2011-2012: WGBH Annual Report by WGBH Educational Foundation

annual report 2011-2012

constant.

Change.

Constant. Change.

GBH’s public media mission is constant. We’re committed to enriching lives through programs and services that educate, inspire, and entertain, fostering citizenship and culture, the joy of learning, and the power of diverse perspectives. And WGBH is constantly changing: pioneering innovative ways to create and deliver unique, educationally rich content that fits the rhythm of people’s busy lives.

jonathan c. ab bot t

Constant. Change. W

e live in a time of extraordinary change, and the pace of this change— particularly in technology and the ways people access and utilize media— is accelerating. Tablets. Smart phones. On-demand channels and services. Millions of Americans now control when, where, and how they access information, education, and entertainment. And what are they looking for? Media that helps them make sense of our complex world and America’s place in it…that connects them more directly to their communities…that satisfies their passion for learning and personal growth...that gives them unfettered access to the arts…and that helps their children succeed in school, and in life. That’s good news for WGBH and public media. It’s why we’re moving forward strategically on multiple fronts. We’re embracing the still considerable strengths of traditional media in service to our core audience by offering more opportunities for them to connect with the high-quality WGBH journalism, science, history, drama, and children’s programming they value most. At the same time, we are transforming WGBH into a digital educational media powerhouse that welcomes both loyal and new audiences to experience and share our content at their convenience through our expanding digital and on-demand services. Missed yesterday’s segment of The World’s popular Geo Quiz? Now you can access it not only on the Web, but also through a new texting option delivered to your mobile device. Want to dive deeper into the periodic table? There’s a brilliant Nova iPad app that gives you a whole new appreciation for the elements and their role in every aspect of our lives. Or maybe you’d like to use the 10 minutes you and your child or grandchild are waiting in line to play a vocabulary-boosting Martha Speaks iPhone app game that really does make learning fun. We like to say that technology has finally caught up with WGBH’s public media aspirations…and it’s true, as this report amply illustrates.

am os b . h ostett er, j r.

But WGBH is doing more than simply delivering our rich content in new ways. We’re also strengthening our role as a local public broadcaster, scanning the media landscape to identify gaps in service. At a time when commercial media are cutting back on coverage of the local issues that matter, we’ve redoubled our efforts to be hyperlocal: to produce and deliver unique content tailored to our region’s interests, strengths, and needs with insight from trusted local voices. And we’re doing this across all our local services: television, radio, and the Web. Our expanded radio services—89.7 WGBH and Classical New England—described in this report (pages 10, 12) are just two examples. We’re also stepping back to ask ourselves, “What more can WGBH do to help our nation’s crisis in education?” One answer is an ambitious new partnership with PBS and public stations nationwide called PBS LearningMedia that delivers high-quality, curriculum-based public media content to our nation’s teachers (page 4). It’s a challenge we intend to continue to tackle in the years ahead. TM

We know we can’t go it alone. We’re fortifying existing partnerships and forging new ones: with esteemed journalistic enterprises such as NPR and ProPublica; with cultural organizations locally, nationally, and internationally; with regional and state school systems; and with other public broadcasting stations here in New England and across the country. But our most important partnership is the one we have with you. Thanks to you, WGBH has the resources to creatively and nimbly stay in stride with the quickening pace of change in the media world while staying true to our public media service mission. We are grateful for the skilled leadership of our boards, the generosity of our members, funders, and volunteers, and the talent and commitment of our staff for the constancy of your support.

Jonathan C. Abbott president a nd ceo

Amos B. Hostetter, Jr. chair

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Learning

F O R T H E 2 1 ST C E N T U R Y

martha’s remarkable Three recent independent studies confirm what millions of young children and their parents already know: WGBH’s Martha Speaks series is a great vocabulary builder. The show is as effective as having a teacher read the same story aloud (the traditional method for teaching vocabulary). And playing with the Martha iPhone app gives low-income kids a 31-percent boost.

“

he joy of learning.” This phrase from WGBH’s mission statement is a daily reminder of what education at its best can be. WGBH is using the latest technologies and educational insights to advance learning (and joy) in classrooms and living rooms from coast to coast—among preschoolers and their families, students and teachers, and lifelong learners. Our trusted, curriculum-based programs and services are furthering students’ achievement to meet the demands and opportunities of the 21st century.

7.1

MILLION W E E K LY VIEWERS

WGB H’S C U RI O U S GEO RGE IS PBS’S MOST-WATCHED CHILDREN’S SERIE S. AND NOW GEORGE IS HELPING YOU NG K IDS LE ARN CORE M ATH S K ILLS W ITH 1 6 NE W ONLI NE GAM E S .

Teachers at nearly 75 percent of US public schools count on curriculum-based media resources developed by WGBH.

Teach and Learn WGBH’s Teachers’ Domain—our acclaimed online library of multimedia resources for classrooms—joined forces with PBS’s educational online efforts to launch PBS LearningMedia for the 2011-2012 school year. The ambitious, free online service aggregates the highest quality, curriculum-based public media content—much of it gleaned from WGBH productions—and delivers it to PreK-16 teachers via an innovative digital platform to help reimagine classroom learning, transform teaching, and creatively engage students. TM

Now the nation’s time-challenged, budget-constrained teachers can call up thousands of on-demand digital resources drawn from public media—videos, background

more—to capture students’ interest and raise achievement. And teachers appreciate that they can easily organize and share resources as well as create their own class pages. In partnership with PBS stations nationwide, PBS LearningMedia is delivering this core free service along with a cost-effective premium service for states and school districts that want to customize the content to meet their individual standards. More than 24,000 educators registered during the first six months, joining the 670,000+ Teachers’ Domain members poised to migrate to the service in 2012. PBS LearningMedia is making good on public media’s promise to be a key part of America’s education agenda.

essays, interactive lesson plans, and

designing dreams WGBH’s Design Squad Nation is a 30,000-member (and growing) online community that gets kids age 9 and up excited about engineering. This Web-based spin-off of our Design Squad series features projects, games, a blog, a forum to brainstorm, and a video series hosted by engineers Judy Lee and Adam Vollmer, who help kids design and build their dream projects.

Dan McDowell is one of them.

fter 16 years teaching at West Hills High School in Santee, California, Dan McDowell enthusiastically channels his love of history to heighten student engagement and critical thinking. He began using media from WGBH and PBS for student enrichment, but technology now enables him to integrate videos and other content fully into classroom projects and discussions. “If you teach the way you’ve always taught, you just won’t be effective,” he observes. “You have to harness the resources that are out there.” McDowell particularly appreciates WGBH’s objective approach, high production values, and teacher focus: “The video clips are incredibly useful with today’s shorter attention spans. And the lessons plans, readings, and discussion questions save time for teachers and provide new ideas.” McDowell recounts the powerful effect of the clip from Frontline’s film on Rwanda on his students, many of whom have family in the military. “The kids get outraged at the genocide and the West’s response, which gives me the opportunity to ask, ‘Would you be willing to have your mother or father on the front lines there?’ The engaging storytelling really gets them inside the complexity of international relationships. It’s a very deep lesson.”

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L E A R N I N G F O R T H E 2 1 ST C E N T U R Y

Cosmic Stuff Successful scientific expeditions require the right guides and the right gear, and Nova is no exception. As a primary resource for formal and informal science education, Nova captures the imagination with disarming, expert hosts and the latest technology, making the biggest questions in science today accessible and entertaining. In Nova’s tour-de-force 2011 series The Fabric of the Cosmos, physicist Brian Greene took viewers on a journey through our universe via advanced computer graphics. With Greene as a guide, the audience found its perceptions about space, time, and the universe itself upended.

