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Presentation Boxes, Folders, & Seller Presentation

Luxury sellers like to be impressed, and nobody does it better. You’ll be outfitted with the most elegant and professional materials in the business. The John R. Wood capture rate is approximately 90%; we rarely lose a listing if we get a seat at the presentation table.

Longest Appointment Hours

The John R. Wood Showing Desk (appointment center) is open approximately 40% longer than the typical real estate office, allowing instantaneous appointments to be arranged on Wood listings, thus increasing the opportunity for a sale! Sellers and agents love the professionalism and convenience of the service.

Photography

Professional, high-resolution photography properly showcases properties in various brochures, magazines, web sites, and other media. For all listings, the Wood Company provides a free photographic package. Agents can choose from multiple preferred vendors. For exceptional properties, the photographers offer package “add ons”. Video is more popular than ever. Most of the Wood photographers also do video shoots, which are highly recommended for luxury listings.

A SPACIOUS FAMILY HOME IN THE HEART OF NAPLES! 4BR+Den/3.2BA 5,001 SFUA 7,099 SF Total

This gorgeous estate home located on desirable Eugenia Drive in Pine Ridge features 4 bedrooms + Den with beautiful finishes throughout its recently updated 5,001 Sq. Ft. of living space and is enveloped with lush landscaping. From the foyer the home opens into a large great room with a huge vaulted pine tongue and groove ceiling, gorgeous pine wood floors and a wood burning fireplace. ome located on desirable Eugenia Drive in Pine Ridge features 4 bedrooms + Den with beautiful finishes throughout its recently updated 5,001 Sq. F Offered at $1,995,000

Brochures & Postcards

One of the most important aspects for the initial marketing of a property are brochures and mailings. Graphic artists at the Wood Company are experts in creating custom property brochures and direct mail print pieces that spectacularly display your listing and generate buyer inquiries.

JohnRWood.com & Your Agent Website

The JohnRWood.com site contains active, pending, and sold listings from most of SW Florida. Also included are home sites, rentals, and boat docks. All listings are branded with the photo and contact information for you as the listing agent, and all inquiries go directly to you. In addition to listings, rich, unique content including an ever changing blog, statistics, beach and marina information, dog friendly places, and more will attract and engage customers. Your individual site has all of this same content, except you can replace the JRW blog with your own. These sites are the best in the area, as measured by various non-subjective criteria, such as bounce rate, time on site, and pages viewed. For example, the Wood site bounce rate is 12%; our major competitor sites ranged from 42% to 57%.

HomeLook Magazine

HomeLook is the proprietary centerpiece tool promoting all of the company’s listings in an easy to use format. All listings appear in the regular sections of the publication, and all open houses also appear in a separate “pull out”. The trademarked publication is published monthly with extensive distribution in Collier and Lee County. It is an excellent listing tool and lead generator for buyers. There is no cost to the listing agent.

NAPLES • SANIBEL • FT MYERS • ESTERO • BONITA • MARCO

I

Winter 2017

E STATE L IFESTYLES ®

MILLION DOLLAR PROPERTIES

1

Estate Lifestyles

Estate Lifestyles is a unique 3-times/year publication, featuring stories geared to the wealthy, beautiful imagery of the Southwest Florida lifestyle, and the company’s portfolio of estate listings. The magazine is distributed via newspapers, direct mail, and strategic locations. It is one of the most targeted publications in the local real estate scene, and sellers love seeing their property in such a prestigious piece.

VANDERBILT BEACH $4,295,000

9235 Gulf Shore Dr #702 - Stunning Gulf views! Up- scale beach tower boasting just two residences per floor! Resort pool, spa, exercise room, private el - evator, secured lobby, gated. 3+Den/3.5 (C12578) Mari Vesci, 269.8889

AQUALANE SHORES $3,950,000 PARK SHORE $3,499,000

HomeLook ® Weekly 2050 6th St S - Price reduction on this recently re- modeled, waterfront cul-de-sac home! Vaulted ceil- ings. All new lanai, pool, spa plus master bath. Walk to 3rd Street and beach! 4+Den/3 (H11477) Mitch & Sandi Williams, 370.8879 373 Neptunes Bight - Prime location! Gulf access from private dock and short walk to Venetian Village, Park Shore Beach/Park. Split floor plan, soaring ceilings and views. 3+Den/3 (H11484) Rose Mary Everett, 272.7790, Jessica Bibbee, 272.6810

