sur les bateaux des autres marques. La manoeuvre est très facile grace à un génois à faible recouvrement des winchs au niveau de la barre à roue et la commande moteur à hauteur d'homme. Le Hunter 31 bénéficie de la qualité de construction de la gamme hunter avec une résine isophtalique une protection kevlar et des renforts balsa . - Specs: LOA:9 metres Beam:3 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 610 - Price: 64.900 € Tax Paid Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 610

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HUNTER MARINE 356, 2002, 78.000 € Sainr Raphaël, PR, France HUNTER MARINE 356, 2002, Sainr Raphaël, Provence Côte d'Azur France, 78.000 € Bateau de propriétaire très soigné . Le Hunter 356 est un bateau solidement construit tant au niveau de la coque qui est renforcée d'une peau kevlar et possède un gel coat isophtalique. Son grand arceau permet d'avoir un cockpit complètement isolé des riques de la bome et reprend un grand bimini en deux partie. Les sièges du balcon arrière participe au confort de la croisière. - Specs: LOA:10 metres Beam:3 metres Draft:1 metres - YANMAR 27hp - Diesel Web id: 642 - Price: 78.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 642

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JEANNEAU FANTASIA, 1991, 17.500 € Fréjus, PR, France JEANNEAU FANTASIA, 1991, Provence Côte d'Azur France, 17.500 € Un grand classique qui a toujours autant de succès avec sa grande cabine arrière et son espace de vie agréable - Specs: LOA:7 metres Beam:2 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 599 - Price: 17.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 599

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JEANNEAU ARCADIA, 1985, 28.500 € Fréjus, PR, France JEANNEAU ARCADIA, 1985, Provence Côte d'Azur France, 28.500 € - Specs: LOA:8 metres Beam:3 metres Draft:1 metres - YANMAR 16hp - Diesel Web id: 707 - Price: 28.500 € Tax Paid

Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 707

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JEANNEAU SUN LEGENDE 41, 1987, 55.900 € Fréjus, PR, France JEANNEAU SUN LEGENDE 41, 1987, Provence Côte d'Azur France, 55.900 € Réputé pour ses qualités marines , cette unité est parfaitement entretenu et prête à prendre la mer. Pour plus de renseignements contactez Eric CHAPPUIS au : 06.08.70.74.14 - Specs: LOA:12 metres Beam:3 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 630 - Price: 55.900 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 630

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JEANNEAU RUSH, 1980, 19.800 € ALPES MARITIMES, PR, France JEANNEAU RUSH, 1980, ALPES MARITIMES, Provence Côte d'Azur France, 19.800 € - Specs: LOA:8 metres Beam:2 metres Draft:1 metres - RENAULT 16hp - Diesel Web id: 712 - Price: 19.800 € Tax Paid

Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 712

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JEANNEAU SUN ODYSSEY 43 DS, 2000, 168.000 € Fréjus, PR, France JEANNEAU SUN ODYSSEY 43 DS, 2000, Provence Côte d'Azur France, 168.000 € BATEAU DE VOYAGE ENTIEREMENT EQUIPE INITIALEMENT PREVU POUR DEPART IMMINENT DU PROPRIETAIRE. BEAUCOUP D'ASTUCES ET OPTIONS DE CONFORT INSTALLEES. - Specs: LOA:13 metres Beam:4 metres Draft:2 metres - YANMAR 75hp Diesel Web id: 636 - Price: 168.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 636

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JEANNEAU SUN ODYSSEY 36, 1993, 60.000 € ALPES MARITIMES, PR, France JEANNEAU SUN ODYSSEY 36, 1993, ALPES MARITIMES, Provence Côte d'Azur France, 60.000 € - Specs: LOA:10 metres Beam:3 metres Draft:2 metres - N/A 27hp - Diesel Web id: 711 - Price: 60.000 € Tax Paid

Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 711

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KELT KELT 7.60, 1980, 14.500 € Fréjus, PR, France KELT KELT 7.60, 1980, Provence Côte d'Azur France, 14.500 € Rénovation totale 2009 vaigrage,remplacement hublots, drisses ,bandes anti UV sur génois, Lazy bag, Chargeur et prise de quai, Bosse de ris - Specs: LOA:7 metres Beam:2 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 598 - Price: 14.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 598

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JEANNEAU SUN ODYSSEY 44DL, 1992, 105.000 € FREJUS, PR, France JEANNEAU SUN ODYSSEY 44DL, 1992, FREJUS, Provence Côte d'Azur France, 105.000 € - Specs: LOA:13 metres Beam:4 metres Draft:2 metres - YANMAR 55hp - Diesel Web id: 706 - Price: 105.000 € Tax Paid

Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 706

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VAN DE STADT PLAN VAN DE STADT acier, 1981, 65.500 € Fréjus, PR, France VAN DE STADT PLAN VAN DE STADT acier, 1981, Provence Côte d'Azur France, 65.500 € Bateau de voyage en acier refait récemment au niveau coque, moteur et grément dormant. Bel aménagement intèrieur. Carré transformable. Amateurs de voyages, PROFITEZ EN ! Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 Specs: LOA:11 metres Beam:3 metres Draft:1 metres - JOHNSON 900hp - Diesel Web id: 623 - Price: 65.500 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 623