New York Times technology columnist David Pogue, who brought materials science to life in Nova’s 2011 series Making Stuff (watched by more than 14.5 million Americans) returns in spring 2012 with Hunting the Elements, a documentary that probes the wonders of the periodic table. Fire up your iPad: Nova’s Build the Periodic Table app is on the way! The app features an interactive periodic table and a learning game in which players build atoms and molecules to make everyday things.

WGB H’S NOVA IS THE L EA D I N G V I DEO RESO URC E U S E D IN SC IE NC E C LASS ROOM S NAT I O NW IDE , AND THE H I GH EST- R AT E D SC I ENC E S ERI ES ON TE LEV I S I O N .

rallying around academic success What show packs in live audiences ranging from age 5 to 90, accompanied by cheerleading squads? Quick, before the buzzer: it’s High School Quiz Show! WGBH’s battle of the brains celebrates academic achievement and brings generations and communities together to support their teams. The show’s second season in 2011 introduced host Billy Costa and an online game to give everyone the chance to test wits. In 2012 the competition goes statewide with 16 teams, qualified from a field of 78 Massachusetts public high schools.

CIVIC

Engagement

hat does “citizenship” really mean in a nation as diverse as ours? And how do we engage with one another in an environment that has become increasingly fragmented and fractious? WGBH promotes civic dialogue by giving Americans the opportunity to stand witness to our society and the past that has shaped it. WGBH’s history and culture documentaries help Americans to confront our moments of glory and our moments of failure—in all their complexity—with open minds and a willingness to engage.

After participating in American Experience’s 2011 Student Freedom Ride, 40 college students will never be the same.

JoyEllen Freeman is one of them.

n English major in the honors program at the University of Georgia, JoyEllen Freeman worked scanning images from the civil rights movement for the university’s digital collection. When she heard about the 2011 Student Freedom Ride, she decided it was time to get out of the library and onto the bus. She was one of the 40 Student Riders WGBH chose from nearly 1,000 applicants.

“A stunning accomplishment.” That’s how The New York Times greeted the broadcast premiere of Freedom Riders, WGBH’s American Experience documentary marking the 50th anniversary of the 1961 Freedom Rides across the Deep South in defiance of Jim Crow laws. The White House, the Sundance Film Festival, and the Emmy Awards concurred, and more than 5.3 million viewers have tuned in to see history being made. To spur further dialogue about the film and civil rights,

American Experience undertook its most ambitious outreach effort ever: 40 college students “got on the bus” with original Freedom Riders and journalists, video blogging and tweeting as they retraced the 1961 route. Committed to documenting struggles for equality, American Experience also chronicled workers’ and gay rights with its 2011 films Triangle Fire and Stonewall Uprising.

“ Tune in. Everybody who is living and benefiting from the road the Freedom Riders paved needs to know who they are and what price they paid.”

The experience of the ride transformed Freeman. Places along the route, especially Birmingham, Alabama, made her feel the reality of the struggle, but the human connections meant the most. “The original Freedom Riders who accompanied us were both generous and wise,” she explains. “Now I understand what others sacrificed to get me where I am, and that’s skyrocketed my motivation to define what I stand for. I’ve learned to accept the responsibility to make the world a better place even if I’m not around to see it, just as they did.” Freeman is grateful to WGBH and American Experience: “They tell stories that need to be told, even if people don’t know they need to hear them. Now the story of the Freedom Rides has become part of today’s culture. And with the 2011 ride, they’ve inspired a new generation to take action against injustice.”

oprah winfrey , who devoted a final episode of her talk show to freedom riders and the 50th anniversary of the freedom rides. WGB H A NNUAL R E P O RT 2 011 | 2 012

Powerhouse

JOURNALISM

WG B H ’S FRO N TLI N E IS P B S .O RG ’S #1 WEB SITE, W I TH 1 .1 MI L L I O N UNIQUE V I S ITO R S E ACH MONTH.

rom the start, WGBH has honored its public media mandate to deliver the intelligent, objective news, analysis, and investigative reports on which democracy thrives. In our complex and interconnected world, the need for independent journalism in the public’s interest has never been greater. Even as many news organizations are scaling back, WGBH is investing in new ways to reach and engage news-hungry, digitally savvy audiences in important stories that might otherwise remain untold, and in local, national, and global coverage of unprecedented depth. Today millions of Americans count on WGBH for diverse perspectives and fresh voices they can trust.

On the Front Lines The public can knock on the doors of power, but investigative journalism can make them swing open. It’s an invaluable public service and one that WGBH’s Frontline—the only independent, indepth investigative long-form journalistic series on US television—takes seriously.

Frontline’s uncompromising reporting makes things happen. Its 2011 documentary The Anthrax Files reignited interest in the nation’s most notorious bioterrorist attack, which took place just weeks after 9/11. The FBI identified Army biologist Bruce Ivins as the prime suspect, and as it prepared to charge him, Ivins committed suicide. Case closed. But not for Frontline. With partners ProPublica and McClatchy

Newspapers, Frontline took a deep dive into newly available evidence that raises questions about the grounds for convicting Ivins of capital crimes and whether the real killer may still be at large. The film helped spur calls by The New York Times and The Washington Post for the FBI to reopen the case.

inside syria Journalist Ramita Navai posed as a tourist in a daring report for Frontline’s film Syria Undercover. Tie-ins on The World in tandem with the broadcast brought to life the chilling consequences of defying an authoritarian regime.

To increase its impact still further, Frontline expanded to a year-around schedule, adding magazine-style shows— an innovation that permitted reports on the winter 2011 protests in Egypt and the death of Bin Laden within weeks of the events and breaking news dispatches during filming. And Frontline introduced an ambitious new website that is satisfying the appetites of ardent news followers and general audiences alike.

Turning Up the Volume on The World The world is full of stories that demand to be told, but first they must be found. The World, WGBH’s daily international news program co-produced with PRI and BBC World Service, seeks out stories that transcend boundaries, helping Americans better understand the world and our place in it. With overseas correspondents rapidly becoming an endangered species, The World maintains a network of seasoned correspondents with a deep, nuanced understanding of far-flung regions. And it gives them the

a close-up look at a second wave of antinuclear activism. China correspondent Mary Kay Magistad took her expertise to Africa to inspect China’s growing footprint.

flexibility to follow their instincts. In 2011 London-based Laura Lynch decamped to Kabul to investigate the social and economic repercussions of US military downsizing and the resulting real estate bubble. Host Marco Werman traveled to post-tsunami Japan for

The World is delivering its distinctive reporting in new ways and to more people. Its website now publishes radio content not as transcripts, but as readable stories that are searchable and downloadable. It also hooks visitors with its popular Global Hit, Global Political Cartoons, and Geo Quiz, which boasts thousands of subscribers to its texting version.

