Personas 1

Persona 1

The Tech Junkie Guy

Mike Stewart // 29 // Software Engineer // San Francisco

• Mike reads a lot of science and psychology books because he thinks it can help to build his skills and he is always surprised of new things he learns that he didn’t know before.

• Mike is a great engineer because he is always ambitious to learn more.

• Mike wants to make a difference on people lives because he wants a better future for his family and friends.

• Mike is very skillful in his field, he aspires to have his own company in the near future because this was his dream since he started.

• Mike likes to visit big companies like Apple and

Microsoft because he likes to see how they work and their innovations.

• Mike loves speed because he says it makes him feel alive.

• Mike is excited about innovations because he thinks everything is moving forward so fast.

— Impressive

— Fast