WSN_411_TOC_WSN_1006_TOC 3/21/11 1:15 PM Page 2
contents
APRIL 2011/MIPTV EDITION
departments
Publisher Ricardo Seguin Guise
WORLD VIEW
16
Editor Anna Carugati
A note from the editor. GLOBAL PERSPECTIVE
UPFRONT
22
New shows on the market. SPOTLIGHT
60
Mad Men’s Jon Hamm and Elisabeth Moss. CREATOR’S CORNER
66
Hawaii Five-0’s Peter Lenkov. MILESTONES
68
CTV at 50. LATIN BEAT
76
Cisneros Group’s Adriana Cisneros. WORLD’S END
Executive Editor Mansha Daswani
18
By the International Academy’s Bruce Paisner.
60
197
80
industry trends
80
In the stars.
TV FLEXES ITS MUSCLE
Editor, Spanish-Language Publications Elizabeth Bowen-Tombari
This special report on how TV has remained the dominant medium includes in-depth interviews with CBS’s Leslie Moonves,Viacom’s Philippe Dauman, RTL Group’s Gerhard Zeiler, Globo’s Roberto Irineu Marinho, Discovery’s John Hendricks, Warner Bros.’s Barry Meyer, Turner’s Phil Kent, NHK’s Masayuki Matsumoto, AETN’s Abbe Raven, FOX’s Hernan Lopez and CME’s Adrian Sarbu.
one-on-one
157
Executive Editor, Spanish-Language Publications Rafael Blanco Editorial Assistant Morgan Grice Production and Design Directors Matthew Rippetoe Lauren Uda Online Director Simon Weaver Art Director Phyllis Q. Busell
VIACOM’S PHILIPPE DAUMAN
The president and CEO of Viacom talks about the fuel that drives the success of all its many brands. —Anna Carugati
on the record
197
Contributing Editor Elizabeth Guider Special Projects Editor Jay Stuart
—Elizabeth Guider & Anna Carugati
406
Managing Editor Kristin Brzoznowski
Sales and Marketing Manager Cesar Suero Business Affairs Manager Terry Acunzo Sales and Marketing Coordinator Alyssa Menard Senior Editors Bill Dunlap Kate Norris
CBS CORPORATION’S LESLIE MOONVES
The president and CEO of CBS Corporation discusses building lucrative programming assets, distributing them across all platforms and making CBS the most successful network in America. —Anna Carugati
Contributing Writers Dieter Brockmeyer Chris Forrester Bob Jenkins David del Valle David Wood Copy Editors Lisa Haviland Grace Hernandez James Trimaco
Cover photo: Frank Ockenfels/AMC
WORLD SCREEN is published seven times per year: January, April, May, June/July, October, November and December. Annual subscription price: Inside the U.S.: $70.00 Outside the U.S.: $120.00 Send checks, company information and address corrections to: WSN INC. 1123 Broadway, Suite 1207 New York, NY 10010, U.S.A. For a free subscription to our newsletters, please visit www.worldscreen.com.
Ricardo Seguin Guise, President Anna Carugati, Executive VP and Group Editorial Director Mansha Daswani,VP of Strategic Development
WORLD SCREEN is a registered trademark of WSN INC. 1123 Broadway, Suite 1207 New York, NY 10010, U.S.A. Phone: (212) 924-7620 Fax: (212) 924-6940 Website: www.worldscreen.com
157
VISIT HUNDREDS OF DISTRIBUTORS’ SCREENING ROOMS AT
www.worldscreenings.com 10
World Screen
4/11
©2011 WSN INC. Printed by Fry Communications No part of this publication can be used, reprinted, copied or stored in any medium without the publisher’s authorization.