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POWERHOUSE JOURNALISM

Hyperlocal 89.7 WGBH, Boston Public Radio, finds some of its best stories right in our own backyard. Award-winning reporter Phillip Martin recently brought listeners the story of MIT’s agreement with the Moscow suburb of Skolkovo to assist in the development of an entire “innovation city.” It’s just one example of 89.7’s commitment to being Greater Boston’s hyperlocal radio news service, shedding light on subjects that are underreported or just emerging. This past year, 89.7 launched new beats dedicated to innovation; life sciences; culture, broadly defined; and local voices. Listeners liked what they heard: in 2011, 89.7’s weekday news audience increased by more than 25 percent. In fall 2011, 89.7 WGBH introduced Innovation Hub, the only program in our market devoted exclusively to covering innovation in our region. Each week host Kara Miller introduces listeners to the theorists, researchers, inventors, and entrepreneurs who are tackling big-time challenges in critical areas ranging from education to health care, energy to infrastructure. Martin and Miller are just two of 89.7’s expanding team of journalists steeped in Boston and New England, adding depth

putting our heads together We live in a brainy region, so it’s natural to form partnerships that bring richer content to our audiences. Take The Xconomy Report, which airs Fridays on 89.7 during Morning Edition. This weekly round-up of the latest in business, technology, and life sciences news from across New England is a collaboration with the analytical firm Xconomy.

to our local coverage and creating synergies across radio, television, and digital platforms. Our new 89.7 weekday radio lineup of Bob Seay, Cristina Quinn, Jordan Weinstein, Emily Rooney, and Callie Crossley explores subjects that often carry over to WGBH TV, where Rooney hosts Greater Boston, and Crossley is a frequent contributor on Beat the Press and Basic Black.

all together now WGBH pulled together across platforms in spring 2011 to examine the effects of the economy on various Massachusetts communities in the weeklong series Where We Live. Reports aired on 89.7’s Morning Edition and evenings on WGBH 2’s Greater Boston. Emily Rooney and Callie Crossley offered extended analysis on their daily radio shows, and a website provided an interactive tool for public participation as well as deeper information.

Dramatic

HEIGHTS

reat drama gives us the chance to step outside ourselves and inhabit other lives and circumstances, enlarging our view of the world. WGBH’s Masterpiece takes its role as America’s most beloved, longest-running drama to heart, constantly renewing itself to remain vibrant and relevant to today’s audiences. The series continues to attract new fans through its superb offerings coupled with a savvy use of new media. As it wraps up its 40th-anniversary season, Masterpiece is more popular than ever— abundant proof that broad-based audiences respond to literate storytelling at the highest level.

100,000 masterpiece friends on facebook

Masterpiece’s social media strategy is succeeding in reaching out to new audiences through Facebook and Twitter, giving fans the tools to engage with the series and each other. (“Finneran is such a good actor! She makes O’Brien sooo unlikeable!J”) Join the conversation: facebook.com/masterpiecepbs or @masterpiecepbs.

TIME - honored Time magazine named WGBH’s Rebecca Eaton, executive producer of Masterpiece, to its 2011 list of the 100 most influential people in the world.

Once upon a time… …millions were captivated by a period drama set a century earlier in a society with antiquated manners and morals. Unlikely? Perhaps, but the drama harbored a secret: behind the historical trappings, its characters, plot, and roiling intrigue gave off a distinctly contemporary vibe. The drama was, of course, Masterpiece’s miniseries Downton Abbey. A 2011 runaway hit that returned in January 2012 for an eagerly anticipated second season, Downton Abbey is a story

of compelling, very real people caught up in a time of intense social change. Season 1 drew 13 million US viewers, and more than 1.1 million video views online; the innovative use of social media attracted viewers on both platforms. Critics were equally smitten: The Wall Street Journal proclaimed Downton Abbey “impossible to resist,” while Variety called it “compulsively watchable from the get-go.” The first season brought home six Emmys, including one for Outstanding Miniseries. This universal

acclaim has helped put Masterpiece at the center of popular culture, without sacrificing any of its legendary quality. Jewel that it is, Downton Abbey also reflects WGBH’s larger commitment to continually reinvigorate Masterpiece. Viewership increased significantly in 2011 for its literature-based classics, mysteries, and stories of modern life. Look for these trends to continue in 2012, with fresh takes on Dickens and the return of the edgy Sherlock.

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Classical

CONNECTIONS

a special partnership WGBH and the Boston Symphony Orchestra have been partners since—literally—Day 1. In 2011 we expanded this partnership by making BSO concerts available not only live on Saturday evenings, but via rebroadcasts on Sundays, and at any time on our new online BSO Radio channel at classicalnewengland.org.

n 1951 WGBH signed on the airwaves with the inaugural concert of the Boston Symphony Orchestra season. Ever since, classical music has been at the heart of what we do. That heart is beating faster than ever. In late 2009 we expanded to around-the-clock classical service with the acquisition of 99.5 WCRB. In 2011 we broadened our classical offerings still further on both broadcast and digital platforms. WGBH now is anchored even more deeply in New England while taking full advantage of our global connections. And we’re sharing that bounty with our regional community and music lovers everywhere.

IN 2 011 MORE THAN 1 MI L L I O N UNI Q UE LISTE NE RS ENJOYED WGB H’S C LASS ICAL MUSIC STREAMS, W HIC H INC LU DE THE F IRST ONLINE CHANNELS IN THE NATION DE VOTE D TO EARLY MUSIC AND K IDS ’ C LASS ICAL.

Classical New England delights listeners in Rhode Island.

Sense of Place(s) Classical music travels the world, yet it feels right at home here in New England, thanks to our orchestras and ensembles, conservatories, summer festivals, and avid listeners.

including our own groundbreaking Mobile DTV service. In a win-win exchange, WGBH gives Bryant students access to experts, technology, and internships.

Classical New England, WGBH’s expanded classical service, connects audiences with the musical riches of our region and the best from around the globe.

Classical New England offers 18 hours of locally produced programming every day. A full 70 percent of what our listeners hear is created at WGBH, mixed with the choicest selection from US public radio partners—such as Concierto, the country’s only bilingual classical radio program—and the European Broadcasting Union. As active participants in the Boston classical community, our hosts are insightful companions in-studio and at performances. And our New England Summer Festivals program brings listeners everything but the picnic from these seasonal treasures.

In September 2011 we restored fulltime classical music broadcasting to Rhode Island, one of the largest markets in the nation without such a resource, through an innovative partnership with Bryant University. Bryant’s 88.7 WJMF retransmits WGBH’s classical service, while the university’s studentrun station now delivers its programs on a variety of new technology platforms,

looney tunes As many adults know, the scores of classic cartoons can spark a lifelong love of classical music. WGBH offers today’s kids that opportunity with our annual Classical Cartoon Festival. In 2011 4,000 children of all ages turned out at Boston’s Symphony Hall to enjoy a day of ‘toons and tunes.

Sebastian Ruth is one of them.

iolinist and violist Sebastian Ruth of the Providence String Quartet is not only a musician, but a visionary music educator who in 2010 was named a MacArthur Fellow for his innovative work. Ruth founded Community MusicWorks, which has been making music and social change in Providence for 15 seasons. Through the permanent residency of the string quartet, the organization builds community by empowering youth from the city’s at-risk neighborhoods with classical music training and performance. What does Classical New England mean to Ruth? “When WGBH brought around-the-clock classical music service back to Rhode Island, I hadn’t realized how much I’d missed it,” he says. “Now I feel consistently warmed up and challenged by hearing and learning what other performers and presenters are doing out there. That’s important in a small state like this. The service also offers me another way to put our students in touch with the world of classical music. Perhaps best of all, it gives Rhode Islanders ‘permission’ to explore this world in an accessible way.”

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Fiscal

U P D AT E : F Y 1 1

trong community support combined with careful fiscal management enabled WGBH to successfully balance our operating budget for the 31st consecutive year. In the face of a rapidly evolving media environment and a sluggish economy, WGBH’s disciplined commitment to fiscal prudence, public service, and editorial integrity kept us on track. Our proactive, dynamic budget review process helped us achieve strategic, though difficult, reductions that ensured the preservation of our programs and services.