BringYour Highest Expectations ™

#1 in SouthweSt Florida For number oF cloSingS and SaleS volume in 2016

SEAGATE

5071 Seashell Ave - Stunning new construction wa terfront home in private, exclusive community. Built by award-winning Bordeaux Homes. Luxury through out. Convenient beach and Gulf access. 5/4.5 (H10362) Hoffman Group, 404.9860

QUAIL WEST $2,949,000

5832 Glenholme Cir - A 2014 Sand Dollar Award winning custom home on one of the most desirable lots in Quail West. Completely private lot overlook - ing 17th green. A rare gem. 4+Den/4+2half (H11486) Tom Grifferty, 293.9560

PARK SHORE $2,875,000 AQUALANE SHORES $2,600,000

4736 Crayton Ct - Spectacular south facing lakefront home with long water views on a quiet cul-de-sac. Just renovated creating an entirely new interior with Thermador appliances. 5/3 (H11720) Hoffman Group, 404.9860 745 17th Ave S - Beautiful waterfront living. Keep all your toys close by with private dock and additional boat slip on almost 100 ft. of waterfront exposure. 3+Den/2.5 (H11083) Ryan Clontz, 280.2004, OPEN HOUSES 1-4 PM SUNDAY, APRIL 16 Jordan Delaney, 404.3070

QUAIL WEST

13971 Williston Way - Stunning west-facing es tate lot, split bedroom open plan. Retractable screens in lanai overlooking custom pool with swim-up bar stools at tropical island. 4+Den/4.5 (H11613) Tom Grifferty, 293.9560

VANDERBILT BEACH $4,295,000

9235 Gulf Shore Dr #702 - Stunning Gulf views! Up- scale beach tower boasting just two residences per floor! Resort pool, spa, exercise room, private el- evator, secured lobby, gated. 3+Den/3.5 (C12578) Mari Vesci, 269.8889

AQUALANE SHORES $3,950,000

2050 6th St S - Price reduction on this recently re- modeled, waterfront cul-de-sac home! Vaulted ceil- ings. All new lanai, pool, spa plus master bath. Walk to 3rd Street and beach! 4+Den/3 (H11477) Mitch & Sandi Williams, 370.8879

PARK SHORE $3,499,000

373 Neptunes Bight - Prime location! Gulf access from private dock and short walk to Venetian Village, Park Shore Beach/Park. Split floor plan, soaring ceilings and views. 3+Den/3 (H11484) Rose Mary Everett, 272.7790, Jessica Bibbee, 272.6810

SEAGATE $3,250,000

5071 Seashell Ave - Stunning new construction wa - terfront home in private, exclusive community. Built by award-winning Bordeaux Homes. Luxury through- out. Convenient beach and Gulf access. 5/4.5 (H10362) Hoffman Group, 404.9860

PARK SHORE $2,375,000 MOORINGS $2,295,000 QUAIL WEST $1,995,000

507 Devils Ln - Live life beautifully in SWFL. Lake640 Fairway Ter - Extensively remodeled in 2015, 5907 Burnham Rd - Former model estate home load-

QUAIL WEST $2,949,000

5832 Glenholme Cir - A 2014 Sand Dollar Award winning custom home on one of the most desirable lots in Quail West. Completely private lot overlook - ing 17th green. A rare gem. 4+Den/4+2half (H11486) Tom Grifferty, 293.9560

PARK SHORE $2,875,000

4736 Crayton Ct - Spectacular south facing lakefront home with long water views on a quiet cul-de-sac. Just renovated creating an entirely new interior with Thermador appliances. 5/3 (H11720) Hoffman Group, 404.9860

AQUALANE SHORES $2,600,000

745 17th Ave S - Beautiful waterfront living. Keep all your toys close by with private dock and additional boat slip on almost 100 ft. of waterfront exposure. 3+Den/2.5 (H11083) Ryan Clontz, 280.2004, Jordan Delaney, 404.3070

