World Screen MIPCOM 2012

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Telehit www.telehit.tv • Las Lavanderas • Videos con Claudio • Picnic Picnic

As part of the Televisa Networks bouquet, Telehit offers a balanced mix of entertainment and music programming, airing series that focus on the youth market. The channel airs exclusive shows, videos and successful musicals in Spanish and English as well as concerts, interviews and the latest news from the world of music. Current series on Telehit include Picnic as well as Guerra de chistes, which features Eduardo Manzano, Juan Carlos Casasola, el Borrego Nava, Mariana Echeverria and special guests each week who face off in a battle to make the audience laugh. On Videos con Claudio, the eponymous host dedicates a half hour to showcasing the very best in U.S. and Latin music videos. The show also provides information on top artists, video fun facts and info to keep the viewers up to date on the rock music scene. Two new characters arrive on Telehit with Las Lavanderas.The series centers on two irreverent washerwomen who bring on special guests in each program.

Televisa Internacional www.televisainternacional.tv • Crown of Tears • Carrossel • Hollywood Heights

Grupo Televisa will take the spotlight at this market, as Emilio Azcárraga Jean steps up to accept the Personality of the Year Award. “This makes us proud!” says Claudia Silva, sales director at Televisa Internacional. All celebrations aside, Televisa will be focused intently on sales for its telenovelas, formats and kidtargeted content. Crown of Tears is one of the company’s lead telenovela offerings, with 150 hour-long episodes to pitch to broadcasters. Hollywood Heights, also a novela, is about a shy teenager who falls in love with a rock star at the top of his career. Together, they learn that the road to love and stardom can get bumpy at times. Focused on young audiences is Carrossel, which features boys and girls from different backgrounds together in the same classroom, led by a teacher who preaches about unity and equality. Little Giants is a reality show from Televisa, showcasing the singing, dancing, acting and comedic talents of little kids.

Hollywood Heights

The product offering we’ll be presenting in this edition of MIPCOM is one of the most broad and varied in our history.

—Claudia Silva

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