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July 2012

In This Issue:

Page 1: From the President

Page 2: ShowingAssist/ Listing Report

Page 3: Listing Activity Report

Page 4: Contact Us

Looking Forward By Gene Jones, NEFMLS President We are continuing our momentum since the beginning of the year! The MLS is busy preparing for new services and tools to help us manage the challenges we face in today’s real estate market. We are very excited and anxious to roll out these new initiative soon.

2012 NEFMLS President Gene Jones

We have been working with Fannie Mae to participate in their Short Sale Assistance Desk (SSAD) program. The SSAD will provide an enhanced process for submitting short sale cases. It offers real time tracking of submitted cases and more fluid communications to help expedite the Fannie Mae short sale process. Watch for future announcements. will be here Friday, August 17th, for two training sessions on Find. If you haven’t been using Find this is the perfect opportunity. On August 1st, Find will be integrated with the MLS. Listings will have a direct link to Find and vice versa. Find includes more information on the community, maps displaying listing price vs estimated values of neighboring properties, more public record data, and demographics. Be sure to join us on the 17th for this special training session. Both the Listing Agreements and Short Sale Addendum have been updated to incorporate the changes previously made to the Purchase and Sale Agreement. The Short Sale Addendum includes industry wide verbiage that many lenders now request. Attorney, Jeff Marks will be publishing an article detailing the changes in the near future. Currently the forms can be found on flexmls under Daily Functions>Forms/Info>RealtyWEB.Net Documents. The Redline version is a non-editable form detailing the changes in red for easy reference. The editable documents are listed as usual. The updated contracts have been sent to Form Simplicity and should be available there shortly. The NEFMLS staff participated in a national user group meeting for the flexmls system. Many of the upcoming enhancements to the flexmls system came directly from you and will be installed nationwide. While there is no guarantee all suggestions will be implemented, your suggestions and feedback gives direction to what you need from your MLS system. So keep those suggestions coming to

Keep Connected The purpose of this newsletter is to provide all members of the NEFMLS with new, current, and updated information to get the most from your MLS computing system. Be sure to visit our website at www.RealtyWEB.Net for access to the MLS, as well as online education.

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New ShowingAssist Features ShowingTime is unveiling a new look and new, easy-to-use features for ShowingAssist! The best news? There is nothing you have to do – existing settings will continue to work as they have. Now you are able to: - Create a custom buyer tour using the new ShowingCart - Schedule multiple showings with one click - Manually add a showing to a listing activity report - Send feedback requests from reports And much more! ShowingAssist makes online scheduling a seamless process for both the listing and showing sides. ShowingAssist can save you time, generate showings, and deliver feedback. For questions or more information, please contact

Is Anyone Looking at Your Listing? Find out with the Listing Activity Report in flexmls. The Listing Activity Report is an often overlooked and under utilized feature of flexmls. This report summarizes how often your listing was viewed from various MLS sources as well as details on customer ratings, number of requests for action, and other listings viewed/liked by users/consumers. It provides invaluable insight to both you and your sellers on how the listing is rating. First, This report is only accessible for your own listings. Second, for privacy protection, it does not reveal any identifying information about the agent or customer that rated, viewed, or sent messages about the listing. The Listing Activity Report can be used to review how the listing stands within the market place and against “like” properties. Often times it can be used in adjusting pricing for the listing by looking at what other consumers are viewing and rating as “favorites”. To access the Listing Activity Report for your listings, begin by clicking on My Active Listings on the dashboard of flexmls. Then click the drop down arrow to the right of the MLS Number and select Listing Activity.

Click the drop down arrow and select Listing Activity Report.

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Is Anyone Looking at Your Listing?

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You will receive the following comprehensive one to two page report to either keep for your records or to share with your seller. Below is a breakdown of each section of the Listing Activity Report.

Information on where views are originating broken down by flexmls, E-mails, flex IDX, or portals. With corresponding pie chart.

How the listing has been rated on a flex IDX site or portal. With corresponding pie chart.

Actions people took on this listing displays the number of times more information was requested or feedback was provided (from flexmls only). With correlating barchart.

Other listings viewed or “liked� by agents or consumers via the portal and flexmls IDX sites.

If you have any questions about the Listing Activity Report, please contact Tech Support (904) 394-9494 x 1605.

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2012 NEFMLS Directors President Gene Jones

NEFMLS Staff Chief Executive Officer Ron Stephan

President Elect Wanda Franklin

General Manager Kimberly Wiggins

Treasurer Dee Bumbarger Secretary Gonzalo Mejia Marilyn Bearss Clare Berry Chris Bingemann Stan Bishop Charles Kassaw Billie Motz Roy Orren Jerry Smith MLS Technology Committee Chair: Don Shamblin MLS Abuse Reporting Committee (MARC) Chair: Musette Gilberstadt


Information Systems Brad Corner

EasyRealtySites FBS Florida Times Union ListHub Syndication Listingbook Metro Market Trends MLS Advantage REIS Products ShowingTime TourMeNow

Web/Social Media Administrator Sonja Harmon

Approved Vendors

Office Manager Amy Trujillo

IS/Technical Specialist Luke James Membership Compliance Angela Meeks Training/Technical Specialist Alan Posey Public Records/ Support/Training Dana Thomas Executive Assistant Katherine Sargent Business Manager Wayne Wetherington

Education Taskforce Chair: Stan Bishop

flexmls IDX a la mode, inc. CIS Data Cloud CMA Comissions, In Diverse Solutions e-neighborhoods Homes Media Solutions Homes & Land IDX Broker Inc. iHomefinder Market Leader Onboard Informatics Realty Production Real Estate Digital Smarter Agent The Real Source Top Producer Wolfnet Technologies

Membership 394-9494 X 1603

Northeast Florida MLS RealtyWEB.Net

7801 Deercreek Club Rd. Technical Support Jacksonville, FL 32256 394-9494 X 1605 or support@RealtyWEB.Net (904) 394-9494/1-888-296-6123

Metro Market Trends (MMT) (904) 394-9494 x 1225 1-800-239-1668 Page 5

August 2012 Newsletter