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VAN DE STADT Etap 28, 1980, 12.900 € Fréjus, PR, France VAN DE STADT Etap 28, 1980, Provence Côte d'Azur France, 12.900 € STOP AFFAIRE. Qualité de construction Etap et moteur volvo de 18 Cv de 2004 font de ce bateau une excellente opportunité. - Specs: LOA:8 metres Beam:2 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 603 - Price: 12.900 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 603

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WAUQUIEZ WAUQUIEZ ELIZABETHAN 29, 1969, 12.000 € Fréjus, PR, France WAUQUIEZ WAUQUIEZ ELIZABETHAN 29, 1969, Provence Côte d'Azur France, 12.000 € Bateau en état irreprochable , vendu avec ou sans place de 8 x 2.80 m - Specs: LOA:8 metres Beam:2 metres - VOLVO 900hp - Diesel Web id: 607 - Price: 12.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 607

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WAUQUIEZ CENTURION 40, 1987, 88.000 € Fréjus, PR, France WAUQUIEZ CENTURION 40, 1987, Provence Côte d'Azur France, 88.000 € Bateau agréable et confortable, pour belles croisières ou voyage au long cours. Unité bien entretenu par son propriétaire. Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:12 metres Beam:4 metres Draft:1 metres - VOLVO 900hp - Diesel Web id: 629 - Price: 88.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 629

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WRIGHTON YACHTS BILOUP 89, 2002, 39.000 € Fréjus, PR, France WRIGHTON YACHTS BILOUP 89, 2002, Provence Côte d'Azur France, 39.000 € Voilier bi-quille très marin bénéficiant d'espace de vie important pour un bateau de 9m. Avec une hauteur sous barreau de plus de 1,80 m, le carré devient un lieu aussi convivial que confortable. A vous les belles croisières confortables ! Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 - Specs: LOA:8 metres Beam:3 metres Draft:1 metres - YANMAR 900hp - Diesel Web id: 608 - Price: 39.000 € Tax Paid

Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 608

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Yachting.vg

YACHT CHARTER JANUARY 2012 Chartering a yacht is one of life’s memorable pleasures. Few vacation holidays can match the satisfying rewards of a private personal retreat in luxurious surroundings while cruising from one spectacular destination to the next.

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Y

achting.vg is your source for crewed luxury yachts power or sail, from modest to majestic, encompassing all major destinations and many other areas well off the beaten path. Our professional and independent guidance comes at no cost to you. There is no better way to experience an unsurpassed taste of freedom, elegance and style than on a luxury yacht. Crewed luxury yacht charters may cost no more than an exclusive hotel or cruise on a ship, however unlike a cruise ship or hotel you have ultimate privacy, control and freedom. You and your friends will be the only guests aboard the luxury yacht and the only ones the crew need attend. The service is professional, personalized and friendly. Exquisite cuisine is prepared, to your liking, by your own personal chef and you can dine whenever and wherever you like. Join the growing numbers who sail in absolute luxury on their vacation, when and where they command. A yacht charter offers all the benefits and facilities of a floating villa enabling you to explore a variety of exciting destinations amidst luxury, comfort and privacy. As a guest on a charter yacht you’re able to customise every aspect of your yachting vacation making it a true seven-star experience. Whether you prefer the traditional elegance of a classic sailing yacht or the most modern of high-performance motor yachts; our portfolio covers the full spectrum. Chartering allows you the indulgence of only unpacking your bags once yet visiting a different port of call every day.


Yachting.vg

Caribbeans Caribbean yacht charters are available aboard virtually every size and style of yacht. The region is the second-largest for luxury yacht charter in the world, after the combined Eastern Mediterranean and Western Mediterranean. Primary Caribbean yacht charter regions include the U.S. and British Virgin Islands, the Leeward Islands of the northern Caribbean, and the Windward Islands of the Southern Caribbean. The Virgin Islands are home to countless sailing catamarans, which are stable, roomy yachts often favored for comfortable family cruising by first-time Caribbean yacht charter clients. Each of the islands in the Virgins is fairly close to the next, which also appeals to first-time charterers who

Windward Islands The Windwards begin at Dominica and continue south through Martinique, St. Lucia, St. Vincent and the Grenadines, and Grenada. They are less developed than the Leewards, with fewer high-rise hotels and longer stretches of open water between islands. Some Windward locales, such as the Tobago Cays, are preserved just as nature created them with aquamarine waters, white sand beaches, colorful reefs, and enchanting sea turtles. Many Windwards charters begin at St. Lucia or St. Vincent and continue one way to Grenada, at a leisurely 10- to 14-day pace that allows for relaxation in multiple harbors.

Leeward Islands want easy, short days of sailing. Itineraries may begin in either the U.S. or British sides of the archipelago, with flights available into and out of the international airports on St. Thomas and Tortola. The Leewards include islands such as Sint Maarten and St. Barth’s, whose marinas are the winter home of many of the largest luxury yachts available for charter. The New Year’s Eve motoryacht hop in St. Barth’s Gustavia Harbour is legendary, as is each April’s Sailing Week on Antigua, where there are many options for world-class regatta charters. Round-trip itineraries from a single island are possible, as are one-way charters that allow you to see more of the Leewards chain during your Caribbean yacht charter.

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LAUREN L

2002 - BRITISH VIRGIN ISLANDS Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

LAUREN L at 90 metres (296 feet) is one of the world’s largest yachts available for charter. Built in Germany to the highest standards of both safety and comfort,she recently completed a major refit in Greece by Alpha Marine Ltd.

