Bringing People Home by Valerie Mcgillivray

Bringing people

home. TM

How we market your home to be seen, stand out, and sell.

We understand selling a home can be an emotional experience in anyone’s lives. All home sellers have the daunting task of finding a new place to live, packing, organizing, financing and last but not least, leaving a place of cherished memories. The last thing any home seller needs is to be worried about is how that home is going to be effectively represented and marketed. At Bean Group, we strive to make the process as easy and stress free as possible by maintaining an exceptional service standard while providing the proper exposure your home deserves in today’s competitive marketplace. Our combined experience and passion is focused

“Earning someone’s trust is not easy, nor does it happen quickly.

on a simple goal; Bringing People Home . TM

Earning trust is demanding work that only comes through genuine effort.” – Max DePree

exposure ik-spoh-zher: noun

1. Presented to view or be made known 2. To display in an open or public manner

EXPOSURE: From One-To-Many It’s critical that your home receive wide market exposure online where 90% of today’s home shoppers go to do their research. Besides the millions of home shoppers who search Bean Group’s flagship website each year, your unique home will automatically be searchable by the internet’s largest and most prestigious web destinations.

In addition to Bean group’s flagship site Your Property will be found at: • GoogleBase.com • YAHOO

Real Estate

• Zillow.com

EXPOSURE: Setting Your Home Apart Making your home widely searchable is only a part of the process. Our enhanced listing features help your home stand out in the competitive real estate landscape. At Bean Group, every listing will receive preferential treatment on Bean Group’s flagship website as well as at Realtor.com.

• Trulia.com • Realtor.com

• Homefinder.com

• HGTV’s

FrontDoor

• Cyberhomes.com

Your Listing will receive the following enhancements:

• Agent

• Up

• Vast.com

• Rotating

• Homes&Land

• Robust

• Homes.com

• Additional

• Virtual

• Open

• Detailed

• Powerful

• Hotpads.com • AOL.com/real

estate

• LeadingRE.com • Overstock.com • Tweetlister.com • PLUS,

many more!

Photo & Contact Info

to 25 Jumbo Photos Headline Messages

Listing Descriptions Agent Bulletins

Tours & Video

House Alerts Maps & Area Info Call to Actions

EXPOSURE: Marketing With Polish When your home is marketed, its professional representation to home buyers or other REALTORS® is what can set it apart. Bean Group has a full-time creative and marketing department that works closely with our agents to give your home the edge. Clean, organized layout and succinct copy writing will ensure your home gets the spotlight it deserves while ensuring you receive the greatest return on your investment.

EXPOSURE: Pictures That Speak

Newspaper N PE O

Pictures speak a thousand words and when today’s home buyers search online it’s the pictures that tell the story. In some cases your unique home’s visual story is best represented by a professional photographer who will be meticulous in ensuring your home is portrayed with energy and excitement to easily allow the home buyer to envision themselves living there.

Re du ce d!

E! US HO

Belmont, NH - $189,900

Pr ice

Immaculate ranch with 3 BR, 2 Baths in quiet country setting yet minutes to Belknap Mall, Lakeview Golf Course, downtown Laconia and/or Belmont, 7 miles from Exit 20 on I-93. I have lived in the Lakes Region for most of my life and will share my passion to provide quality, compassionate, and dedicated service with all your real estate needs!

Jane Doreen, Realtor® Web: Cell: Office: Email:

www.janedoreen.com 603-555-1212 603-934-9282 ext. 7351 jane.doreen@beangroup.com

Bedford, NH - $379,900

Li st in g!

Private NH Cape. Get away from it all in beautiful Bedford NH. This lovely rambling country cape features an open concept, 4 bedrooms, a beautiful first floor master with bath, hardwood floors, central air, 2 car garage, family room with cozy fireplace. Enjoy

I am a self motivated professional with experience in real estate sales, customer support and

N EW

the private deck and gardens. You’ll simply fall in love! 18 Old Stone Way, Bedford, NH.

contract negotiations. I have a strong love for animals and enjoy horseback riding on my horse farm in Southern New Hampshire. Selling a home quickly and for top dollar takes a Realtor with experience and knowledge to get the job done. When you or someone you know is ready to make a move call me for a free, no-obligation home market analysis.

