Personas 6-7

Persona 6-7

Smiling Scientist

Mary Brown // 32 // Research Scientist // San Diego

• Mary is a hard-working scientist because she always aiming to explore new things.

• Mary is very inspiring kind of person, because she wants to create something and to be remembered as a person who changed the world for better.

• Mary reads a lot of books and her favorite ones are from the psychology category, because she is interested in exploring human behaviors.

• Mary is always smiling and rarely she gets angry, because she always keeps a positive mindset.

• Mary loves to cook and prepare fancy plates, because she enjoys tasty and healthy food.

• Mary is highly active, because she plays tennis once a week, and goes to the gym twice a week.

• Mary likes adventure, because she is really bored by staying quiet and doing nothing.

— Impressive

— Fast

The Artist

Paul Johnson // 40 // Photographer // Chicago

Not part of the target audience • Paul is an artistic type of person, because he enjoys photographing nature and being part of it.

• Paul loves hiking because he feels part of the nature.

• Paul is a self-taught photographer, and makes a good living, but he also invests a lot in stocks, where he made a good profit through years. His favorite company to invest in is Apple.

• Paul likes basketball, because he used to play with his friends since he was a little kid.

• Paul meditates everyday because he says that it is one of the most important things to gather my energy.

• Sometimes he paints, he tries to turn his best landscape shots into paintings, because he is always experimenting with new passions.

• Paul goes camping once in a month, because that makes him feel alive.

— Impressive

— Fast