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MOONLIGHT II

2005 - WESTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

MOONLIGHT II is one of the world’s most impressive charter yachts. Built to SOLAS safety specifications, she has a steel hull and superstructure with aluminium deckhouses.

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ANDREAS L

2008 - WESTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

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BLIND DATE

2009 - WESTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Launched in October 2009, the 161’ semi-displacement yacht BLIND DATE was custom-built to the exacting requirements of an experienced yacht owner. The spacious deck areas and elegant interior were designed for total relaxation and escape; you know you’re on vacation the minute you step on board. At the same time, the latest in communications systems ensure that you are never out of touch with the outside world unless you choose to be.

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360 ISA

2003 - EASTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Thanks to her recognizable double staircase, MY 360° offers one of the most stylish and incredible designs in the Yachting Industry. This 48 meter (155 foot) luxury yacht was produced at Isa (International Shipyards Ancona) in 2003 and totally refitted in 2010 and 2011. Superyacht 360° is a beautiful yacht that is able to sleep a total of 10 guests on board and has 9 crew lead by Captain Pierre Makdessi.

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PURE ONE

2008 - EASTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Strong, sleek lines disguise opulent interiors onboard PURE ONE, a deep V hull 46 metre Leopard with a fullyequipped media room, a very large, light saloon and sunbeds forward, on the flybridge and aft. The cabins are sumptuous and spacious with all the latest technology you would expect on a yacht of this size. Guests can choose from an extensive library of over 500 films and Satellite TV as well as WIFI internet

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AUSPICIOUS LEOPARD 2009 - WESTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

MY Auspicious is one of the largest open superyachts in the World! She is cruising in Thailand and Hong Kong in winter 2012 which is a unique opportunity to discover this part of the world on a fast and luxurious yacht.

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AXANTHA II

2011 - EASTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Designed by the Naval Architect Vripack, Axantha II is by her shape and her profile thought for faraway destination. Her hull and superstructures made of aluminium, give her a moderate displacement which, combined with reasonably sized engine, allow her to reach a speed of 14.8 knots. A consumption of only 93.5 litres to 11.3 knots, allows for 7900 miles autonomy, perfect for ocean voyage.

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SIERRA ROMEO

2007 - WESTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Sierra romeo (ex panther) is a 2007 mondomarine 40m luxury mediterranean motor yacht with 6 cabins. Refit winter 2009/10: included a full external repaint, installation a of sundeck lounging area, new deck furniture, a cosmetic refit of main saloon, sky lounge and all new soft furnishings throughout. Sierra romeo now sports a sleek grey hull and an ultra stylish and luxurious boutique-chic interior!

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JUNIE II

2002 - NICE FRANCE Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

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LAURA I

2008 - WESTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Large azimut flybridges. The 105 is a two and half deck megayacht over 32.808 yards long, with a sleek, exuberant design and luxury interiors. Neoyachting is very pleased to introduce you to our brand new azimut 105. Delivered in may 2008, her prime location in genoa will allow you to discover the best of italy and the french riviera: portofino and the liguria coast, corsica and sardinia, st tropez, monaco and the french riviera.

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DUKE 103

2010 - EASTERN MEDITERRANEAN Neoyachting - 14 Quai Papacino ,Nice, Provence Côte d’Azur - France Phone: France (+33) (6) 16110577 - www.neoyachting.com

Azimut has now set important new standards in the design of open boats with its 103sl, a prestigious sports yacht where the focus is on freedom. You can enjoy the lounge and cockpit as one single large open space. There is also freedom to enjoy the stunning beauty of the latest styling with the reliability and performance created from the best azimut innovation and technological research.

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BOOT DÜSSELDORF 2012 PICKS UP SPEED Boot Düsseldorf is picking up speed. To the tune of 1,600 exhibitors from over 50 countries will be presenting their innovations for the coming season in 17 Düsseldorf exhibition halls from 21 to 29 January 2012 – from fishing rods right through to luxurious large yachts.

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tand space is in great demand and the number of exhibitors is likely to exceed last year’s figures. Assessing the situation Goetz-Ulf Jungmichel, Director of boot Düsseldorf, said: “The international yachting and watersports industry places great trust in boot as the central, European marketplace for the industry – not least due to the differing pace of growth on European markets. In Germany and Northern Europe the economic recovery after the years of crisis is most noticeable. International exhibitors want to capitalise on this.” International and unrivalled for boats and yachts Messe Düsseldorf expects some 650 foreign participations at boot 2012. This means more than one in three exhibitors will come from abroad. The biggest exhibiting nation will be the Netherlands with 150 shipyards, fitters and service providers, followed by Italy (60), France (50), Austria (35) and the United Kingdom with 30 participations. Boats and yachts will also be in the limelight at boot Düsseldorf in 2012. An unrivalled international array of boats with 1,700 types of all sizes spreads over eleven exhibition halls. Multi-hull sailing sees increased popularity: boot Düsseldorf is a must for yachtsmen! Halls 16 and 17 await them with a top-notch range of sailing boats and yachts presented by 150 exhibitors. Particularly positive is the trend in the small yet refined, special segment of catamarans and trimarans which were given their own separate, dedicated platform in Hall 15 last year. The concept went down so well that many exhibitors have decided to extend their presentations at boot 2012, i.e. they now wish to bring their boats rather than information stands to Düsseldorf. 15 suppliers in Hall 15 will be covering all aspects of the popular multihull sailing. “Big Five” benefit from architectural upgrade of exhibition hall 4: The