Jane Doreen, Realtor® Web: Cell: Office: Email:

www.janedoreen.com 603-555-1212 603-934-9282 ext. 7351 jane.doreen@beangroup.com

Berwick, ME - $329,900

Sales Flyers

64 Merriam Street Extension Country charm with exceptional executive upgrades throughout this home. Boasting over 2,180sf, this 3bd, 2.5 ba home is situated on a private wooded lot just steps from the Salmon Falls River! Gleaming hardwood throughout the first floor, expansive living room with gas fireplace, surround sound. Open kitchen with sunny breakfast nook, beautiful maple cabinets, center island, ceramic sink, LG stainless steel appliances. The master bedroom suite has a charming crescent nook to it’s own private deck, large walk-in closet, and bathroom featuring dual shower heads, 6’ soaking tub, maple vanity with 5’ dual, his and hers cultured marble sinks. 2nd fl laundry

Ju st Li st ed !

room and office/den. Full walk-up attic for future expansion. 2 car garage, walkout bsmt and full farmers porch.

Karin is an accomplished Broker Associate who has dedicated herself to assisting consumers accomplish their real estate goals in the Greater Seacoast area of Maine and New Hampshire for over 18 years. Karin has lived in Dover, NH with her four children since 1992. If you are in need of any real estate services, why not call the most qualified agent to assist you?

Karin Hamilton, Broker Associate Web: Cell: Office: Email:

www.karinhamilton.com 603-781-3347 603-766-1980 ext. 7408 Karin.hamilton@beangroup.com

Greetings, If you or someone you know may be interested in this home, or you would like to know the value of your home in today’s market, contact me today!

Berwick, ME - 64 Merriam Street Extension

Why not call the most qualified agent to assist you?

Jane Doreen, Realtor® I’m ready to help with all your Real Estate needs.

Web: www.janedoreen.com Cell: 603-555-1212 Office: 603-934-9282 ext. 7351 Email: jane.doreen@beangroup.com

Direct Mail

Jane Doreen, Realtor®

Web: www.janedoreen.com Cell: 603-555-1212 Office: 603-934-9282 ext. 7351 Email: jane.doreen@beangroup.com

Photos used by permission of kendrickphoto.net.

Did you Know? Our optimized agent websites provide in excess of 100,000 additional page views over and above Bean Group’s already popular flagship site.

EXPOSURE: Across Town & Around The World When selling your home, you need out-of-area as well as local exposure to the highest possible number of potential buyers. We deliver. With 150,000 talented associates around the world, we market your home in 30+ different countries, ensuring the most eyes on your property. It’s global vision with a personal view.

EXPOSURE: Online Optimization Our REALTORS® are experts in their market. At Bean Group, every REALTOR® maintains a unique website to provide area resources and showcase your unique home. These websites are based on the same systems as Bean Group’s flagship website, utilizing the same powerful, but simple and easy to use search engine to maximize your presence to online buyers.

AS members of leading RE You’ll benefit from: • 600

Member Companies

• Over

5,000 Offices

• 150,000

Associates

• Exposure • Home

• Over

A Million Transactions

• Excellent

in 30+ Countries

Sales of $250 Billion Google Rankings

experience ik-spir-e-ants: noun

1. A gained knowledge or skill achieved through direct observation 2. The act of direct participation in events over a prolonged time period

EXPERIENCE: Setting The Stage In home sales, the age old adage about “first impressions” holds true so preparing your home for sale is as important as the effort that goes into finding qualified buyers. Your professional Bean Group agent will roll up their sleeves to provide valuable insights on what buyers will be looking for and recommending preparation ideas from minor repair work to the way your home is presented and organized so when its time to show your home, it’s ready to shine!

