A Love Story

by Tyler Hardin - The Decal Doctor

This wrap was not commissioned by anyone. This was a passion project. I do a good bit of these wild, detailed, themed designs so I was trying to think of something fun and creative to be able to express and get attention for the business.

I have always loved Beetlejuice as a kid growing up in the 80’s so with the release of the new movie coming out I decided kind of last minute to make a Beetlejuice-themed wrap most likely for temporary purposes until I find inspiration for the next idea. I designed the truck

over a few days. In jobs like these, I usually try to find an interesting way to present the art to the client or public. In the past, I have done several full reflective wraps or used other specialty films such as snake skin laminate and a Medusa reflective wrap to really help drive the concept's effect and cause more attention to the wrap.

This time, on short notice, we printed on a holographic metallic-style white film made by VIS FILM and laminated with Avery 1360z gloss laminate. The metallic film really helps give it a special pop in the sun or high exposure to light, similar to 3m psychedelic, but in white, so it prints cleanly.

I also did the installation myself over a couple of days. The plan originally was to do a temporary wrap and pick up some exposure at the same time the movie was coming out and ride it to Halloween and then a little before Thanksgiving add some pieces on top to make all the characters dressed in Christmas-themed clothing/accessories and ride that out a couple more months before changing to another theme. Maybe you’ll see those in a future issue? ;)