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ŁÓDŹ TOURISM IS GAINING MOMENTUM

Łódź is being visited by more and more tourists every year. In 2022, as many as 2.5 million visitors showed up here, and hotel occupancy was over 60%. A year earlier it was half that. This growth in tourism the city owes to several factors.

”We have been working for this success of Łódź for many years,” said Anna Olszy ńska, general manager of Vienna House by Wyndham Andel’s Lodz, one of the city’s leading hotels. “When I say ‘we’ I mean the city’s authorities, entrepreneurs, and Łódź residents themselves. Certainly, the driving force in the last year has been the opening of the Orientarium, which attracts families with children, and the ‘Best of the World’ title awarded to the city by National Geographic,” she added.

The city intrigues at every turn. On the one hand, it’s full of revitalized factories housing modern museums or public facilities such as hotels. One of the first and most recognizable is the Vienna House by Wyndham Andel’s Lodz, which has occupied a 19th-century spinning mill building, located at Manufaktura. On the other hand, there are many green areas, such as Łagiewnicki Forest, the Palm House and the Botanical Garden. Eclecticism can be seen when one juxtaposes the splendor of the factory palaces with the variety of artistic installations. In Łódź, the Trail of Łódź Murals, the Trail of Movie Łódź or Fairy Tale Łódź was created, because it is a city extremely favorable to various types of art. The already world-famous Light Move Festival attracts thousands of visitors from Poland and abroad, as do sports and music events at Atlas Arena. The Four Cultures Festival, which refers to the city’s multicultural roots, and the Geyer Music Factory, a series of summer outdoor concerts held in the courtyard of the White Factory, are also becoming increasingly popular.

Łódź is located in the central part of Poland, so getting there is convenient from any part of the country. In recent years, tourists with children have increasingly opted for a weekend vacation in the city, known as city break.

“The city’s offer is becoming more and more attractive for families – in addition to the Zoo and Orientarium, extremely interesting places include the Science and Technology Center and the Street of Elements EC1, Aquapark Fala, Mandoria, located near the city, or Łagiewnicki Forest, which allows for a breather during the summer heat. It’s also worth a trip with the kids to the modern MEMO Mediatheque. There is an amazing gaming space with a VR system and flight and racing simulators, a LEGOwisko for LEGOmaniacs or a music space with concerts and outdoor movies,” Olszy ńska enumerated. “Our hotel, which is located next to Manufaktura and near Piotrkowska Street, is an excellent base for exploring the city. The phenomenal swimming pool, rich breakfasts with children’s offerings, and family-friendly approach make us increasingly host this segment of tourists on weekends,” she said.