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demand for exhibition space for sports boats and power boats up to 60 feet long is at the previous year’s level. 250 shipyards, dealers and importers are guaranteed to present a representative overview of power boating in a total of six exhibition halls. Clearly increasing in appeal is Exhibition Hall 4 as the centre of the “Big Five” in power-boat building: Bavaria, Bénéteau, Jeanneau, Galeon and Nimbus. This hall was extensively refurbished in 2011 and fitted with new entrance concourses that not only make for a bright, friendly atmosphere but also improve visitor guidance and, hence, create more movement in the hall. A presentation of Dutch steelhull yachts comes care of “Holland Boats & Yachts” in Hall 5. Comfortable and luxurious yachts showcased indoors will also remain a hallmark of boot Düsseldorf in 2012! Hall 6 awaits visitors with around 40 large yachts as well as highend boats and tender boats. Up to 30 yachts will be travelling

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Comfortable and luxurious yachts showcased indoors

Blue Motion Lounge some are looking for better value-for-money options for participating at boot. Messe Düsseldorf has responded to this request and offered the affected exhibitors the option of image stands. As a complement computer-aided applications such as so-called augmented reality are to be used to enhance such exhibits as yacht scale-models or images with virtual yacht animations via smartphone cameras or webcams. “Blue Motion Lounge” in Hall 6: For high-calibre customers in this sector the “Blue Motion Lounge” in Hall 6 will be revived. This business and shopping area combines excellent catering with comfortable rooms for meetings and negotiations with customers as well as exclusive boutiques for browsing to visitors. There is a separate entrance area for VIPs. Superyacht Show in Hall 7a: Still extremely well received is Düsseldorf’s Superyacht Show in Hall 7a boasting over 100 international participations. Here plans and scale models of yacht projects and the associated services are presented at information stands including such joint participations as Deutsche Yachten, Superyacht France and Holland Yachting Group.

The who’s who of the world’s luxury yachts

Düsseldorf : January 21-29th 2012

to Düsseldorf by waterway where they will make a “shore excursion” to boot with the help of “Big Willi”, the lift, and heavy towing equipment. The who’s who of the world’s luxury yachts: Be it Fairline, Ferretti, San Lorenzo, Princess or Riva: the who’s who of the world’s luxury yachts will be represented in Hall 6. However, what is equally apparent here is that no sustainable recovery for yachts beyond 60 feet is in sight as yet. They are not available in precrisis quantities as exhibits. Specifically, Italian shipyards, who dominate this market, are still “navigating in troubled economic waters” and

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LONDON BOAT SHOW P

owerboats and Ribs: In every shape and guise from a something the size of a small shed - all the way up to something that’s as big as a house! There are boats of every size and shape to suit you. Visitors to the Show will be impressed by the choice of boats – from river cruisers to super yachts, ski boats to inflatable tenders you will find a boat to suit your needs and budget. f you are simply looking for advice, many of the exhibitors are members of the Leisure Boat Builders Association (LBBA) the association that has members as diverse as Princess & Sunseeker, manufacturers of motor yachts, to Oyster Yachts, Rib-x and Southerly. Used power boats can be found on the Used Boats Marina - to access it simply go into the South Hall (where all the boats are) and follow the signage. Many of the used boats on display are being brokered by members of the Boat Retailers & Brokers Association who provide great info on how to purchase a boat. The Show is also the home to services that support power boaters – training schools, insurance, berthing, engine and electronics manufacturers are all under one roof at Excel. The LBBA & BRAB is an association of the British Marine Federation (BMF) the trade association for the leisure, small commercial and super yacht industries.

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Excel Centre - Royal Docks Glorious boats... and lots of them!: This is the place to indulge your passion or simply find out what it takes to start. With owners and experts on hand to talk to and help you and sailing boats and yachts both on and off the water. You can even get in a boat and sail on the massive watersports action pool. In addition to the many sailing boats of all shapes and sizes there is a packed diary at the Show for sailors. Whether you are a cruising sailor, a racing sailor, or looking to take up sailing of any form there will be a whole host of great events for you at the 2012 Tullett Prebon London Boat Show. The renowned London Boat Show is London’s biggest and most popular boating experience. The Tullett Prebon London International Boat Show, returns to ExCeL London in January 2012, once again bringing a wide range of great boat attractions and regular boating favourites to the capital. The Boat Show is an unmissable day out, for the individual enthusiast, serious buyer, industry trades people and also the family, where everything to do with activity on, in and under the water is there to be discovered and enjoyed. ExCel London is the perfect venue for the

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London Boat Show as you have the opportunity to not only see the boats close up in the exhibition halls but also see them in action on the water. Imagine spending the afternoon strolling around the deck of a super cruiser! If you can’t already afford to buy one then maybe the lottery will help you along!

January 6th-15th 2012 The annual London Boat Show is one of the largest and most exciting boat shows in the world.It takes place at the distinctive ExCel Centre, located right by the Royal Docks, very close to the Thames. There is a historic background, as the location was once part of the London Docklands.