This prudent fiscal approach allowed WGBH to maintain our position among the nation’s leading public media organizations—as a major producer of high-quality programs and content for TV, radio, the Internet, mobile devices, and other media; as a provider of media access services for people with vision or hearing impairments; and as an originator of educational media for teachers, students, and parents. Our program services for New England-area audiences were supported primarily by viewers and listeners, regional businesses, and federal Community Service Grants from the Corporation for Public Broadcasting (CPB). Program venture funds garnered from previous capital campaigns and other sources augmented major individual contributions to provide bridge funding, enabling WGBH to move forward with the development of new productions for local and national broadcast as well as our digital channels and services. Even in challenging economic times, we were successful in securing funds for the third season of our regional TV series, High School Quiz Show. Our national productions for television and the Web were funded primarily by directed grants from corporations, foundations, government agencies, and PBS stations. Our media access technologies for people with disabilities were supported by strategic partnerships, federal grants, and the sale of services.

Fiscal Outlook WGBH will continue to monitor expenses and resource allocations carefully in FY12. Our budget reflects a responsible balance between managing expenses to match available revenue and retaining our capacity to meet the demand for new programs, emerging technologies, and regional services. Generous membership support will allow us to continue to provide valuable services to audiences across New England. Grants from foundations, corporations, government agencies, and public broadcasting entities enable us to produce programs, Web-based content, and new-media applications for the nation…and the world. Thanks to all our supporters for your generous contributions.

Operations: Sources and Uses Sources

FY11 SOURCES OF FUNDING

FY11

FY10

$100,568,000

$117,170,000

23,910,000

23,941,000

foundations

Local corporate support

4,524,000

5,056,000

service revenue

Community Service Grants (CSGs) from Corporation for Public Broadcasting

8,194,000

9,044,000

Royalties, video, and foreign distribution

7,028,000

6,707,000

In-kind contributions and donated services

5,585,000

6,452,000

Grants and contracts Contributions from individuals

Other (including Auction and outside captioning and sales)

15,708,000

Net transfers from WGBH program funds for programming and reserves

1,284,000

2,183,000

$166,801,000

$187,757,000

Total sources

17,204,000

Broadcast (public TV and radio program services) Educational services and program information Support services and reserves Total expenses Excess of operating sources over expenses and transfers

corporation for public broadcasting

25%

pbs stations

program funds

investments

government agencies

15%

royalties and license fees 3%

in-kind contributions

corporate support

other 16%

individuals

F Y11 MA JOR ACTIVITIES

Operating Expenses Program development and production (includes TV, radio, Web, new media, instructional, and access technologies)

$105,852,000

$119,948,000

11%

instructional and interactive

radio production and broadcast

12,348,000

12,970,000

program development 4%

access technologies 6%

9,489,000

11,223,000

support services

39,112,000

43,606,000

home video sales

$166,801,000

$187,747,000

$10,000

$12,985,000

$16,304,000

74,479,000

51,282,000

163,235,000

167,114,000

63,800,000

59,687,000

$314,499,000

$294,387,000

48%

general audience tv programming

19%

local tv production and broadcast

childrenâ&#x20AC;&#x2122;s tv programming

Components of Net Assets Undesignated Grants for future programming* Capital campaign, debt service, and Board-designated funds** Endowment (market value) Total components of net assets

F Y11 FUNDING SOURCES FOR WGBHâ&#x20AC;&#x2122;S NEW ENGLAND TV AND RADIO SERVICES 15%

royalties

investment income 45%

audience support

local business sponsors 14%

federal (csgs) * In accordance with accounting principles, multi-year grants for production are recognized completely in the year they are received, resulting in significant swings in this balance ** This includes the net present value of future revenue streams

14%

other, including program funds

FI N AN C I AL R E P O RT

WGBH Today: A

public media powerhouse, WGBH serves New England, the nation, and the world with smart, educationally rich, innovative content across a growing range of platforms: TV, radio, the Web, mobile devices…the list keeps growing. WGBH is...

• PBS’s leading producer of content for television, the Web, and mobile devices, and a major supplier of programs heard nationally on public radio and online

• a pioneer in educational multimedia for teachers, students, and families…and in media access technologies for people with vision or hearing disabilities

• a local public broadcaster serving New England with multiple TV channels, and news and classical music radio services (on air and online) that reflect the issues and cultural riches of our region

• a video-rich, 24/7 portal to news, science, history, arts and drama, classical music, home and travel, food, and more, on wgbh.org

• a trusted public media partner working closely with communities, cultural organizations large and small, and educational institutions throughout the region and across the country

• a “town square” where nearly 15,000 visitors came through our doors in 2011 for screenings, discussions, debates, performances, and tours

I N N O VAT I V E C O N T E N T ON TV AND THE WEB

ON RADIO AND THE WEB

2011-2012 WGBH productions and presentations

Classical New England

America’s Test Kitchen American Experience Antiques Roadshow Ask This Old House Basic Black Beat the Press (weekly edition of Greater Boston) Cook’s Country from America’s Test Kitchen Food Trip with Todd English Frontline Freedom Riders from American Experience Gourmet’s Adventures with Ruth Gourmet’s Diary of a Foodie Greater Boston High School Quiz Show Invitation to World Literature Justice: What’s the Right Thing to Do? Lidia Celebrates America Lidia’s Italy in America Making Stuff from Nova María Hinojosa: One-on-One Masterpiece (Classic, Contemporary, Mystery!) Nova Nova ScienceNow Poetry Everywhere Rough Cut—Woodworking with Tommy Mac Simply Ming Spirit Rising: Angelique Kidjo and Friends The Fabric of the Cosmos from Nova The Victory Garden This Old House Where We Live (joint Greater Boston/ 89.7 WGBH/wgbh.org series)

For children

Millions of people count on WGBH productions

every week. And it all happens thanks to your generous support.

Arthur Between the Lions Curious George Design Squad Design Squad Nation Fetch! with Ruff Ruffman Martha Speaks Peep and the Big Wide World Postcards from Buster Time Warp Trio (for Discovery Kids) IN COMMUNITIES Bark about Books Dot Diva Engineer Your Life Martha Speaks Reading Buddies for English Language Learners Next Generation Preschool Math Time to Invent

Arias and Barcarolles with Cathy Fuller Baroque in Boston The Boston Symphony Orchestra BSO on Record Café Europa Classical Music with Ray Brown Classical Music with Laura Carlo Classical Music with Cathy Fuller Classical Music with James David Jacobs Classical Music with Alan McLellan Drive Time Live In Performance with Cathy Fuller Live from Fraser New England Summer Festivals New Year’s Day from Vienna Sunday Concert The Bach Hour with Brian McCreath

Classical New England Online Channels Boston Early Music Channel BSO Radio Channel Holiday Music Channel Kids Classical Channel

89.7 WGBH, Boston Public Radio C U LT U R E

A Celtic Sojourn America’s Test Kitchen Radio Eric’s Artist Spotlight Jazz Decades Jazz on WGBH with Eric Jackson Jazz on WGBH with Steve Schwartz Toast of the Nation Weekend Daily Dish N E W S A N D P U B L I C A F FA I R S

Innovation Hub Radio Nova The Callie Crossley Show The Emily Rooney Show The Point with Mindy Todd (WCAI) The Takeaway (WGBH co-production with WNYC and PRI in partnership with BBC World Service and The New York Times) The World (WGBH co-production in partnership with PRI and BBC World Service) The Xconomy Report E X C L U S I V E LY O N T H E W E B Basic Black Broadband Climatide Forum Network Kids Media Matters Medal Quest One Guest PBS Kids Lab Producers’ Workshop Online The Secret Life of Scientists & Engineers (Nova) WGBH Lab

