29
HOW? 1. Diagnostic Questions
1) sustainable creative industries
al stakeholders.
Is there an existing classification for the creative industries in my region?
2) non-sustainable creative industries
Transparency: the firm must publish a report on its social and environmental impact alongside its usual bottom line. This practice should be verified by a third party organization.
If yes, is there any existing goal/objective guiding the existing classification? Currently, which creative industries are more present in your economy? From these industries, are there any that have more potential for growth? According to the development and economic objectives, which industries should be fostered? 2. Tool: Sub-classification - Sustainable Certification for Creative Industries When determining the classifications for creative industries, it will also be important to account for any existing sustainable creative industries. For this step, we recommend to divide the basic classifications into two sub-classifications:
The ideal way to achieve this subclassification is by creating an official certification method. We recommend the B Corp, which certifies corporations that meet standards of social and environmental performance, accountability and transparency. You can consider taking inspiration and/or adapting this method in your region or country. In order to be qualified as a sustainable creative industry, a firm must meet standards of sustainable performance considering the following: Social and environmental vision and mission: a firm must pursue a strategy that benefits society as a whole. It must not only concentrate on financial profits. Accountability: the firm must consider the effect of actions and decisions not only on shareholders, but including workers, community and environment as addition-