EXPERIENCE: REALTORS Add Value ®

At Bean Group all agents are required to be active members of the National Association of REALTORS®. REALTORS® are committed professionals that treat all parties to a transaction honestly and subscribe to a strict code of ethics. Additionally, REALTORS® maintain a higher level of industry knowledge ensuring smoother transactions that will minimize time on the market and maximize prospect interest and sale price.

Did you Know? An independent survey details that 84% of home buyers report a favorable experience and would use the same REALTOR again. ®

Before A showing, consider the following suggestions to give your home the broadest appeal: • Maintain

• Paint

Exterior Landscaping

Interior in Neutral Colors

• Remove • Brighten

all Clutter & Personal Items your Home with Lighting

• Keep

Everything Clean and Tidy

• Make

All Recommended Repairs

• Hire

a Professional Inspector

• Remove • Trust

all Signs of Pets

the Expert’s Opinions

EXPERIENCE: Knowledge Rules REALTORS® who are knowledgeable on the latest trends and techniques in the ever changing world of Real Estate can provide an extra edge in selling your home. Bean Group provides its agents with on-going training to stay current with industry “Best Practices” in addition to compliance and regulatory requirements. Bean Group’s consistent investment in our agents ensures an overall improvement in our customer’s satisfaction.

EXPERIENCE: Getting to Yes Most transactions require a certain level of negotiation and navigating a successful purchase of your home starts with an open and honest dialogue about your goals and objectives. A Bean Group agent’s experience and counsel is an invaluable part of your home selling experience. From helping to price your home effectively, addressing home inspection concerns, and coordinating appraisal, title search, and settlement. At Bean Group we work hard to simplify the process for you.

Did you Know? Every Bean Group agent has unlimited access to a robust monthly training schedule facilitated by some of the finest industry trend-setters.

AGENT TRAINING & DEVELOPMENT SCHEDULE THE EVOLUTION CONTINUES

2010

September

Wed

Tue

Mon

Thu

Business Planning & Best Practices 9:30am - 12:30pm

Fri

155 Fleet St., Portsmouth

New Agent Policy & Processes Review 1:30pm - 5:00pm 155 Fleet St., Portsmouth

Sales Best Practices: Enhancing Your Listings 9:30am -11:00am

Online

Sales Best Practices: Selecting the Right Data Base for You 1:30pm - 2:30pm Online

21 Sales Best Practices: Review of BG’s Listing Material 9:30am - 10:30am

15 The Sales Agreement 3 Cont. Ed. Credits (Complimentary) 9:00am - 12:00pm

Systems Best Practices: Gettting the Most from BG Email 9:30am - 10:30am

Meredith Office

Online

Marketing Best Practices: Prof. Real Estate Photography 1:00pm - 2:00pm

Informational: Working with Trusts - Q&A 1:30pm - 2:30pm

Meredith Office

Online

22 Informational: Tax Implications for RE Professionals 9:30am - 10:30am Online

Sales Best Practices: Review of BG’s Listing Material 1:30pm - 2:30pm

Online

Sales Best Practices: Making your Database Work for You 9:30am - 10:30am Online

Online

Continuing Education: Radon Gas and Mold: 1 Cont. Ed. Credit (Complimentary) 10am - 11am & 11am - 12pm 155 Fleet St., Portsmouth

Got Questions?

Contact Paul Ringuette | VP Sales and Marketing at (978) 884-9193 or paul.ringuette@beangroup.com.

Agent Training Calendar - Sept. 2010

numbers nuhm-berz: noun

1. the full count of a collection or company 2. the sum, total, count, or aggregate of a collection of units, or the like

Reason

Office Locations:

Online Searches

• Bedford, NH

• Derry, NH

• Franklin, NH

• Meredith, NH

• Nashua, NH

• Portsmouth, NH

• Stratton, VT

• Wolfeboro, NH

• Woodstock, VT

• York, ME

One Million Annual Visitors...and Growing. Bean Group’s flagship website sees more than a million unique visitors a year. In the month of August, 2010 alone beangroup.com served more than 183,000 visitors and served in excess of 4,800,000 page views.

Unique Visitors

beangroup.com

raveis.com

masiello.com

Imsre.com

Reason

That’s right, 90% of buyers begin their home search online. It is critical for property owners to hire a brokerage firm that understands how to successfully market real estate online.