...AND CRITICAL ACCLAIM For children Loop Scoops The Fin, Fur and Feather Bureau of Investigation The Greens Zoom

For teachers and students PBS LearningMediaTM Teachers’ Domain Teachers’ Domain Professional Development Massachusetts Teachers’ Domain ASCEville (kids/engineering careers) Beginning Education, Early Childcare at Home Deepening Adolescent Literacy Expository Writing Teaching American History Massachusetts Teaching Engineering

Longstanding TV-based websites Africans in America Building Big Commanding Heights Evolution A Science Odyssey M O B I L E A P P L I C AT I O N S

iPhone and/or iPad apps A Celtic Sojourn Radio (iPhone streaming) All Classical WGBH (iPhone streaming) Antiques Roadshow (iPhone) Antiques Rowdshow: Discovering America’s Hidden Treasures (iPad) Arthur (iPhone) Explore! The Member Guide (iPad) Fetch! (iPhone) Martha Speaks (iPhone) Nova: The Elements (iPad) Poetry Everywhere (iPhone) The Greens (iPhone) WGBH (iPhone)

Mobile DTV/video WGBH 2 ’GBH Kids

Mobile DTV/audio 89.7 WGBH Classical New England Jazz with Eric Jackson The Beat of Bryant

WGBH productions and services have been recognized with hundreds of honors: Emmys, Peabodys, duPont-Columbia Awards… even two Oscars. This year’s award highlights include:

A D C L U B O F WA S H I N G T O N , D C A D DY AWA R D

TELEVISION

Masterpiece—Any Human Heart (drama serial) Masterpiece—Any Human Heart (original music) Masterpiece—Downton Abbey (director, fiction) Masterpiece—Downton Abbey (sound, fiction) Masterpiece—Sherlock: A Study in Pink (drama series) Masterpiece—Sherlock: A Study in Pink (supporting actor: Martin Freeman) Masterpiece—Sherlock: A Study in Pink (editing, fiction) Masterpiece—South Riding (photography and lighting, fiction)

GEORGE FOSTER P E A B O DY AWA R D S

American Experience—My Lai Frontline—The Wounded Platoon Masterpiece Mystery!—Sherlock: A Study in Pink A L F R E D I . D U P O N T- C O L U M B I A U N I V E R S I T Y AWA R D

Nova—Japan’s Killer Quake E M M Y AWA R D S

Creative Arts American Experience—Freedom Riders (exceptional merit, nonfiction filmmaking) American Experience—Freedom Riders (editing) American Experience—Freedom Riders (writing) Masterpiece—Downton Abbey (cinematography) Masterpiece—Downton Abbey (costume)

News and Documentary Frontline—Fall Image Campaign “Times Like These” (promotional announcement)

Primetime Masterpiece—Downton Abbey (outstanding miniseries) Masterpiece—Downton Abbey (supporting actress: Maggie Smith) Masterpiece—Downton Abbey (directing) Masterpiece—Downton Abbey (writing)

Antiques Roadshow ARCHAEOLOGY CHANNE L AWA R D

Nova—Secrets of Stonehenge B R I T I S H AC A D E M Y O F FILM AND TELEVISION ARTS AWA R D S ( B A F TA )

C I N E G O L D E N E AG L E AWA R D S

Nova (6 awards) NovaScienceNow—Season 5 Simply Ming C I N E M A S T E R S E R I E S AWA R D

American Experience—My Lai C I N E S P E C I A L J U R Y AWA R D

American Experience—My Lai H I S T O R Y M A K E R S AWA R D

Nova—Darwin’s Darkest Hour I M AG E N AWA R D S

María Hinojosa: One-On-One The Longoria Affair J A PA N P R I Z E

American Experience— Freedom Riders M I S S O U R I H O N O R M E DA L FOR DISTINGUISHED SERVICE IN JOURNALISM

New England

Frontline

High School Quiz Show— Framingham vs. Longmeadow

N E W YO R K F E S T I VA L S AWA R D

A A A S K AV L I S C I E N C E J O U R N A L I S M AWA R D

Antiques Roadshow

Nova—Japan’s Killer Quake

Q U I N N I P I AC U N I V E R S I T Y ’ S F R E D F R I E N D LY F I R S T A M E N D M E N T AWA R D

A D C L U B O F B O S T O N H AT C H AWA R D

David Fanning (executive producer, Frontline)

WGBH Impact Campaign—Can you put a value on public television?

T E L LY AWA R D S

Antiques Roadshow Invitation to World Literature (2 awards) T H E S T U T T E R I N G F O U N DAT I O N O F A M E R I C A AWA R D

The Emily Rooney Show W E S T E R N H E R I TAG E AWA R D

American Experience—Wyatt Earp WRITERS GUILD OF A M E R I C A AWA R D S

American Experience—Wyatt Earp Frontline—Flying Cheap RADIO A S S O C I AT I O N O F H E A LT H C A R E J O U R N A L I S T S AWA R D

The World—Rationing Health: Who Lives? Who Decides? G L O B A L H E A LT H C O U N C I L E XC E L L E N C E I N M E D I A AWA R D

The World—Rationing Health: Who Lives? Who Decides? M E N TA L H E A LT H A M E R I C A M E D I A AWA R D

The World—Haiti’s Traumatized Earthquake Survivors OV E R S E A S P R E S S C L U B L O W E L L T H O M A S AWA R D

The World—Rationing Health: Who Lives? Who Decides? PUBLIC R ADIO NEWS DIRECTOR A S S O C I AT I O N AWA R D

WCAI—Venture Philanthropy: An Investor’s Approach to Curing Alzheimer’s Disease (best new series) R A D I O T E L E V I S I O N D I G I TA L N E W S A S S O C I AT I O N E DWA R D R . M U R R O W AWA R D

Sex and Human Trafficking in Southern New England (reporter Phillip Martin) WEB A A A S K AV L I S C I E N C E J O U R N A L I S M AWA R D

Nova—The Secret Life of Scientists & Engineers I N T E R N AT I O N A L AC A D E M Y O F T H E V I S UA L A R T S C O M M U N I C AT O R AWA R D S

American Experience (2 awards, mobile apps and games) Martha Speaks (2 awards, online video documentaries, educational websites)

WG B H TO DAY

remembering j o h n lo w e l l

WGBH

he WGBH community mourns the passing in 2011 of John Lowell, former longtime Chair of the WGBH Board of Trustees and son of WGBH founder Ralph Lowell. A civic leader who also served on PBS’s board and was a trustee of numerous area institutions, Lowell was a pillar of strength during many crucial WGBH years, including the international controversy over our 1980 broadcast of Death of a Princess. He helped shape modern public media, and orchestrated the

• PAGE 5: CURIOUS GEORGE: 7.1 MILLION WEEKLY VIEWERS • PAGE 6: NOVA IS # 1 VIDEO SOURCE IN

SERIES ON TELEVISION (SOURCE: NTI LIVE +7, NIELSEN NPOWER, 10/10-09/11); NOVA’S MAKING STUFF WAS WATCHED BY MORE THAN 14.5 MILLION AMERICANS (SOURCE: NTI LIVE +7, NIELSEN NPOWER,

• PAGE 7: AMERICAN EXPERIENCE’S FREEDOM RIDERS: 5.3 MILLION VIEWERS HAVE TUNED • PAGE 9:

IN TO SEE HISTORY BEING MADE (SOURCE: NTI LIVE +7, NIELSEN NPOWER, 5/16-5/23/11, P2+)

FRONTLINE IS PBS.ORG’S #1 WEBSITE, WITH 1.1 MILLION UNIQUE VISITORS EACH MONTH (SOURCE: GOOGLE

• PAGE 10: IN 2011, 89.7’S WEEKDAY NEWS AUDIENCE INCREASED BY MORE THAN • PAGE 11:

25% (SOURCE: ARBITRON PPM BOSTON METRO P6+ CUME, 01/11-12/11 VS 01/10 VS 12/10)

MASTERPIECE’S DOWNTON ABBEY, SEASON 1, DREW 13 MILLION VIEWERS, AND MORE THAN 1.1 MILLION VIDEO VIEWS (SOURCE: NTI LIVE +7, NIELSEN NPOWER, 1/16-2/06/11, P2+; GOOGLE ANALYTICS, 1/9-12/01/11); MASTERPIECE: 100,000 FACEBOOK FRIENDS (SOURCE: MASTERPIECE PRODUCTION UNIT)

•

PAGE 13: IN 2011, MORE THAN THAN 1 MILLION UNIQUE LISTENERS ENJOYED WGBH’S CLASSICAL STREAMS (SOURCE: SAWMILL, 01/011-12/11, UNIQUE VISITORS)

photo credits ANTHONY TIEULI.

• PAGE 2: © WGBH/ANTHONY TIEULI. • PAGE 3: © WGBH/

• PAGE 4: ALL CHARACTERS AND UNDERLYING MATERIALS FROM THE MARTHA BOOKS

TM AND SUSAN MEDDAUGH. ALL OTHER CHARACTERS AND UNDERLYING MATERIALS TM AND 2012 WGBH; © ISTOCKPHOTO.

New Center for Arts & Culture

Honorary Chair

CLASSROOM (SOURCE: 2008 GRUNWALD ASSOCIATES REPORT); NOVA IS THE “HIGHEST-RATED” SCIENCE

INSIDE FRONT COVER: © ISTOCKPHOTO.

Ralph Lowell Society Committee

Helene R. Cahners-Kaplan

transformation of WGBH’s board from one made up of institution heads to its current community-leader format. John’s son Bill currently serves as a WGBH Trustee.

(SOURCE: NTI LIVE +7, NIELSEN NPOWER, 9/27/10-9/25/11, P2+)

ANALYTICS, 10/10-9/11)

WGBH Corporate Executive Council

Chair

PAGE 4: MARTHA IPHONE APP GIVES LOW-INCOME KIDS A 31% BOOST (SOURCE: ROCKMAN ET AL.

1/19-2/9/11, P2+)

We are grateful to the following leadership committees and boards for their generous communityspirited commitment to advancing WGBH’s educational mission.

Melinda Alliker Rabb

sources STUDY, JOAN GANZ COONEY CENTER REPORT)

Leadership

RESERVED. PBS KIDS® PUBLIC BROADCASTING SERVICE; © WGBH/ANTHONY TIEULI; COURTESY OF DAN

• PAGE 6: © WGBH/ANTHONY TIEULI. • PAGE 7: © CORBIS. ALL RIGHTS RESERVED; © WGBH/ MEGHNA CHANDRA. • PAGE 8: AL JAZEERA. • PAGE 9: QUICKSILVER MEDIA; YURI OTA. • PAGE 10: COURTESY PHILLIP MARTIN; © ISTOCKPHOTO; © WGBH/ANTHONY TIEULI. • PAGE 11: © CARNIVAL FILM & TELEVISION LIMITED 2011 FOR MASTERPIECE. • PAGE 12: © STU ROSNER, COURTESY OF BOSTON SYMPHONY ORCHESTRA. • PAGE 13: © WGBH/LISA ABITBOL; COURTESY OF SANDOR BODO/COMMUNITY MUSICWORKS. MCDOWELL.

Kathleen Ames Edye Baker Jeffrey P. Beale Terrie Bloom Emily J. Brown Mary L. Cornille Joan Crowley Lynn Bay Dayton John J. Doyle, Jr. Janet B. Fitzgibbons Dianne L. Gregg William C.S. Hicks Edna Kaplan Polly Wroe Knowles Marilyn Kucharski Karen Levy William A. Lowell Carolyn A. Lynch Oscar F. Malcolm Caroline Mortimer Harriet Nezer Jane M. Pappalardo Elizabeth A. W. Rogers Gloria Rose Kathleen B. Sherbrooke Richard N. Silverman Cynthia L. Strauss Geneva S. Thorndike Wat H. Tyler Simone S. Winston Amos B. Hostetter, Jr. Susan B. Kaplan Ex-Officio

Brian Kenny Chair Harvard Business School

Francine Achbar Herbert Aikens Lighthouse Electrical Contracting Inc.

Jane Alpers Denneen & Company

Vicki Amalfitano Brigham and Women’s Hospital

Dan Antonellis Suffolk Construction

Mike Armini Northeastern University

Christine Armstrong Morgan Stanley Smith Barney

M. Carol Brennan Massachusetts Eye and Ear

Peter Brown Partners HealthCare

Eric Burt Wells Fargo Advisors

Barbara Calautti Deloitte & Touche USA llp

Raymond Ciccolo Boston Volvo Village

Claire B. Comstock Blue Cross Blue Shield of Massachusetts, Inc.

Charlie Curtis Welch & Forbes llc

Michelle Davis Adrienne Davis-Brody ADB Marketing Communications

Bob Duffy Massachusetts Teachers Association

Rob Egan Aetna, Inc.

Wendy Foster Big Brothers Big Sisters of Massachusetts Bay

Pattie Garrahy PGR Media

Greg Gatlin Suffolk University

Mike Grandinetti Southboro Capital llc

Jonathan Gworek Morse, Barnes-Brown & Pendleton, pc

c r e at e d a n d p r o d u c e d at wg b h b o s t o n Susan Reed Susan Geib DESIGNER Danielle Pierce LISTS COORDINATION Kathleen McCarthy STRATEGIC RESEARCH Kristen Hurley AWARDS COORDINATION Jackie Fuce PRINT PRODUCTION Lenore Lanier Gibson PHOTO RESEARCH Michael Delia, Nancy Dillion

PROJECT MANAGER/EDITOR

WGBH CONSTITUENT COMMUNICATIONS

WRITER

DIRECTOR

Cynthia Broner Susan Reed

ASSOCIATE DIRECTOR WGBH CREATIVE

ASSOCIATE CREATIVE DIRECTOR

Alison Kennedy

Jennifer Harrington

Katherine V. Smith

HATCH Marketing llc

Boston College Center for Corporate Citizenship, Carroll School of Management

Jerome Heller LandVest, Inc.

Amy Holland Boston Ballet

Andy Horvitz Horvitz Communications

Sally D. Jackson Jackson & Company

Mahmud S. Jafri Dover Rug & Home

Sandra T. King Long Term Solutions

Katherine Klingler Sovereign and Santander

DeWayne Lehman University of Massachusetts Boston

Sandy Lish The Castle Group, Inc.

Cindy Mackey Museum of Science

Terence McCourt Greenberg Traurig, llp

Mark McKenna Putnam Investments, llc

Bruce Mittman Mittcom

David Morales Steward Health Care System

Aimee O’Brien-Jeyarajan American Student Assistance

Mark O’Day Comcast Cable Communications, Inc.

Larry O’Toole Gentle Giant Moving Company, Inc.