LEOPARD 27 - 2000 1.150.000 € - FRÉJUS, FRANCE

Nautic Avenue - Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 www.nautic-avenue.com


Yacht Brokerage Solution

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The mobile access is becoming more and more the first mode of access to information and content. We could not ignore this fact in the roadmap and development strategy of our solutions.�

360 architecture to reach your clients everywhere

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he Yacht Brokerage Solutions for joomla was designed to answer the needs of yacht brokerage or dealership companies. It provides extensive features not found in the competition. The Yacht Brokerage solution includes lead request management to store all yacht requests. As well different request forms for financing, insurance, storage, transport, survey store all requests in tables accesssible through maintenance screens in the administration panel. The Yacht Brokerage solution is in-

tegrated with 15 social networks through APIs and generates high quality yacht PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.


“““ Scheduled for the end of the year 2011, Our yachting solutions will include an iphone app and an ipad app in order to reach your potential clients wherever they are.”

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xtensive and powerful features are included in the Yacht Brokerage solution for joomla: Detailed yacht listings maintenance screens, High quality PDFs generation, Social networks posting, RSS and XML feeds syndication, Web Services synchronization, CRM area. The Yacht Brokerage solution allows a yacht broker/dealer company to manage and promote online an inventory of new and used boats. The Yacht Brokerage solution already includes custom templates for motor yachts and sailboats. The Yacht Brokerage solution allows to present professionally the inventory while giving a very quick ad easy management interface to the brokers and dealers. A lead management area gives the opportunity to brokers to manage quickly the

During the summer 2011, we will be prototyping the iphone and ipad apps, The development will be conducted during the last quarter of 2011 with a scheduled release date of december 2011.”

requests while keeping an history. Administration: Front-End and Back end administration. Allows multiple brokers managing their listings in the front end.

Listings Management Pre-loaded templates for Sailboats, Power Yachts. Fields and tabs can be published or unpublished from the backend. Flexible layout.

ThE appS will close the circle of our 360 architecture where you will be able to reach your potential clients through all available channels: oNLINE,oFFLINE,MOBILE.”

Broker Contacts Brokers, Brokerage companies have an extended set of fields in order to enter all their contact information. Offices location and contacts management is included for brokerage companies with several locations.

Lead Management

Over 110 validations pre-loaded: yacht make , engine make, electronic, electrical.... offering a turnkey solution.

Different Online forms allow site visitors to request more information, a yacht visit, financing... All the requests are saved in tables. email notifications are sent to brokers and broker can process the request accordingly.

Sales Cycle

Forms Builder

Built-in Sales cycle allowing to categorizes the yachts : for sale/ contract pending/sold. Sales cycle steps can be modifiedbased on the company’s process.

All Online forms are linked to a data dictionary allowing to add or change fields for a specific forms.

Validations Tables

Bulk Images Upload Images are uploaded through a


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flash utility allowing for the bulk upload and resizing of the listing images without timeout.

Social Media Marketing Powerful and integrated APIs: Powerful & Integrated Syndication Services: Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 40 web sites (and growing) targeting the yachting and luxury markets. The Yacht Brokerage Solution is integrated through APIs with several social networks in order to maximize the exposure of the listings. A manual scheduler is accessible through the control panel maintenance screen in order to post manually to social network. However the recomended way is to use the application cronjob scripts in order to schedule automatic postings at regular intervals. This outstanding integration allows a brokerage company to update automatically major social networks as soon as an update is made to a yacht listing. It brings constant updates to social networks accounts making them live and alwaqys brigning new content or images. Your social networks ac-

counts will appear constantly maintained and will help to turn visitors into followers or fans extending once again the visibility of your yacht listings. If your brokers had to manually update 15 social networks, they will spend a considerable amount of time to do a repetitive work. Current integrations with Social networks APIs are: Facebook, Twitter, Scribd, Issuu, Slideshare, Flickr, Docstoc, Flickr, Picasa, Youtube. Automatic XML Feed Generation is integrated with: Olx, Vast, Oodle.

Magazines Publishing The Yacht Brokerage solution for joomla generates high quality PDF magazines. All PDF magazine listings include a qrcode generated in order to offer a quick access to the listing from mobile phones. Companies using the Yacht Brokerage solution can now present high quality corporate magazines to clients and prospects. We can generate every month a monthly corporate magazine with current listings. We can create custom design for the magazines matching the company’s graphic chart for an additional cost.

00 High quality PDF Generation Automatic yachting XML Feed Generation is integrated with: The Yacht Market, Boat 24, Boatshop 24, Boats and outboards, Boards & Outboards, Jameslist... It uses the openmarine xml standard. (www.openmarine.org)

The Yacht Brokerage solution for joomla generates high quality magazines. Magazines are generated by our platform as a special service to clients using our yachting solution. The integration with social networks is


Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a” done through the Social Media Posting Scheduler. It allows to upload automatically the PDF magazines to scribd.com, docstoc. com, issuu.com, slideshare.net, box.net. The Social Media Posting Scheduler is accessed through a maintenance screen. (useful when you make frequent changes and need a revised copy immediately), or the tasks scheduled can be run at regular intervals through an automated task (cronjob). A monthly magazine (electronic or printede version) allows to establish your brand by providing to potential clients a document they can read offline with all your listings and contacts.

