Commercial Departments

Sales Business Development Marketing Market Access

Within the commercial functional area, there are multiple subgroups including marketing, market access, sales, business development, and many more. These areas handle major cost-related decisions and are responsible for the advertisement, promotion, and accessibility of the drug product.

Here, knowledge of payer -based systems, economic strategies, and formulary processes are important in order to have the drug be prescribed and dispensed to patients. This functional area is key for maintaining communication and professional relationships between healthcare providers, KOLs, patients, payers, and the company.

The top skills to have include strong collaborative and entrepreneurial skills, problem solving, and strategic thinking.