Chris Pape Genuine Interactive

David Perry Bentley University

Carol Phelan New England Conservatory of Music

John F. Reilly MFS Investment Management

Dusty Rhodes Conventures, Inc.

Roger Sametz Sametz Blackstone Associates

George Schwartz Boston Private Bank & Trust Company

Marci Sindell Harvard Vanguard Medical Associates and Atrius Health

Steven Singer Dana-Farber Cancer Institute

Mara Stefan

WGBH Science Visiting Council Norman R. Augustine

Emerge Media Communications

Retired Chairman and CEO, Lockheed Martin Corporation

Linda Swain

Henry Becton, Jr.

Jones Lang LaSalle

Jesse Thompson Bunker Hill Community College

Vice Chair, WGBH Educational Foundation

Joshua Boger, PhD

Sheryl Traylor

Retired Founder and CEO, Vertex Pharmaceuticals

DentaQuest

Douglas Carlston

Mike Werner

Chairman and CEO, Tawala Systems

Microsoft Corporation

Francisco D’Souza

Jane Wolfson New England Aquarium

President and CEO, Cognizant Technology Solutions

Jack Wright

Al Kapoor

Celebrity Series of Boston

Chairman/President, Millennium Ventures Group

WGBH Community Advisory Board

David H. Koch

M. Laurie Cammisa

Carolyn A. Lynch

Co-Chair

Meghan T. Sweeney Co-Chair

Evelyn Barahona Aaron Bates Janelle Chan George Emlen Melanie Franco Astrid Glynn Alex Gómez Susan Leger-Ferraro Ted Lewis Josephine McNeil Maria Burns Ortiz Teresita Ramos Charlene Rideout Taylor Q. Rielly Nancy Rousseau Amy Ruell Enrique Shadah Rosemary Jordano Shore Lisa Simmons Jason Talbot Tak Toyoshima Claire Wadlington Chi Chi Wu

Executive Vice President, Koch Industries, Inc. President, The Lynch Foundation

Michael C. Ruettgers Retired Chairman, EMC Board of Directors

Camilla Smith Vice President and Trustee, LSB Leakey Foundation

Henri Termeer Former CEO, Genzyme Corporation

Marshall Turner Former Chairman and CEO, Dupont Photomasks, Inc.

Dr. Charles M. Vest President, National Academy of Engineering

WGBH Overseers Advisory Board Joseph F. Azrack 7 Edye Baker Hope Lincoln Baker Molly G. Bond Leigh Bonilla Braude Judith A. Brodkin Blair Brown Emily J. Brown Lawrence H. Coburn Mary L. Cornille 9 Robert E. Cowden III Martha H.W. Crowninshield F. Davis Dassori Thomas Devlin 8 Sheila S. Evans Janet B. Fitzgibbons Dean W. Freed Ruthanne Fuller 5 Arthur Golden Stephen A. Greyser 8 Jon L. Hagler 7

Daphne Hatsopoulos Catherine E.C. Henn 5 William C.S. Hicks 5 Arthur Hindman J. Atwood Ives 11 Patricia Ives Mahmud S. Jafri Elizabeth B. Johnson Sandra T. King 8 John Kucharski Edward H. Ladd 8 Philip L. Ladd Robert A. Lawrence Anne R. Lovett Peter S. Lynch Chester R. Messer II 5 R.T. Paine Metcalf E. Bradley Meyer 5 Rodger P. Nordblom Jane M. Pappalardo 9 H. Bradlee Perry 1 Slocumb Hollis Perry 8 Beth K. Pfeiffer 5 Daniel Pierce 2 Melinda A. Rabb 2, 4 John R. Regier 2 Harvey Rosenthal 1, 8 Helen Chin Schlichte Ann Schwarz Kathleen B. Sherbrooke Helen B. Spaulding Susan Stickells 7 May Takayanagi Ann Tenenbaum W. Nicholas Thorndike 2 Rosamond B. Vaule Joan Wallace-Benjamin, PhD Jennifer M. Walske Miriam Gillitt Winer 5 Leverett L. Wing Nicholas T. Zervas, MD

COMMITTEES

1 Audit 2 Commercial Policies 3 Compensation 4 Development Steering 5 Emerging Media and New Technologies 6 Finance 7 Investment 8 Marketing and Communications 9 Music 10 Overseers Executive 11 Overseers Nominating 12 Strategic Working Group 13 Trustee Executive 14 Trustee Nominating Joint Trustee/Overseer Committee

WG B H L E AD E R S H I P

WGBH

Leadership

WGBH Board of Overseers

WGBH Management

WGBH Board of Trustees

Susan B. Kaplan 2, 4, 5, 8, 10, 11

Jonathan C. Abbott

Amos B. Hostetter, Jr. 1, 3, 6, 7, 13, 14

Chair

President and Chief Executive Officer

Robert E. Gallery 1, 10

David Bernstein

Chair Chairman, Pilot House Associates

Vice Chair

Amy Abrams 12 John J. Alam, MD Maureen Alphonse-Charles 11 James L. Bildner Peter D. Blacklow 5 Terrie F. Bloom 8, 12 Bernard K. Chiu 8 Anthony Corey Joan Crowley Ronald A. Crutcher 9 Thomas J. DeVesto 5 Stephanie Dodson 6, 11 Christine Dunn 8, 10, 11 Joseph F. Fallon 12 Grace Fey 6 Ruth Ellen Fitch 10, 11 Benjamin A. Gomez 12 Jonathan B. Green 5, 8 Roy A. Hunt III 8 Susan Hunter 2 Patricia B. Jacoby 2, 8 W. Garth Janes 2, 12 Paula A. Johnson, MD Rosemarie Torres Johnson Michelle M. Karol Stephen P. Kaufman 5 Omar H. Khudari 2, 5, 8 Ranch C. Kimball 4, 11 David A. Kirshner 1 Rebecca A. Lee 2 Alexander D. Leventhal 11 Howard A. Levine 2 Mahmood Malihi Michael A. McCay 8 Jennifer L. Miller 2, 4, 8 Jane E. Owens 8 Deirdre Phillips 8 Roderick Randall 5, 8 Doug Rauch Will Richmond 5 Roger Sametz 8 Michelle A. Shell 8 Frank P. Talarico Belinda Termeer William N. Thorndike, Jr. 5, 6, 11, 12 Stephen K. Wagner 1 Peter M. Welsh Simone S. Winston 8

Vice President and General Manager, WGBH Enterprises Co-President, PBS Distribution

Henry Becton, Jr. 2, 5, 6, 7, 13, 14

Margaret Drain

Vice Chair Professor of Law and Faculty Director, Health and Biomedical Law Concentration, Suffolk University Law School

Vice President for National Programming

Benjamin Godley Executive Vice President and Chief Operating Officer

Vice Chair

RenĂŠe M. Landers 1, 2, 13, 14

Maureen Ruettgers 3, 12, 13

William F. Pounds 3, 4, 13 Professor and Dean Emeritus, Sloan School of Management, Massachusetts Institute of Technology

John F. Reno 3, 6 Retired Chairman, President and CEO, Dynatech Corporation

Robert Sachs 3, 5, 12, 13 Principal and Founder, Continental Consulting Group

Vice Chair

David T. Ting 6, 12, 13

Vice President for Communications and Government Relations

Jonathan C. Abbott 1, 5, 6, 7, 13, 14

Sidney Topol 5

Joseph M. Igoe Vice President and Chief Technology Officer

Susan L. Kantrowitz Vice President and General Counsel

Winifred Lenihan Vice President for Development

Vinay Mehra Vice President for Finance and Administration, and Chief Financial Officer

Lance W. Ozier Vice President for Planning and Policy

Jamie Parker Vice President for Marketing and Communications

Russell J. Peotter Vice President and General Manager, WGBY, Springfield

Alexis Fife Rapo Vice President for Broadband and Interactive Media

Marita Rivero Vice President and General Manager for Radio and Television

Brigid W. Sullivan Vice President for Childrenâ&#x20AC;&#x2122;s Media and Educational Programming

Suzanne Zellner Vice President for Corporate Sponsorship

PLEASE NOTE We apologize for any errors or omissions in these lists. Please contact Kim McGrath at 617.300.3605 or kim_mcgrath@wgbh.org with any corrections, so that we may thank you properly in the future. *deceased

Chair, WGBY Board of Tribunes President, Paradise City, Inc.

