World Screen MIPTV 2011

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Cinemavault www.cinemavault.com • Car Jack’d 3D • The 3D Chef • The Traveling Trio • Somewhere Tonight • When Harry Tries to Marry

“Our primary goal for MIPTV is to

introduce the new television product available from Cinemavault to our current and new buyers.

A well-known provider of independent feature films to platforms across the globe, Cinemavault has added TV series to its slate this year. “The TV product selected for MIPTV can be marketed towards a wide range of audiences, giving flexibility to buyers in how they can schedule the series,” says Racquel Mesina, the executive VP of international sales and markets. “Car Jack’d 3D reaches out to the MTV generation in addition to car enthusiasts alike. It is a perfect fit for male-oriented channels, teen programming, specialty automobile slots and 3D channels.” The 3D Chef is a health-oriented cooking show. And The Traveling Trio is a children’s educational travel show. “We hope to reach out to new channels who are seeking such product while maintaining our relationships with those buyers who continue buying features for broadcast,” Mesina adds. Other features in the mix include Somewhere Tonight and When Harry Tries to Marry.

—Racquel Mesina

The Traveling Trio

Car Jack’d 3D

Content Television www.contentmediacorp.com Heartland

• Republic of Doyle • Heartland • Nuclear Family • The Secret Life of Birds • Wild Wales

ContentFilm has been rebranded as Content Media Corporation. As part of this initiative, Fireworks International is now Content Television, one of three divisions along with Content Digital and Content Film. “These...will allow us to really play to our strengths in each separate arena and provide a holistic approach to acquisition and distribution,” says Greg Phillips, the president of Content Television and Content Digital. “For producers, we have the depth of expertise and the flexibility to devise the best distribution model for each individual property and, for broadcasters, we are able to offer truly multiplatform titles that have the ability to maximize audience engagement and revenue.” At MIPTV, Content Television will be distributing season three of Republic of Doyle and season five of Heartland, plus Vuguru’s multiplatform thriller Nuclear Family. Factual is also on the agenda with the wildlife series The Secret Life of Birds and Wild Wales.

“We are looking forward to attending MIPTV under the recently announced new banner of Content Media Corporation, operating as three distinct divisions—Content Television, Content Digital and Content Film.

—Greg Phillips

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