Window News June 2019

Page 44

FIT SHOW REVIEW

Biggest FiT Show Ever For

Customade Group

FIT Show 2019 was the biggest ever for Customade Group, with the team picking up a record number of enquiries for the group’s extensive range of products and value-added services. Visitors had the opportunity to see innovative products, seminars and new developments from some of the UK’s bestknown fenestration brands, including Atlas, Virtuoso Doors, REAL Aluminium and Polyframe.

conversion app from Customade Group and the Polyframe Protection Promise.The group also hosted a series of informative seminars, with digital expert John Bonney sharing his wisdom on how installers can get themselves ‘digitally fit’ for the future and make the most from their leads and aluminium veteran John Adams talking all about the new aluminium quoting and ordering software from REAL.

Two brand new products – the super-slim Lantern 2.0 from Atlas and the Virtu-AL aluminium effect composite door in an aluminium frame from Virtuoso Doors – drew crowds to the stand. The group also officially launched a trio of what it describes as industry breakthroughs – the aluminium online quoting and ordering system from REAL Aluminium, the new lead/quote management and

Gareth Thomas, Customade Group’s sales director, said: “It was an amazing three days and the stand was buzzing with people who came to see our spectacular collection of products and innovations, which we’re really proud to call the best in the industry.”

44 WINDOW NEWS JUNE 2019

The big reveal on the stand was Customade Group’s new lead/ quote management and conver-

sion app, which drew visitors to the stand throughout the show. The app has been developed by a team of software experts to help installers effortlessly manage their leads and quotes. Installers had the chance to try the app for themselves on the stand and to learn more about it in one of four dedicated seminars. Seminar host John Bonney said: “We know from listening to customers that many of them are daunted by the thought of anything digital and they feel out of their depth because they think it’s complicated. We quashed all those myths in these seminars and proved that it’s very simple for installers to get digitally fit and convert those all-important sales leads into profitable business with the support of Customade Group and the new app to help them.” www.customade.co.uk


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