THE FRONT ROW
The official magazine of the WASHINGTON STATE INDEPENDENT AUTO DEALERS ASSOCIATION WSIADA.COM
707 Auburn Way South | Auburn, WA 98002 T: 253-735-0267 | F: 253-804-0844 staff@wsiada.com | WSIADA.COM
EXECUTIVE BOARD
Wasim Azzam, Board President All Right Auto Sales | President@wsiada.com
Badie Darwazeh, Board Vice-President Seattle Auto Haus | VPresident@wsiada.com
J.T. Curry, Board Secretary Motors Northwest | Secretary@wsiada.com
Emil Scarsella, Board Treasurer Town & Country Auto Sales | Treasurer@wsiada.com
CHAPTER PRESIDENTS
Vacant Position – North Cascade NoCascade@wsiada.com
Victor Perez – North Sound Route527 Motorsports | NoSound@wsiada.com
David Magarrell – South Sound Auto Sales Consultants, LLC | SoSound@wsiada.com
Vacant Position – Vancouver Vancouver@wsiada.com
Vacant Position – Yakima Yakima@wsiada.com
Vacant Position – Tri-Cities Tri-Cities@wsiada.com
Vacant Position – Spokane Spokane@wsiada.com
AT-LARGE BOARD
Randy Fletcher, Board President (Emeritus) In-N-Out Auto Sales
AJ Hamedian, Board President (Emeritus) Inline Motors
Ken Williamson, Board President (Emeritus) John’s Auto Mart, LLC
WSIADA STAFF
Rick Olson, Director of Operations
Mila Froman, Membership Manager
Mary Walton, Accountant
PRODUCTION EDITOR
Professional Mojo
Copyright 2023 | WSIADA
2 WSIADA WORKING TO DEFEAT LEGISLATIVE HOUSE BILL 1184: EXPRESS WARRANTY
We will try with everything in our power to defeat this bill, and we need help in two ways: we need our members to read this bill and pick apart the pieces of the bill that are the worst and communicate that with us via email.
4 INTRODUCE F&I EARLY & OFTEN
To increase penetration rates, more dealers are moving toward a different approach. By introducing F&I products early and often, dealers have the opportunity to create a transparent shopping experience.
6 CAR PRICES TO EASE IN 2023
Used-car prices are projected to continue falling in 2023 as new-vehicle inventory rises and the market cools off.
7 CHAPTER MEETINGS: KEY TO GROWTH
Grow your dealership with chapter. Get real results from your peer group and get as much unbiased feedback as possible on your business challenges. Learn to make better decisions to benefit your company, family, and community.
8 WHAT TO EXPECT IN THE CAR MARKET IN 2023
Due to the COVID-19 Pandemic, the car market has experienced more disruption in the last three years than during the World War II production shutdowns. Nevertheless, 2023 is anticipated to be a period of relative steadiness, although it will not resemble the past.
12 CHANGES TO THE SAFEGUARDS RULE AND HOW IT APPLIES TO YOUR DEALERSHIP
Learning about the updated Safeguards Rule and making the necessary changes now can help you and your dealership avoid substantial Federal penalties and fines.
14 DOES YOUR DEALERSHIP HAVE A CUSTOMER FEEDBACK LOOP?
Dealerships need more intentionality when it comes to customer feedback. They need to be able to take action and show their customers they’re committed to continual improvement and listening.
17 7-STEP RESOLUTION TO BE GOAL DRIVEN IN 2023
It’s no big secret: most New Year’s resolutions fizzle out by the time the champagne wears off. The main reason is ‘resolution’ is usually just a fancy word for ‘wish’ and has little to do with actual goals.
18 MEMBERSHIP APPLICATION
19 WHY JOIN WASHINGTON IADA?
20 READ & RESPOND QUIZ
THE FRONT ROW | WSIADA.COM FEBRUARY 2023 | 1
CONTENTS FEBRUARY 2023 16 AUCTION LISTING | 10 SERVICE PROVIDER DIRECTORY