QUAIL WEST $2,495,000

13971 Williston Way - Stunning west-facing es - tate lot, split bedroom open plan. Retractable screens in lanai overlooking custom pool with swim-up bar stools at tropical island. 4+Den/4.5 (H11613) Tom Grifferty, 293.9560 view home. West of 41 and blocks to Seagate beach. Modern 2016 kitchen, wine room, fitted closets, busi - ness grade Wi-Fi system. 5+Den/5+2half (H11124) The Huber & Dix Team, 280.6372 this home is light, bright and completely upgrad- ed. Perfect for entertaining. A half mile to the beach and minutes from downtown. 5/5.5 (H10750) The Valentine Group of Naples, 450.1728 ed with upgrades. Multiple sliders extend indoor liv- ing space to outdoor kitchen and entertaining ar- eas. Grotto-style pool and spa. 4+Den/4.5 (H11471) Tom Grifferty, 293.9560

PELICAN MARSH

8687 Purslane Dr - New look and price on single story estate near Mercato! Sprawling pool/yard includes meditation garden. 4th bedroom or media room. New floors, lighting, window coverings. 4+Den/4 (H11832) Mitch & Sandi Williams, 370.8879

PARK SHORE $2,375,000

507 Devils Ln - Live life beautifully in SWFL. Lakeview home. West of 41 and blocks to Seagate beach. Modern 2016 kitchen, wine room, fitted closets, busi - ness grade Wi-Fi system. 5+Den/5+2half (H11124) The Huber & Dix Team, 280.6372

MOORINGS $2,295,000

640 Fairway Ter - Extensively remodeled in 2015, this home is light, bright and completely upgrad - ed. Perfect for entertaining. A half mile to the beach and minutes from downtown. 5/5.5 (H10750) The Valentine Group of Naples, 450.1728

QUAIL WEST $1,995,000

5907 Burnham Rd - Former model estate home load- ed with upgrades. Multiple sliders extend indoor liv- ing space to outdoor kitchen and entertaining ar- eas. Grotto-style pool and spa. 4+Den/4.5 (H11471) Tom Grifferty, 293.9560

PELICAN MARSH $1,795,000

8687 Purslane Dr - New look and price on single story estate near Mercato! Sprawling pool/yard includes meditation garden. 4th bedroom or media room. New floors, lighting, window coverings. 4+Den/4 (H11832) Mitch & Sandi Williams, 370.8879

PARK SHORE $1,525,000 NAPLES RESERVE $1,500,000 MARCO ISLAND $1,500,000 PARK SHORE

4651 Gulf Shore Blvd N #806 - Perched in the highly de- sirable Vistas building, this fully renovated contempo- rary unit epitomizes luxury coastal living. 2/2 (C12695) The Valentine Group of Naples, 450.1728

$1,525,000 NAPLES RESERVE $1,500,000 MARCO ISLAND

14199 Charthouse Ct - California-inspired coastal con- temporary home is designed inside and out with unique elements that create completely unobstructed inte- grated great room plan. 3+Den/2+2half (H11029) Terrilyn VanGorder, 462.1653 $1,500,000 TIBURON $1,425,000 1370 Forrest Ct - Estate section, stunning curb appeal, wa- ter direct, 3,876 AC living area, study, wide open floor plan, really volume ceilings and more. 4+Den/3.5 (H11316) Mari-Jo Koval, 253.4704 4651 Gulf Shore Blvd N #806 - Perched in the highly de- sirable Vistas building, this fully renovated contempo- rary unit epitomizes luxury coastal living. 2/2 (C12695) The Valentine Group of Naples, 450.1728 14199 Charthouse Ct - California-inspired coastal con - temporary home is designed inside and out with unique elements that create completely unobstructed inte - grated great room plan. 3+Den/2+2half (H11029) Terrilyn VanGorder, 462.1653 1370 Forrest Ct - Estate section, stunning curb appeal, wa- ter direct, 3,876 AC living area, study, wide open floor plan, really volume ceilings and more. 4+Den/3.5 (H11316) Mari-Jo Koval, 253.4704 2955 Tiburon Blvd E - Ritz Carlton at Tiburon magnificent home in private enclave of Serafina, 24 ft. ceilings, travertine floors, pool/spa fronts on the Gold course. 4/5.5 (H11378) Sherry Batrus, 449.2811

