Merchant Manual 2021
TWITTER/FACEBOOK
The District is set up on Twitter and Facebook and we use both medians as a means to instantly communicate to a multitude of consumers virally. If you do not currently have a Facebook, the marketing department can answer questions for you and can refer you to a variety of vendors that can help you establish your initial page and/or fan page and maintain the site if necessary.
MUZAK
Muzak messages play in all pedestrian and parking areas throughout The District. Tenants may provide text to be produced and played on a monthly basis. This is a creative opportunity to speak directly to customers visiting the center. Placement is based on availability and The District reserves the right of final advertisement approval. Messages should be no more than 15 seconds in length. Please find below some examples of both past and current messages:
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KINECTA FEDERAL CREDIT UNION EXAMPLE: KINECTA Federal Credit Union is one of the nation's largest and most financially secure credit unions. Our focus is to please our members with convenience, great service, and innovative products at competitive rates. Visit the KINECTA member service center located in the District, close to Target. Or, visit our website at www. KINECTA.org!
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PEI WEI ASIAN DINER EXAMPLE: Looking for something outside of your daily routine? Stop by PEI WEI Asian Diner, located next to the Verizon Wireless store. PEI WEI is now offering Wine & Dine Weekends. Get your choice of 2 entrees & 2 glasses of wine or bottled beer for ONLY $22. Available for a limited time only from 4 pm Friday to Close on Sunday. PEI WEI - East of Usual.
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LEGACY CLEANERS EXAMPLE: Is your wardrobe ready for fall? Bring your unwashed, wrinkled clothes out of the closet and into Legacy Cleaners, and receive 20% off all dry cleaning! We guarantee you'll be happy!
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JUICE IT UP EXAMPLE: Cool yourself off with a smoothie! Juice it up offers "happy hour" at the District. A dollar off any 24 or 32 ounce smoothie Monday thru Friday 5 pm to 7 pm. Live life juiced! With a smoothie from Juice it up! Located next to Target facing Park Avenue.
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