ASSOCIATE DEGREES

and the Huntsville-Madison Hospitality Association, the Associate of Science in Hospitality and Events Management’s curriculum ensures that students will graduate with the knowledge and skills necessary to make an immediate impact in high-demand careers.

Hospitality and Events Management covers a broad range of topics, equipping students with a solid foundation in the industry. Key areas of study include:

Hospitality Management: Learn the fundamentals of hospitality operations, including front office management, food and beverage operations, and customer service.

Event Planning: Gain essential skills in event planning and coordination, including budgeting, site selection, marketing, and risk management.

Tourism and Travel: Explore the tourism and travel industry, focusing on destination management, sustainable tourism, and cultural attractions.

Marketing and Sales: Develop a strong understanding of marketing and sales strategies within the hospitality and events sectors, including social media marketing, branding, and public relations.

Financial Management: Master the basics of financial management, including budgeting, forecasting, and financial analysis for hospitality and event organizations.

Human Resources: Study the principles of human resource management, focusing on staff recruitment, training, and development in the hospitality and events industries.

Industry Experience: Gain valuable hands-on experience through internships or practical projects, providing real-world insights and networking opportunities.

Both the AS in Culinary Arts and the AS in Hospitality and Events Management are housed within the Department of Visual Arts and Design. For more information about these programs or to learn more about their bachelor degree programs, please email Professor Aaron Benson (abenson2@una.edu).