Top 10 eCommerce books every marketer should read

No matter if you’re starting your eCommerce business now or started it years ago, the scope of growth is endless. Learning and implementing new techniques can help you to take your business to the next level. To enhance your knowledge of eCommerce you can use podcasts, videos, blogs, webinars, and even read the best eCommerce books.

Well, reading all the books on eCommerce is not something we recommend. You can just put your hand on the top ebusiness books and get the extract of the best information out there. Here, in this blog, we will tell you about the best books on eCommerce that you must read.

10 Best eCommerce books for beginners

If you’ve just started your online business, then there’s a lot you can do. You need to find the best ways to put your brand out there to increase conversions. No worries, we got you covered with these best books for eCommerce.

1. eCommerce marketing: How to get traffic that buys to your website

By Chloe Thomas

For an eCommerce business, it’s vital you market it appropriately to reach your target audience. From this eCommerce book, you can learn how to improve your marketing by spending your marketing budget on the right channels. This marketing handbook can help you solve all your future marketing challenges. It includes 10 specific eCommerce marketing methods explained and a complete guide to the customer masterplan model.

This one of the best eCommerce books can help you remove all the smoke and mirrors around eCommerce marketing. You can learn and understand the practical and achievable actions that deliver results. The author Chloe is also the host of the popular eCommerce Masterplan podcast.

2. Ultimate guide to eCommerce growth: 7 Unexpected KPIs to scale an eCommerce shop to £10 million plus

By Ian Hammersley and Mark Hammersley

The main aim of marketers is to convince customers to add products to their cart and take the final step of the purchase. This seems simple but it’s hard to do in practice. As per the statistics the conversion rates range between 1-4%. So where do 96% of the visitors go? This book can help you to unveil the secrets of eCommerce growth.

This book was written by two brothers Ian and Mark Hammersley with the making time period of ten years. From this, you can understand how much in-depth information you can get from this eCommerce book. It provides a simple roadmap for setting up a successful eCommerce store. Additionally, you’ll learn the 7 KPIs you must measure to track your business growth.