P R OJ E C T 8
SFIAF EVENT LOGO
Doing something a long time does not mean you're good. It only means you've done it a long time. ―
Objective Design a logo for an event of the San Francisco International Arts Festival (SFIAF) and implement different kinds of deliverables, such as a poster, ticket, paper system and social media, etc.
―
—Ed Benguiat
Approach My goal is to create cross-cultural performances that will expand the audience's artistic horizons, develop stronger community connections, have an extended shelf-life for the work and yield subsequent earned-income opportunities. I designed a new logo and explored applications to show people a new style to attract a larger and more international audience.
―
―
―
―
Semester Spring 2017 Course Graphic Design 2
Instructor Thomas McNulty Project SFIAF Event Logo
159