the Front Row - September 2023 (Teaser)

PRESENTED BY MANHEIM SEATTLE

Please join us for our new Great Northwest Sale & 69TH Anniversary Sale that combines our three iconic sales into one.

All of your favorite Highline and weekly sellers will provide inventory opportunities for you such as Nissan Remarketing, Chase Auto, Toyota & Lexus Financial Svcs., BMW Financial Svcs., Volkswagen Credit, and of course the weekly dealer sellers that provide the inventory you need regularly.

SAVE THE DATE!

WEDNESDAY, SEPTEMBER 16, 2023

1,000+ VEHICLES | 9AM PST

Sale day event offers Highline inventory, over $4,000 in end of sale prizes for In-lane buyers, attendance g ift, buyer lunch provided, and the top 20 Simulcast buyers will receive a gift.

THE FRONT ROW

The official magazine of the WASHINGTON STATE INDEPENDENT AUTO DEALERS ASSOCIATION

WSIADA.COM

707 Auburn Way South | Auburn, WA 98002 T: 253-735-0267 | F: 253-804-0844 staff@wsiada.com | WSIADA.COM

EXECUTIVE BOARD

Wasim Azzam, Board President

All Right Auto Sales | President@wsiada.com

Badie Darwazeh, Board Vice-President Seattle Auto Haus | VPresident@wsiada.com

J.T. Curry, Board Secretary Motors Northwest | Secretary@wsiada.com

Emil Scarsella, Board Treasurer Town & Country Auto Sales | Treasurer@wsiada.com

CHAPTER PRESIDENTS

Tony Bonnallie – North Cascade Mission Motors | NoCascade@wsiada.com

Victor Perez – North Sound Route527 Motorsports | NoSound@wsiada.com

Vacant– South Sound SoSound@wsiada.com

Rachel Frankel - Vancouver Top Auto Brokers | Vancouver@wsiada.com

Vacant Position – Yakima Yakima@wsiada.com

Vacant Position – Tri-Cities Tri-Cities@wsiada.com

Vacant Position – Spokane Spokane@wsiada.com

AT-LARGE BOARD

Randy Fletcher, Board President (Emeritus) In-N-Out Auto Sales

Ken Williamson, Board President (Emeritus) John’s Auto Mart, LLC

WSIADA STAFF

Rick Olson, Director of Operations

Mila Froman, Membership Manager

Mary Walton, Accountant

Lane Schulz, Retail Associate

15

6 HARD LESSONS IN THE TRANSITION TO NEW SYNTHETIC PAPER IN WASHINGTON

The new DRIVES requirement for synthetic paper has now been in operation for several months.

7 MORE CONSUMERS TURNED DOWN FOR AUTO LOANS

Part of the issue is that lenders want to hold on to more cash after the spring bank failures in case of a withdrawals rush.

8 RECONDITIONING: EXTREMELY CRITICAL AND HIGHLY MISUNDERSTOOD

Reconditioning is considered by many to be one of the most boring aspects of running a store. And as a result of this, it is often taken for granted or completely overlooked.

10

JUST SAY NO TO THEFT

With thieves becoming more sophisticated and technologically advanced, now is a good time to review your theft prevention plan and have open conversations with employees regarding loss prevention.

12

DRIVING SUCCESS TOGETHER:

8 WAYS YOUR ENTIRE DEALERSHIP STAFF CAN TURBOCHARGE ITS SOCIAL MEDIA PRESENCE

With social media becoming a driving force in consumer behavior, businesses need to adapt and embrace this tool.

17