00 Adobe inDesign Workflow integration We are able to generate monthly magazines in Adobe Indesign through the gen-

eration of an xml file compatible with the Indesign workflow. This integration provides the best solution to create and generate a magazine including articles and current yacht listings. It allows brokerage companies to provide on a regualr basis news and events as well as the current yachts available for sale. PDF magazines generated can be accessed through an online viewer directly on a client’s website. And at the same time, it is posted in all the online documents sites maximizing the visibility and exposure. By distributing electronic versions in PDF format, you decrease dramatically production and printing costs while giving to potential customers a format suitable to read offline. We generate several magazines in our standard foramt every month in order to maximize the exposure. We can as well design a specific format for customers who want to create their own corporate magazine while including all the yachts currently for sale.


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Latitude 26 media agency

London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact sales@latitude26.ch


yacht brokerage The Yacht Brokerage Solution for joomla was designed to answer the needs of yacht brokerage or dealership companies. It provides extensive features not found in the competition. The Yacht Brokerage solution includes lead request management to store all yacht requests. As well different request forms for financing, insurance, storage, transport, survey store all requests in tables accesssible through maintenance screens in the administration panel. The Yacht Brokerage solution is integrated with 15 social networks through APIs and generates high quality yacht PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.

brokerage - dealerships - social networks - Syndication - magazines - brochures - marketing


Yachting.vg

Latitude 26 media agency

London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact sales@latitude26.ch


yacht Charter The Yacht charter reservation Solutions for joomla was designed to answer the needs of yacht charter companies. It provides extensive features not found in the competition. The Yacht Charter Reservation solution includes reservation requests and quotes management as well as online availability calendars. Also present, info request and reservation forms store all requests in tables accesssible through maintenance screens in the administration panel. The Yacht Charter Reservation solution is integrated with 15 social networks through APIs and generates high quality yacht PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.

charter - social networks - Syndication - magazines - brochures - marketing


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Miami Beach

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Miami Beach prepares for the Yacht & Brokerage Show. The Yacht & Brokerage Show in Miami Beach, Miami’s premier in-water boat show, is set to make a splash along Collins Avenue from February 16-20, 2012, presenting yachts and superyachts from the world’s most extraordinary custom boat builders. The show is free and open to the public. New and exciting show developments are in the works, including the show’s new smartphone app, MyBoatShow. Officially launched in October 2011 at the Fort Lauderdale International Boat Show® with tremendous success, the free app, available on iPhone and Android platforms, is designed to help navigate the show’s docks, land areas and tents. Attendees will be able to access show maps and search for exhibitors, manufacturers, product categories and boats by specifications and size. The app, which will be available for all boat shows produced by Show Management , also provides the show schedule, seminar information, show transportation schedules and maps, food and drink locations, restroom locations and emergency services.

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lso new to this year’s Yacht & Brokerage Show in Miami Beach is TrawlerPort, a true show within a show. Located at the north end of the show, TrawlerPort will offer an impressive display of long-range cruisers called Trawlers. Trawlers are offered in lengths ranging from 35 to 90 feet and are built for long-term cruising of regional and worldwide destinations.




designers predict that upwind speeds in excess of 14 knots from 20 knots of breeze, at no more than 8° heeling angle, will be achievable. The basis for the design is Barracuda’s proven concept of large, multiple windows in the hull, superstructure, accommodation areas and main saloon – witnessed so successfully onboard the 32m Akalam, which launched in the spring of 2011. The most important rooms in the boat, therefore, will benefit from an unparalleled ‘sensory’ experience with amazing vistas of the outside world and plenty of natural light engulfing the inside. In a break from tradition, aspects of the yacht’s General Arrangement see a number of changes.

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Ron Holland  Ron Holland-designed superyacht Kestrel 106

launched in Turkey. The yacht is a delightful fastcruising yacht, that offers accommodation for up to 10 guests in a full beam master cabin, a large double VIP cabin and two further cabins with additional pullman berths.

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Barracuda Yacht Design unveils 52 metre superyacht sites. The

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Sunseeker

The first of a distinctive new generation combining the very latest in innovation and technology, the new 28 Metre Yacht will make its world debut at the 2012 Tullett Prebon London Boat Show (6th-15th January). The world launch will take place on Friday 6th January at 11.30am on press day. This new design launches the next generation of the ‘Sunseeker’ Yacht look. The element most captivating is the remarkable extent of main deck glazing. Unusually full height and pillarless, the glazing flows continuously down the sides and around the rear of the saloon, merging with the aft patio doors. This new wrap around glazing gives the main deck accommodation a unique uninterrupted floor to ceiling panoramic view and an extraordinarily bright interior, bringing the outside in.

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ust as this increases usability of the saloon throughout the day, particularly with the option of side doors and bulwark balcony, other external social areas on the foredeck and flybridge have been innovated with new sunpad and group seating formats. The expansive foredeck has given rise to a completely new seating and sunpad layout with a centre companionway providing increased social areas. The large carbon fibre hard topped flybridge deck offers unrivalled room for enjoyment with a comparable increase in available space resulting in an area that can be tailored to suit every client’s needs. From spa tubs to extended sunpads, this area will have endless entertaining layouts to enjoy true al fresco dining.

