THE POWER OF THE WORD
The print media, through the years, has resisted the challenges presented by the emergence of more interactive means of communication such as radio, TV and, more recently, cellphones, I-pads and all the venues provided by internet – from blogs to Twitter, Facebook, Instagram, etc. Far from being alienated from this wave of new communications, the Church, while continuing to make use of print media, has tried to make use of these new means to reach out to people of all generations and to bring across the message of the Gospel. Media, when properly used, can be a powerful tool at the service of mission. Though it does not replace personal encounter with people, media now offers new venues for interaction, and for the proclamation of the Gospel. The passion, intensity and depth that Jesus placed into His words should continue to inspire Catholic media practitioners today, knowing that written words have a profound and long-lasting effect on all generations. While it