At Bards, dress makes the environmentally-conscious man
M
atthew Banever is one sharply-dressed man. His go-to look is a stylish tailored suit, matching vest and vivid paisley tie — or jeans and a chic knit jacket in a hue far more vibrant than your basic ho-mum navy or grey.
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12 Vol. 10, No .4 , 2020 west hartford magazine
BY STACEY DRESNER
That’s what happens when you have an eye for fashion. And, when it comes to fashion, Banever is all eyes. Now, he’s turned his passion for beautiful clothing into Bards, a men’s luxury clothing biz that offers American-made, sustainable garments. But don’t go looking for the Bards store nearest you. Bards doesn’t do
bricks and mortar. Instead, the company offers direct-to-the customer service. Meaning Banever meets with his clients in their comfort zone — i.e., their home or office. Banever arrives at an initial meeting fabric books in hand. When the client has poured over the books and made his choice, Banever takes the measurements himself. The visit takes