Jeanne M. Hopkins

President and CEO, WGBH Educational Foundation

Joseph E. Aoun

President, Mugar Enterprises, Inc. President, The Topol Group, llc

Tony Woodcock 2

President, Northeastern University

President, New England Conservatory of Music

Kim Bottomly 3

Hans P. Ziegler 6, 8, 12

President, Wellesley College

Richard M. Burnes, Jr. 8, 12, 13, 14

Senior Managing Director, Bernstein Global Wealth Management

Co-founder and General Partner, Charles River Ventures

Trustees Emeriti and Emeritae

Lynn Bay Dayton 4, 8, 14 Laura A. DeBonis 5, 12 Juan Enriquez 6

Edith L. Dabney 2, 5, 8

Managing Director, Excel Venture Management

Chair Emerita

John Lowell * Chair Emeritus

George Putnam

Silvia Gosnell 13, 14

Chair Emeritus

Clinical Instructor in Psychology, Harvard Medical School

David B. Arnold, Jr. Enid L. Beal Derek C. Bok Helene R. Cahners-Kaplan George Y. Cha 7 Peggy Charren Frances H. Colburn Nader Darehshori Nelson Darling, Jr. Neal F. Finnegan Richard C. Garrison Paul E. Gray Gale R. Guild William J. Holmes, Jr. M Howard Jacobson 1, 2, 5, 6, 7, 9 Anna Faith Jones Marilyn T. Keane 8 Laurence Lesser Pamela A. Mason, EdD 2 Richard Milstein J. Donald Monan, SJ David G. Mugar Mary S. Newman 9 Lawrence T. Perera Lia G. Poorvu 2, 9 Robert A. Radloff 4, 6, 7, 8 Kenneth G. Ryder John Silber Alan J. Strassman 4, 6 Samuel O. Thier, MD Charles M. Vest Augustus A. White III, MD, PhD 2

Richard Grubman 7, 12, 13, 14 Ann L. Gund Susan Hockfield President, Massachusetts Institute of Technology

Jackie Jenkins-Scott 1, 14 President, Wheelock College

Susan B. Kaplan 2, 4, 5, 8, 10, 11 President, Rita J. and Stanley H. Kaplan Family Foundation

Marjie B. Kargman 4, 8, 12, 13 David H. Koch Executive Vice President, Koch Industries, Inc.

Sara Lawrence-Lightfoot 9, 14 Emily Hargroves Fisher Professor of Education, Harvard Graduate School of Education

William A. Lowell 1, 5, 7, 14 Partner, Choate, Hall & Stewart, llp

Oscar F. Malcolm 1 Private Investor

Christopher J. McKown 5, 8, 12, 14 Executive Chairman, Iora Health llc

Cathy E. Minehan

Geoffrey Post

Managing Director, Arlington Advisory Partners Dean, School of Management, Simmons College

Paul R. Murphy 1, 6, 13 Legal and Administrative Counsel, Amherst College

WGBH’s Impact . . . A N D Y O U R S

PBS RANKS #1 IN PUBLIC TRUST, AND WG BH IS T H E

L E AD I N G PRO D U CE R OF PBS PRIME-TIME AND CHILDREN’S CONTENT ON TV AND THE WEB. SOURCE: HART RESEARCH/AMERICAN VIEWPOINT POLLING, 2/11

MOST TRUSTED WGBH-PRODUCED SERIES ARE AMONG THE MOST TRUSTED PRIME-TIME BROADCAST SERIES.

PBS STATIONS’ NATIONAL AUDIENCE WGBH ALL NATIONAL SERIES

74.1M 63.7M

BRAVO

2. FRONTLINE 3. NEED TO KNOW (PBS)

61.3M

NAT’L GEOGRAPHIC

4. NATURE (PBS)

CNN

5. ANTIQUES ROADSHOW 6. AMERICA’S MOST WANTED (FOX) 7. WASHINGTON WEEK (PBS)

47.7M 39.3M

CNBC 33.9M

9. 20/20 (ABC) 10. 48 HOURS MYSTERY (CBS) SOURCE: SIMMONS MULTI-MEDIA ENGAGEMENT STUDY—ADULTS 18+ (FALL 2010/ONGOING SERIES)

WGBH’S NATIONAL CHILDREN’S SERIES ACCOUNT FOR 49% OF ALL VISITS TO PBSKIDS.ORG (151 MILLION OF THE 308 MILLION VISITS TO THE SITE IN A YEAR).

53.3M 53.1M

FOX NEWS HBO

8. 60 MINUTES (CBS)

75.3M

FOOD NETWORK HGTV

1. NOVA

116.4M

IN A SINGLE MONTH, MORE AMERICANS (75 MILLION) WATCHED WGBH’S CHILDREN’S, PRIME-TIME, AND LIFESTYLE SERIES THAN THESE CABLE NETWORKS.

SOURCE: NTI LIVE +7 NIELSEN NATIONAL NPOWER REACH & FREQUENCY P2+ VIEWERS 1/31–2/27/11

34.3 MILLION

AMERICANS LISTEN TO NPR STATIONS EACH WEEK.

TOGETHER, CLASSICAL NEW ENGLAND AND 89.7 WGBH HAVE THE LARGEST PUBLIC RADIO AUDIENCE IN NEW ENGLAND. SOURCE: ARBITRON PPM BOSTON METRO P6+ FULL WEEK 11/10–10/11

MORE THAN 11.5 MILLION KIDS AGES 2-11 WATCH WGBH-PRODUCED CHILDREN’S SERIES IN A SINGLE MONTH. (73% OF THE PBS KIDS 2-11 AUDIENCE WATCH WGBH’S CHILDREN’S SERIES.)

49%

WEEKLY LISTENERSHIP TO NPR STATIONS HAS INCREASED STEADILY IN EACH OF THE LAST THREE YEARS.

SOURCE: GOOGLE ANALYTICS, 10/10-9/11

SOURCE: ACT1 BASED ON ARBITRON NATIONWIDE, SPRING 2011, SPRING 2010, SPRING 2009, PERSONS 12+

NEARLY 90,000 VISITORS HAVE COME THROUGH WGBH’S DOORS FOR SCREENINGS, DISCUSSIONS, PERFORMANCES, EVENTS, FESTIVALS, AND TOURS SINCE OUR FALL 2007 RELOCATION TO OUR BRIGHTON STUDIOS. WELCOME! SOURCE: WGBH EVENTS/TOURS

11.5 MILLION SOURCE: NTI LIVE +7 NIELSEN NATIONAL NPOWER REACH & FREQUENCY 1/31-2/27/11

Constant. Change. one guest street â&#x20AC;˘ boston, ma 02135 6 1 7. 3 0 0 . 2 0 0 0 â&#x20AC;˘ wg b h . o rg