USC Graphic Identity Program Academic Unit Logotype The academic unit logotype consists of the university monogram, the academic unit wordmark and the academic unit descriptor. Combined in a precise manner, these elements create distinct logotypes for USC’s academic units. While the university shield may be used as a complimentary graphic element on print, Web and merchandise applications, it should be clearly isolated from academic unit logotypes. Do not alter or attempt to recreate these elements in any way. Always use approved artwork.
The formal academic unit logotype consists of the university monogram, academic unit wordmark and the formal academic unit descriptor. This logotype should not be used smaller than 1.75 inches wide. No maximum usage restriction.
The informal academic unit logotype consists of the university monogram and the academic unit wordmark. This logotype should not be used smaller than 0.75 inch wide. No maximum usage restriction.
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