XU Xavier University of Louisiana
Student media RATE CARD fall 2015
STUDENTS ARE THE HEARTBEAT
OF XAVIER.
ABOUT US
Xavier University of Louisiana, founded by Saint Katharine Drexel and the Sisters of the Blessed Sacrament, is Catholic and historically Black.
Quick Facts ● ● ● ● ● ●
2,976 Students 665 Faculty & Staff 72.5% Female 27.5% Male 70.2% African American 55.3% Louisiana Natives
Xavier University Student Media is home to the Xavier Herald, an award-winning student-run newspaper. In addition, xulaherald.com serves as the online presence of the newspaper. By advertising in our printed and online student publications, your business is exposed to thousands of students, faculty, staff, parents, alumni and general circulation readers. Ad revenues directly supports training, equipment, and attendance at conferences for Xavier students.
The Louisiana Press Association named The Xavier Herald as the top student newspaper in the state in 2014.
According to Nielsen, the buying power of AfricanAmerican consumers is projected to reach $1.1 trillion in 2015.
40% of a college student's income is spent on discretionary purchases. *Nationwide's College Student Spending Habits
Newspaper Circulation......................................................................... 2,000 Frequency.................................................................................................... Six Editions per Semester Format........................................................................................................... 10" x 14"
THE PRODUCT
THE XAVIER HERALD AD SIZES & RATES
Full Page 10” x 14” B/W $350
¼ pg. H 10” X 3.375” B/W $150
½ pg. H 10” X 6.75” B/W $250
¼ pg. boxed 4.875” x 6.75” B/W $150
XAVIER HERALD ONLINE AD SIZES & RATES
½ pg. V 4.875” X 14” B/W $250
Leaderboard 728 x 90 $100
Square 300 x 300 $100
Business card 2.5” x 3.75” B/W $100
PRINT CALENDAR & DEADLINES
September 15, 2015
October 27, 2015
September 29, 2015
November 10, 2015
October 13, 2015
November 24, 2015
Please contact us regarding advertising packages and discounts when choosing to advertise in multiple issues.
Payment and artwork are due seven days prior to publication. Ads can be designed by Xavier Herald Staff for an additional fee of $50. Color Ads incur an additional $50 charge in Xavier Herald color issues.
Contact Us XU Student Media 1 Drexel Drive, Box 299 New Orleans, LA 70125 Advisor Contact: Melinda Shelton Director of Student Publications mshelton@xula.edu 504-520-5096 Advertising Sales Contact: Shandrell Briscoe sjbrisco@xula.edu 504-520-5087
@xulaherald