TIBURON

2955 Tiburon Blvd E - Ritz Carlton at Tiburon magnificent home in private enclave of Serafina, 24 ft. ceilings, travertine floors, pool/spa fronts on the Gold course. 4/5.5 (H11378) Sherry Batrus, 449.2811

QUAIL WEST $1,224,000 MOORINGS $1,195,000 MOORINGS $1,095,000 PARK SHORE $1,000,000

28888 Blaisdell Dr - Popular Palmhurst model with west-facing lanai and outdoor living area. Split floor plan, open design ide - al for entertaining, offering excellent privacy. 3/3.5 (H11595) Tom Grifferty, 293.9560 688 Portside Dr - Elegantly updated with sun - ny south-facing pool and lanai. Spacious openplan kitchen and family room with vaulted ceil - ing and beautiful custom cabinetry. 3/2 (H11467) Hoffman Group, 404.9860 505 Ketch Dr - Classic home on oversized .39-acre corner lot in area of multi-million dollar properties. Meticulously main- tained throughout, with paver driveway, tile roof. 3/2 (H11763) Hoffman Group, 404.6445 4051 Gulf Shore Blvd N #201 - Beachfront gem in Park Shore. Completely renovated and sold turn- key furnished! La Mer sits close to the beach and is walking distance to the Village! 2/2 (C13467) Judy Kemble, 290.0740, Marc Galanto, .298.5612

QUAIL WEST $1,224,000 MOORINGS $1,195,000 MOORINGS $1,095,000

28888 Blaisdell Dr - Popular Palmhurst model with west-facing lanai and outdoor living area. Split floor plan, open design ide - 688 Portside Dr - Elegantly updated with sun - ny south-facing pool and lanai. Spacious open505 Ketch Dr - Classic home on oversized .39-acre corner lot in area of multi-million dollar properties. Meticulously main- al for entertaining, offering excellent privacy. 3/3.5 (H11595) Tom Grifferty, 293.9560 plan kitchen and family room with vaulted ceil - ing and beautiful custom cabinetry. 3/2 (H11467) Hoffman Group, 404.9860 tained throughout, with paver driveway, tile roof. 3/2 (H11763) Hoffman Group, 404.6445

BONITA BAY $995,000

26160 Isle Way - Stunning villa with lake and golf course views, open floor plan, updated kitchen, soaring ceilings and lush tropical lanai with cabana. 2-car garage. 3+Den/3 (V2312) Wood & McMahon Team, 405.2794

BONITA BAY $859,000

4801 Island Pond Ct #404 - Close to marina! Im - maculately tasteful with fabulous bay and preserve views! New furniture, granite, systems and TVs. Worldclass golf, beach and health clubs! 3/3 (C13472) Mitch & Sandi Williams, 370.8879

VINEYARDS $815,000

5981 Hammock Isles Cir - Custom pool home with gor- geous lake/fountain view in desirable Hammock Isles. This home has all the custom extras and is a must see. Lawn maintenance included. 3+Den/3.5 (H11298) Hope Moore, 449.2847

CALAIS AT PELICAN BAY $799,000

7008 Pelican Bay Blvd #H-505 - Spectacular, top floor end unit in mid-rise beach community. Dramatic, up - graded open floor plan with custom flooring. Enjoy Pelican Bay amenities. Transferable seasonal rental. 3/2 (C12916) Helen Janssen, 450.7437

PARK SHORE

4051 Gulf Shore Blvd N #201 - Beachfront gem in Park Shore. Completely renovated and sold turn key furnished! La Mer sits close to the beach and is walking distance to the Village! 2/2 (C13467) Judy Kemble, 290.0740, Marc Galanto, .298.5612

HomeLook Weekly

OPEN HOUSES, OTHER PROPERTIES AND NEW LISTINGS EVERY WEEK! BONITA BAY $995,000 BONITA BAY $859,000 VINEYARDS $815,000 CALAIS AT PELICAN BAY