Location, Location, Location... Bean Group has a network of ten offices servicing customers in Maine, Massachusetts, New Hampshire and Vermont.

Hundreds of Local REALTORS

Our team of more than two hundred highly trained REALTORS® is comprised of the most professional, knowledgeable real estate agents in their respective communities.

verani.com

100K 80K 60K 40K 20K April. 2010

May. 2010

Jun. 2010

Jul. 2010

Aug. 2010

Sept. 2010

Monthly Normalized Metrics/Apr. 2010 - Sep. 2010, - Compete.com

Reason

Top Five Hundred Largest Bean Group’s exceptional performance has resulted in us being named to Real Trends’ list of the

Our flagship company website beangroup.com allows customers to intelligently browse thousands of properties with robust search tools that refine and deliver results. Our proven expertise will ensure your home gets viewed by an appropriate audience.

500 Largest Real Estate Brokerages in

Reason

the country for two years running.

Reason

More than a Hundred Thousand Property Listings Under One Roof.

One International Network Bean Group is an affiliate of Leading Real Estate Companies of the World® a global network of 600 premier real estate firms with 5,000 offices and 150,000 sales associates in more than 30 countries around the world. Collectively, this group sold nearly 1 million homes worth $250 billion last year, more than any national real estate brand.

Thousands of Interested Buyers We have more than 48,000 registered My Bean customers that can receive property updates from beangroup.com seven days a week.

With My Bean you can: • Save your favorite properties in one place. • Receive emails alerts for new properties. • Save and access all your favorite searches. • See properties you’ve recently viewed. • Create property lists for your agent.

Reason

Thousands of Homes Sold Bean Group has successfully represented buyers and sellers in thousands of real estate transactions from the Canadian border to the Green Mountains, to the coasts of NH, ME and MA and everywhere in between. Bean Group agents stand ready to bring you home.

The most important number of all.

Reason

At the end of the day, you’ll understand our primary objective is treating you like number one. Our combined knowledge, passion and expertise will give you the distinct advantage needed to get noticed in today’s competitive real estate landscape. Start experiencing the red-carpet treatment today.

Over a Billion Dollars Transacted. Bean Group has helped our customers buy and sell more than $1,000,000,000 worth of real estate - ranging from starter homes to multi-million dollar estates.

Our commitment to Bringing People Home are not just words on a piece of paper. We are prepared to do the demanding work needed to earn your trust and respect. We set high standards for ourselves because our discerning customers not only expect the best but simply deserve the best. TM

Bean Group | Bedford 264 S River Rd, Suite 462, Bedford, NH 03110 PH (603) 310-4619, FX (603) 218-7080

Bean Group | Derry 78 West Broadway, Derry, NH 03038 PH (603) 434-4404, FX (603) 434-8173

Bean Group | Franklin 780 Central Street, Franklin, NH 03235 PH (603) 934-9282, FX (603) 934-9281

Bean Group | Meredith 52 NH Route 25, Suite C, Meredith, NH 03253 PH (603) 677-0001, FX (603) 279-8620

www.beangroup.com

Bean Group | Nashua 99 Pine Hill Rd, Suite 626, Nashua, NH 03063 PH (603) 578-9660, FX (603) 218-7080

Bean Group | Portsmouth 72 Mirona Rd, Suite 17, Portsmouth, NH 03801 PH (603) 766-1980, FX (603) 457-6495

Bean Group | Stratton 36 VT Route 30, PO Box 419, Bondville, VT 05340 PH (802) 457-8192, FX (802) 457-8193

Bean Group | Wolfeboro 10 Endicott St, PO Box 450, Wolfeboro, NH 03894 PH (603) 569-0700, FX (603) 569-0949

Bean Group | Woodstock 7524 Happy Valley Rd, Taftsville, VT 05073 PH (802) 457-8192, FX (802) 457-8193

Bean Group | York 279 York St, York, ME 03909 PH (207) 361-4625, FX (207) 363-1980