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Electra

Chinese superyacht builder IAG launches the Electra 100’. The IAG Yachts shipyard, based in Zhuhai (China) has launched its second yacht to date. The IAG 100’, the first of the Electra series, is now performing the sea trials and will be delivered shortly to the client, nevertheless, this yacht still stays in China area and will be presented in the following boat shows locally. The Electra 100’ measures 30 metres and with a beam of 6.5m, is powered by two MTU M93 main engines that provide a maximum speed of 27knots as well as economical cruising to a range of 2,000 nautical miles at 10 knots. She also boasts a shallow 4 foot draft and an optimal seaworthy ocean traveling hull form suitable for the most challenging conditions.

HORIZON LAUNCHES SUPERYACHT MUSES FOR CHINESE CLIENT Horizon has announced the launch of the RP 120 Muses, the second superyacht above 100ft that Horizon has sold to China this year. Featuring an exterior design by the American yacht designer JC Espinosa, the brand-new RP120 Muses is the third yacht in the 120 series. The superyacht has DNV certifications for both structural safety and stability, and her low resistance hull is designed to optimise performance when underway.

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FAIRLINE yacht club

www.fairline-yachtclub.com

Yacht Brokerage Yacht Charter


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n social media, generating prospects usually means driving traffic to a website where you can collect lead information.

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One of the reason every company should have a blog is because it adds text to the company website that attracts search engine traffic. Also, your blog can build a subscriber list of people who read the content regularly. Companies use blogs to have conversations with potential clients or customers and build credibility within the industry.

Tips to find Prospects

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Facebook has a wide array of options for companies, including, groups, fan pages, applications, and Facebook Connect. Facebook fan pages are similar to groups, except they are usually named after the company. With fan pages, your company can import blog posts, videos, and fans are able to leave messages on the wall. One special feature of fan pages is that people who are fans can recommend the fan page to their entire friend list at once. This is unlike almost every other Facebook feature, which only lets a user invite 20 of his or her friends per day. At this point, your company has its lead list. Now, you can integrate this lead list with your current process and start reaping the benefits of using social media as part of your company’s lead generation strategy.

00 Social bookmarking services Sometimes called social news sites represent a subset of features found on a social network. A social bookmarking service lets users save and share their favorite web pages with

friends and colleagues online. It’s all about finding something you like and then letting others know about it. Social bookmarking services are great ways to spread timely and interesting content. The most notable bookmarks on these sites quickly turn viral, as one user after another shares his or her links with other users. Because of this, you want to make it easy for users to bookmark content on your website and blog.

00 Social Sharing with Flickr and YouTube One interesting aspect of the social Web is social sharing, the passing around of pictures, movies, music,

and such between friends and family. Social networking sites, such as Facebook and MySpace, offer media sharing features; in fact, Facebook is probably the number-one photo sharing site on the Web. But there are lots of sites dedicated solely to sharing specific types of media online. All of these sites work in a similar fashion. Users upload their media photos, movies, whatever to the site. The uploaded media are made available either publicly to everyone on the site or privately to selected lists of friends and family. Other users, invited or otherwise, then view the uploaded media as they wish.


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Latitude 26 media agency

London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact sales@latitude26.ch


docks & slips The Docks & Slips Solution for joomla was designed to answer the needs of real estate agencies specializing in the sale and rental of yacht slips. It provides extensive features not found in the competition. The Docks & Slips solution includes lead request management to store all yacht slips requests. As well different request forms for financing, , slip rental, slip purchase store all requests in tables accesssible through maintenance screens in the administration panel. The Docks & Slips solution is integrated with 15 social networks through APIs and generates high quality yacht slips PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.

Slips for sale - slips for rent - social networks - syndication - magazines - brochures - marketing


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Pershing

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Pershing unveils the new Pershing 82 motoryacht. Pershing has unveiled a new and highly anticipated project: the Pershing 82’, a contemporary reinterpretation of its successful predecessor, the Pershing 80’. The first 82’ will be delivered in the spring of 2012. esigned by Fulvio De Simoni in close collaboration with AYT (Advanced Yacht Technology) and a team of architects and designers at Centro Stile Ferrettigroup, the 82’ features an exterior that is sleeker and more aggressive than that of its predecessor, thanks to the shape of the cockpit windows, which can be opened. The elongated superstructure features a small but highly practical sun-deck accessible via a carbon steel staircase, created by AYT in close collaboration with Besenzoni. he Pershing 82’ is 24.97 metres long and provides 4 comfortable guest cabins (the master suite amidships, a VIP cabin forward and two twin cabins) in the standard layout, or 3 guest cabins in an optional version, with a lounge-cinema room starboard, and two crew cabins with three beds. wo powerful coupled 2435 hp MTU 16 V M93 power twin Searex SR140S surface propellers that guarantee a maximum speed of 45 knots and a cruising speed of 40 knots.

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Groot Design. The Intec Marine 90 Hybrid is the first yacht from a series of energy efficient ‘next generation’ yachts with hybrid propulsion designed by Guido de Groot Design. Besides it’s energy efficiency, the yacht will emit lower noise levels and lower emissions of NOX and CO2. It has been developed in a joint effort with San Diego based naval architect Doug Sharp. A lot of special care for the environmental concerns have been taken into consideration for the design, the construction and the operation of the yacht. The Intec Marine 90 Hybrid will have a RINA marine green star design certificate. Although having a length of 27.5 metres only, it is a true 3-deck displacement motor yacht. She features a unique frontal dining area on the main deck directly connected to an outdoor seating area and a Jacuzzi.

