Hotel Krepelin, Kristiinankaupunki

Responsibility: Hotel Krepelin and its grounds are one of 13 wooden building complexes in Kristiinankaupunki.

At this great cultural-historical site, you can learn about the history of seafaring, trade, and bourgeois life on the coast.

The owners also live in the hotel. Living in this house decorated with antiques is a real way to respect cultural heritage.

Digitalisation: The company’s Instagram advertising is based on a well-planned digital strategy. The process is systematic.

Its interesting posts are not only based on the products and services it offers. Photographs of various themes and categories are timed to appear on the social media channel for a certain time.

Hotel Krepelin

On a sea merchant’s grounds

Wide-ranging series of photographs by theme are collected in an image bank for different seasons and events. The social media marketing of international luxury brands like Chanel and Alexander McQueen has been used as an example for setting up and categorising the photographs.

Hotelli Krepelin, Kristiinankaupunki

Läntinen Pitkäkatu 8, 64100 Kristiinankaupunki +358 40 098 7978 varaukset@krepelin.fi www.krepelin.fi

4,5 hours Hki

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