HomeLook Weekly is a special newspaper insert, ranging from 4 to 8 pages, featuring open houses and new listings. It is published approximately 30 Sundays of each year. Open houses are published in the newspaper, and once again, there is no cost to the agents, 26160 Isle Way - Stunning villa with lake and golf course views, open floor plan, updated kitchen, soaring ceilings and lush tropical lanai with cabana. 2-car garage. 3+Den/3 (V2312) Wood & McMahon Team, 405.2794 4801 Island Pond Ct #404 - Close to marina! Im - maculately tasteful with fabulous bay and preserve views! New furniture, granite, systems and TVs. Worldclass golf, beach and health clubs! 3/3 (C13472) Mitch & Sandi Williams, 370.8879 5981 Hammock Isles Cir - Custom pool home with gor- geous lake/fountain view in desirable Hammock Isles. This home has all the custom extras and is a must see. Lawn maintenance included. 3+Den/3.5 (H11298) Hope Moore, 449.2847 7008 Pelican Bay Blvd #H-505 - Spectacular, end unit in mid-rise beach community. Dramatic, up graded open floor plan with custom flooring. Enjoy Pelican Bay amenities. Transferable seasonal rental. 3/2 (C12916) Helen Janssen, 450.7437 unless they elect to buy a separate ad with their photo. This weekly tool, along with its sister publication HomeLook, are very powerful methods for reaching potential purchasers and impressive to sellers.

Including a variety of digital advertising tactics in an overall marketing strategy enables agents to communicate with the right audience, at the right time, with the right message. The John R. Wood Corporate Marketing Department is available to support its REALTORS® with multi-channel marketing across digital platforms and devices.

SOCIAL MEDIA

Through social advertising, agents can target the right customers and deliver their message on the channels that their buyers and sellers spend time on – like Facebook, Twitter, LinkedIn, YouTube, and Instagram – to name a few. The Marketing Department can assist agents with the nuances of various social media channels, provide valuable content creation, and utilize platform targeting for the biggest impact.

VIDEO

The Marketing Department can provide guidance on video production, editing, and formatting with engaging images, professional headlines, and scripts. John R. Wood is also launching programmatic corporate video campaigns and retargeted video ads. The John R. Wood video ads display to targeted audiences, reminding buyers and sellers of the John R. Wood brand and its elite agents.

DISPLAY AD

From static banner ads to animated images, the John R. Wood marketing resources are here to help its real estate professionals maintain a consistent, branded online presence for all digital mediums.

MOBILE AD

Since the introduction of the iPhone, mobile devices have permeated all aspects of our lives; and as a result, John R. Wood has mobile ads available for agents to advertise to mobile device users with targeting capabilities.

BLOGS

The Marketing Department posts relevant content on the corporate website multiple times per week to engage buyers and sellers, including Southwest Florida Real Estate News, local area market reports, and things to do in Southwest Florida. John R. Wood encourages agents to re-post the blogs, so their customers can become engaged through the agent’s mediums.

SEARCH ENGINE MARKETING (SEM)

Pay-Per-Click (PPC) – with PPC search ads, your ad is placed on the top or side of your search engine results. Marketing can provide best practices, available through our social media training when creating these highly targeted ads. The key is to say a lot in a very small amount of space with specific search terms and compelling copy.

E-MARKETING

In a multi-channel scenario, touch points can happen across numerous digital mediums. Delivering consistent e-Marketing pieces with professional templates are part of the marketing mix provided by John R. Wood.

LUXURY PORTFOLIO

Luxury Portfolio International is a global network of real estate brokerages who specialize in luxury properties or have a special luxury division. They offer multiple opportunities for agents to supplement their marketing efforts on specific properties. The company places all million dollar plus listings on LuxuryPortfolio.com, which has an amazing number of luxury listings and is at no cost to the Wood agents.

Agents can also place properties in the prestigious Luxury Portfolio magazine, and the popular and subsidized Wall St. Journal ads. Luxury Portfolio is the most powerful force in the high-end property market, more so than Sotheby’s, Coldwell Banker Previews, and others.

John R. Wood Properties maintains an impressive brand presence throughout the regional market, ensuring that every buyer and seller instantly recognizes the powerful company that is your partner in marketing. Agents have opportunities to market specific listings in some of these publications, sometimes at no cost and sometimes at a company subsidized cost.

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FALL 2015 | GULF COAST EDITION

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