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Odyssey

Odyssey Yacht Design unveils Apollo One Hundred Motor Yacht. Odyssey Yacht Design recently unveiled the Apollo One Hundred superyacht. We met up with the design team in Fort Lauderdale last month, who explained the new concept to us. This Semi Custom motor yacht has been developed with several key features in mind, namely to fit the maximum internal living space into a package which is sleek stylish and well designed. This has been achieved by employing a new kind of architecture which is unique to this yacht and offers many innovative and exciting aspects. Within its dramatic exterior styling there is a sumptuously appointed interior that offers unparalleled openness, light and space in its unique layout. The Interior of the Apollo One Hundred is perfect for entertaining. It has two large living and dining areas, ideal for catering for larger groups and equally as inviting for smaller and more intimate company. From the forward end of the main deck saloon and dining, a split stair case guides you up to the open bridge or down to the lower lounge and entertaining area that also provides access to the owners and guest cabins.

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Misha Merzliakov  Misha Merzliakov unveils 52 metre superyacht

catamaran. Australian superyacht designer, and 2011 Young Designer of the Year finalist, Misha Merzliakov, has sent us details of project Eva, a 52 metre catamaran design. Eva features a sumptuous mix of a glass emphasized, Dutch art movement inspired exterior. Designed to be of aluminum construction, which essentially translates into a low draft & fuel-efficient yacht, the design utilizes an innovative bow door for vehicle & tender storage. Inside an Audi Q7 is stowed and can be driven off via the bow ramp onto a dock or pier.

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de Groot Design The Intec Marine 90 Hybrid unveiled by Guido de

Viareggio

The use of glass on 72 metre superyacht Stella Maris. At the latest Super Yacht Design Symposium held in October in Palm Beach, Viareggio Superyacht’s Managing Director, Federico Bennewitz, explained how to overcome the technical challenges of using glass as a construction material on the 72-metre Stella Maris. Invited to join the speakers’ panel on “The use of glass on super yachts”, Bennewitz shared with the audience some of the problems faced and the solutions taken in order to meet with the client’s main wishes to have a villa-like feeling on the yacht, to maximize the pleasure of life on board in all seasons of the year, to assure the best privacy for himself and his guests and to have a certified helideck. The project has in fact been developed to blend traditional elements of design and layout with new variations on a theme - such as the staggered internal decks .

MARÍN YACHTS AND ARQUINAVAL UNVEIL NEW 50 METRE SUPERYACHT

Marín Yachts, yacht division of the Spanish based shipyard Factoría Naval de Marín, builder of superyachts Follow me V, Elena and Germania Nova, introduces a new elegant and stunning 50 metre motoryacht. With the aim to cover the gap on its current superyacht range, they have teamed up with Arquinaval, which has been in charge of the exterior design and the general arrangement.The designers created an elegant and timeless outline. 127


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Yacht Brokerage & Charter

Stay current with the yacht brokerage and yacht charter industry and subscribe to LONGITUDE64 12 issues a year with listings of yachts proposed for Brokerage or Charter. With a subscription you save up to 25% of the cover price and never miss an issue. Don’t miss this great opportunity. Go on our website and fill in the form. We offer a printed version, an electronic version and an ipad version.


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FERRETTI 731 - 2005 M A R B E L L A , S PA I N , 1 . 4 0 0 . 0 0 0 â‚Ź Carine Yachts - Andrew Noble United Kingdom (+44) (01202) 901-721 www.carineyachts.com

Ferretti 731 (2005 model) powered by twin diesel (1550hp) Common Rail MAN engines and combined with the ARG( Anti Rolling Gyro) this vessel is sea-worthy, gorgeous and great value. With sleek lines, superb accommodation and high performance, the 731 is one of the true med cruisers. With a large full beam master that has the famous windows in it, the the master cabin lends itself to another universe. Spacious and comfortable, the view form this cabin is not too be missed and showering will never seem arduous again. Two ample twin bunk cabins and a large VIP forward complete the guest accommodations. All en suite and one of them doubles as a day head. Huge fly bridge with central helm station and loads of sun worshipping space.


FERRETTI 780HT - 2006 M A R B E L L A , S PA I N , 2 . 8 9 0 . 0 0 0 â‚Ź Carine Yachts - Andrew Noble United Kingdom (+44) (01202) 901-721 www.carineyachts.com

Ferretti 780 HT (2006 model) with twin diesel MTU engines (1660 hp). The Hard Top 780 is a boat to behold. Four luxuriously appointed guest cabins with panoramic windows in the full beam master suite. Crew quarters for two with separate access. Large outdoor areas and massive convertible garage door for bathing and jet-ski storage.Sun areas in abundance and great performance.


Yachting.vg

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YACHT BROKERAGE SOLUTION Manage listings and leads social networks integration

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DOCKS AND SLIPS MANAGEMENT Manage boat slips sale and rental social networks integration

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YACHT CHARTER SOLUTION Manage listings and reservations social networks integration

MARINA MANAGEMENT Manage boat slips reservation social networks integration

THE YACHTING Y NNETWORK Phone USA: +1 (305) 394-9652 Phone UK: +44 (0)20 7078-4226 Phone CH: +41(0)27 483-1220

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Advanced Yachting solutions for yacht brokerage, yacht charter and slips management. www.theyachtingnetwork.ch


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