Fact Sheet: 2014–2020

WHITE HOUSE HISTORICAL ASSOCIATION

FACTSHEET

Investments Since 1961, the White House Historical Association has invested more than $110.5 million to maintaining the museum-standard of the White House and acquiring objects and artifacts for the collection.

Social Media Since social media efforts began in 2014, the Association has gained more than 277,000 followers on Facebook, 148,000 followers on Twitter, and 63,000 followers on Instagram. 300,000

200,000

100,000

14 15 16 17 18 19 20 FB TW IG

Retail

Since 2014, annual retail sales have increased from $16,527,413 to more than $22,000,000.

The 1600 Sessions

Monthly podcast, launched in 2017, 47 episodes with 156,095 downloads

Significant events

hosted: 2018 Presidential Sites Summit · 7 exhibits · 23 public lectures · 4 annual symposia · Produced 2 annual White House Easter Egg Roll

40 titles published or reissued since 2014. The White House: An Historic Guide now in its 25th edition

1 10,585 have subscribed to

White House History

Quarterly, up from 6,744 in 2014

Books and Quarterlies have received 151 national awards, including 107 since 2014

The Association’s catalog is received by more than 1.3 million households worldwide.

10 • THE WHITE HOUSE HISTORICAL ASSOCIATION

Approximately 25,000

images digitized for the WHHA Digital Library, funded by Amazon Web Services Since launching in 2017, Classroom Resource Packets have been downloaded by teachers nationwide more than 9,290 times.

The Association has hosted 330 teachers at its annual White House Teacher Institute with more than 30,000 students reached as a result.

The White House Experience App:

More than 77,000 downloads, also funded by Amazon Web Services Development

More than 14,000

Public Program

Attendees since 2014 (More than 8,800 in 2020) Since development efforts began in 2014, $30,076,170 has been raised.

The National Council on White House History, established in the fall of 2016, now has 70 members. Members contribute a minimum of $100,000 over a four-year period.

Major Gift Donors increased from 4 in 2014 to 80 currently. Donors increased from 100 in 2014 to 17,600 donors currently.

Partnerships

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