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Where have we been?

Collaborating with Warner Music Group, Paradisus presented an exclusive writing camp in the Aburi mountains of West Africa. For five days, artists from across the globe joined each other in Aburi, Ghana, and immersed themselves completely in the process of creating fresh music.

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Paradisus proved their global reach, inviting artists like North London’s very own Tion Wayne, US R&B singer-songwriter Ravyn Lenae, Nigerian-born Blaqbonez, and S1mba, to tune in and experience the state-of-the-art complex in Aburi. With such a diverse group of artists, from all over the world, representing multiple genres sharing the space and creating music together, we can expect some refreshing, new features and collab tracks emerging out of this week of workshopping.

The WMG x Paradisus writing camp proved that while musicality and skill are crucial to producing innovative music, socialising and collaboration are equally as important.

Tap into @paradisusgh on Instagram for an exclusive behind-the-scenes!

Black culture is so readily consumed by everyone, often without praise or props being paid to the communities that paved the way for others to join. For example, Rap and Hip-Hop – two historically Black music genres – have made room for nonBlack rappers within the music community. Artists such as Eminem, and Jack Harlow have made their mark on the genre; even Ed Sheeran and Selena Gomez have tried their hand at collaborating with rappers and Afro-beats artists (we all heard Ed’s verse on Peru by Fireboy DML…I have many thoughts on that song, but that’s for another day).

When it comes to the subject of non-Black artists entering Hip-Hop and Rap, there has always been a fine line between appropriation, and appreciation; paying homage to a genre shaped around expression, Black voices, and poetry, versus building a falsified brand identity for the sake of appealing to the masses who seek out the ‘coolness’ of Blackness. The latest artist to cause a stir is FN Meka - but, he is unlike any Eminem, G-Eazy or Logic you’ve heard before. Why? Well, he doesn’t actually exist, not in the physical world anyway. FN Meka is one of the recent attempts to combine artificial-intelligence (AI), music, gaming culture, and content creation. For some, the idea of intersecting three highly lucrative and profitable sectors of the media and tech industries sounds like a great idea. But is there space for AI rappers in a genre whose musical quality is becoming increasingly diluted and placated for the masses, rather than the communities who need it?

Under Capitol Records, FN Meka quickly gained a following, amassing over 10m followers and 135m likes on TikTok and thousands of Instagram followers. Despite such an impressive social media engagement, the rapper’s rise to fame (regardless of how short-lived it was) does raise concern surrounding the public perception of the rapper. Within that 10m follower count, how many people overlooked the racialisation of this robot- rapper? Why is it that FN Meka was only under scrutiny after saying the n-word, and featuring footage of the AI artist being beaten by police? The simple answer: because Blackness (the pain, the joy, the musicality, the culture) is marketable and profitable, even when copied and mimicked.

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