
VISION
Empowering The University of New Mexico to advance education, research and health for the benefit of our community and the world
MISSION
Create powerful engagements and partnerships that lead to increased philanthropy, investment, innovation and support for The University of New Mexico
CORE VALUES
Integrity Collaboration Stewardship Accountability Inclusion
INTRODUCTION
The University of New Mexico Foundation has been a steadfast partner in advancing The University of New Mexico for over four decades since its inception in 1979. As we enter the fourth year of our strategic plan, we reflect on the substantial progress that has been made and that began with the collective efforts of dedicated individuals, including members of the Foundation Board of Trustees, UNM leaders, and members of the Foundation’s professional team who collaborated in a comprehensive planning process to develop this now updated plan. Our focus continues to be on advancing the culture of philanthropy for UNM and enhancing the capacity of the Foundation to fulfill its mission and vision.
UNM is preparing the next generation of leaders across all disciplines and professions, particularly those from underrepresented groups. With its 23,000 students, 200,000 alumni (nearly half residing in New Mexico), and the state’s largest integrated healthcare, research, and education facilities, it is poised to impact the lives of New Mexicans and beyond.
The importance of private philanthropic support is more critical than ever. Our strategic plan has proven to be an agile and “living” document that enables us to deepen our relationships with the people and communities of New Mexico and prepare the University and Foundation for the public phase of a comprehensive campaign. As we actively implement this plan, we will continue to be thoughtful stewards, ensuring inclusivity and responsiveness to the changing needs of our university and its stakeholders.
STRATEGIC GOALS AND OBJECTIVES 2020-2025

Be the University’s trusted strategic partner in advancing the institution’s service to the people of New Mexico and society at large
In support of the “One University” goal of UNM’s Strategic Plan 2040: Opportunity Defined, explore with the University and its affiliated entities opportunities to leverage the Foundation’s resources, assets, and capabilities to support the University’s strategic priorities and signature programs.
Actively pursue short-and long-term opportunities for partnership and alignment of efforts to effectively engage University stakeholders critical to the growth of fundraising capacity.
Collaborate with University leadership to update the UNM/Foundation Memorandum of Agreement (MOA) and to enter into new agreements that will enhance the strategic partnership (I.e., data use agreement).
Explore opportunities for the Foundation to engage its Board of Trustees and select donors in strategic advocacy of UNM.
Continue to execute on plan for construction of an on-campus Center for Philanthropy.
Optimize philanthropic support and engagement through the comprehensive campaign to enable the achievement of UNM’s Strategic Plan 2040: Opportunity Defined
Continuously inspire and expand a culture of philanthropy across the University based on institutional priorities, current conditions, and best practices.
Develop and invest in a comprehensive campaign based on an ambitious fundraising growth roadmap that increases fundraising results to meet targets established through the campaign planning process.
Engage internal and external constituents in defining campaign priorities, aligning with UNM 2040, and facilitating successful implementation of the quiet phase of the comprehensive campaign.
STRATEGIC GOALS AND OBJECTIVES
2020-2025

Achieve a broader and more visible impact for the Foundation’s various constituencies, including donors, prospects, alumni, University partners, and the community at large, through enhanced communication using state-of-the-art digital engagement tools
Utilize digital applications such as ThankView, ODDER, and Anthology, to increase engagement, stewardship, and giving.
In accordance with UNM’s Strategic Plan, utilize an equity and inclusion lens to communicate the University’s work to create opportunity, cultivate potential, create new knowledge, and provide service to all New Mexicans by leveraging our assets as a highly research-intensive university and health system.
Develop a strategic communications plan, utilizing a variety of communication methods, to demonstrate impact and showcase how philanthropy is advancing the University’s transformative story as an educational leader and to leverage pride in its progress.
Promote the UNM Foundation as a high caliber organization raising support for The University of New Mexico, hiring and retaining talented staff and implementing state-of-the-art best practices.
Develop and execute a technology roadmap to support the growth of the Foundation through state-of-the-art capabilities and digital first solutions with increased focus on cross-functional collaboration
Expand the use of technology, especially to capture and analyze data and information to personalize engagement with stakeholders and constituents.
Focus efforts to define and build data infrastructure for campaign readiness and long-term sustainability of the fundraising program.
Adopt an AWESOME (Automation, Workflow Enhancement, Standardization, Optimization, Modernization, Efficiency) approach to new and existing digital first solutions and project prioritization.
STRATEGIC GOALS AND OBJECTIVES
2020-2025

Develop and fund a comprehensive talent management plan to support growth needed to achieve the Foundation’s and University’s goals
Recruit employees and volunteers with skills, experience, and resources to strengthen the Foundation’s support of the University and to meet the needs of the new comprehensive campaign, with special emphasis on highly competitive technical/analytical positions and development positions.
Evolve to a destination workplace characterized by high employee and volunteer satisfaction, productivity and retention through regular and meaningful collaboration, engagement, mentoring and professional development.
To assure effectiveness of the Foundation, grow and sustain diversity among employees and volunteers, ensure equitable and fair practices, and foster an inclusive environment among employees, trustees, alumni, donors, and other stakeholders.
Develop a financial and business model for the Foundation driven by opportunities to ensure sustainability, growth and agility over the long term
Identify opportunities, in partnership with the University, to diversify revenue sources to enable expansion of fundraising productivity and to support the Comprehensive Campaign.
Evaluate various models for managing the Consolidated Investment Fund.


