The Front Row - February 2023 (Teaser)

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THE FRONT ROW

What to expect in the car market in 2023?

LEGISLATIVE UPDATE: WSIADA Working to Defeat Legislative House Bill 1184: Express Warranty

WSIADA CHAPTER MEETINGS: Key to Dealership Growth

Does Your Dealership Have a Customer Feedback Loop? PLUS 7-Step Resolution to be Goal Driven in 2023

FEBRUARY 2023 • WSIADA.COM THE MAGAZINE FOR WASHINGTON INDEPENDENT AUTO DEALERS SINCE 1988
@mcconkeyauctiongroup magauctions.com READY WHEREVER YOU ARE February 2023 In-lane / Online  DAA Seattle Lumberjack Days February 3  DAA Las Vegas 9th Anniversary Sale February 15  DAA Northwest Black Diamond Sale February 16  MAG Now Live Sales on EBlock | 1:00 PM (PST) Every Wednesday  Specialty Sales MAG Motorsports Sale February 22 at 10:30 AM PST DAA Seattle MAG RV Sales February 9 & 23* at 11:00 AM PST DAA Northwest * Second RV sale of the month is fleet only 9 Anniversary Sale th Lumberjack Days DIAMOND BLACK SALE

THE FRONT ROW

The official magazine of the WASHINGTON STATE INDEPENDENT AUTO DEALERS ASSOCIATION WSIADA.COM

707 Auburn Way South | Auburn, WA 98002 T: 253-735-0267 | F: 253-804-0844 staff@wsiada.com | WSIADA.COM

EXECUTIVE BOARD

Wasim Azzam, Board President All Right Auto Sales | President@wsiada.com

Badie Darwazeh, Board Vice-President Seattle Auto Haus | VPresident@wsiada.com

J.T. Curry, Board Secretary Motors Northwest | Secretary@wsiada.com

Emil Scarsella, Board Treasurer Town & Country Auto Sales | Treasurer@wsiada.com

CHAPTER PRESIDENTS

Vacant Position – North Cascade NoCascade@wsiada.com

Victor Perez – North Sound Route527 Motorsports | NoSound@wsiada.com

David Magarrell – South Sound Auto Sales Consultants, LLC | SoSound@wsiada.com

Vacant Position – Vancouver Vancouver@wsiada.com

Vacant Position – Yakima Yakima@wsiada.com

Vacant Position – Tri-Cities Tri-Cities@wsiada.com

Vacant Position – Spokane Spokane@wsiada.com

AT-LARGE BOARD

Randy Fletcher, Board President (Emeritus) In-N-Out Auto Sales

AJ Hamedian, Board President (Emeritus) Inline Motors

Ken Williamson, Board President (Emeritus) John’s Auto Mart, LLC

WSIADA STAFF

Rick Olson, Director of Operations

Mila Froman, Membership Manager

Mary Walton, Accountant

PRODUCTION EDITOR

Professional Mojo

Copyright 2023 | WSIADA

2 WSIADA WORKING TO DEFEAT LEGISLATIVE HOUSE BILL 1184: EXPRESS WARRANTY

We will try with everything in our power to defeat this bill, and we need help in two ways: we need our members to read this bill and pick apart the pieces of the bill that are the worst and communicate that with us via email.

4 INTRODUCE F&I EARLY & OFTEN

To increase penetration rates, more dealers are moving toward a different approach. By introducing F&I products early and often, dealers have the opportunity to create a transparent shopping experience.

6 CAR PRICES TO EASE IN 2023

Used-car prices are projected to continue falling in 2023 as new-vehicle inventory rises and the market cools off.

7 CHAPTER MEETINGS: KEY TO GROWTH

Grow your dealership with chapter. Get real results from your peer group and get as much unbiased feedback as possible on your business challenges. Learn to make better decisions to benefit your company, family, and community.

8 WHAT TO EXPECT IN THE CAR MARKET IN 2023

Due to the COVID-19 Pandemic, the car market has experienced more disruption in the last three years than during the World War II production shutdowns. Nevertheless, 2023 is anticipated to be a period of relative steadiness, although it will not resemble the past.

12 CHANGES TO THE SAFEGUARDS RULE AND HOW IT APPLIES TO YOUR DEALERSHIP

Learning about the updated Safeguards Rule and making the necessary changes now can help you and your dealership avoid substantial Federal penalties and fines.

14 DOES YOUR DEALERSHIP HAVE A CUSTOMER FEEDBACK LOOP?

Dealerships need more intentionality when it comes to customer feedback. They need to be able to take action and show their customers they’re committed to continual improvement and listening.

17 7-STEP RESOLUTION TO BE GOAL DRIVEN IN 2023

It’s no big secret: most New Year’s resolutions fizzle out by the time the champagne wears off. The main reason is ‘resolution’ is usually just a fancy word for ‘wish’ and has little to do with actual goals.

18 MEMBERSHIP APPLICATION

19 WHY JOIN WASHINGTON IADA?

20 READ & RESPOND QUIZ

THE FRONT ROW | WSIADA.COM FEBRUARY 2023 | 1
CONTENTS FEBRUARY 2023 16 AUCTION LISTING | 10 SERVICE PROVIDER DIRECTORY

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