Embracing a Networked Society
The Division of Student Affairs keeps pace with technological advances in order to enhance service delivery and better engage our students in learning environments. We explore ways to harness technology in order to improve access to and quality of the programs and services we offer to students―without sacrificing the “human touch.”
• The Office of the Vice President for Student Affairs - Enhanced security and reliability of the division’s information technology systems through consolidation of resources and standardization of procedures; - Analyzed content, redesigned, and launched Ensemble-based websites for Cook Counseling Center, Schiffert Health Center, Campus Alcohol Abuse Prevention Center, New Student and Family Programs, Multicultural Programs and Services, and Cranwell International Center; - Redesigned and revitalized the Hokie Family E-news, in collaboration with New Student and Family Programs; and - Initiated a new “Networked Society” award to recognize division employees who integrate technology and digital fluency into programs and services. • Schiffert Health Center implemented the Media Initiatives for Health Education campaign, which includes printed material, television ads, video, web features, email, and social media to promote events, classes, and programs. • Student Centers and Activities (SCA) - Developed an online engagement plan utilizing 15 social media profiles. In the spring semester, the SCA Facebook page had more than 248,900 impressions, the @VTSCA Twitter account received 361 “mentions” or “retweets,” the Pinterest account had 125 followers, and the blog “Between Classes: Updates from the Center of the Hokie Nation” had an average of 2,080 page views per month; and - Utilized the Off-Campus Partners website for housing search, securing more than 4,500 new users and 1 million total page views. Secured nearly 900 “likes” on the Virginia Tech Off-Campus Housing Facebook page.
22 | Division of Student Affairs 2012–2013 Summary of Accomplishments